From e-personal to e-business Gert Rietman. Today 12.15 – 13.00 from idea to product Break 13.15 – 14.00: the websites discussion: is this e-business?

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Presentation transcript:

From e-personal to e-business Gert Rietman

Today – from idea to product Break – 14.00: the websites discussion: is this e-business?

History 1997: one page about Ålesund 1998: the first pictures on my page 1999: living and working in Norway 2002: development recruitment projects April 2003: my own business

Visits

Address 1997: : (redirecting) 2002:

: Euroadviser PES 2001: County Council 2002: Idea, based on: -own experience -experience as a euroadviser -experience in the county council

A bridge between Norway & Municipalities Recruitment New inhabitants Europe Families Emigration service Move to Norway

Target groups Municipalities in Norway -decrease in number of inhabitants -recruitment problems Families from Europe who want to emigrate

Information Guidance Interactivity Recruitment projects Tools

Screenshot

Kolb’s Learning Styles I Four main processes are used in learning: 1.Concrete experience 2.Reflective observation 3.Abstract conceptualization 4.Active experimentation

Kolb’s Learning Styles II 1.Convergers (pragmatists) 2.Assimilators (theorists) 3.Divergers (reflectors) 4.Accommodators (activists)

Norwegian Information for municipalities Information for companies Contact information

Screenshot

Unique selling points Experience Network Languages Way of working Internet sites

Free publicity Articles in newspapers and magazines Radio interviews Links on important sites Search engines?

January 2003

February 2003

Benefits for municipalities International focus and profile number of inhabitants employment Income Service level

Benefits for emigrants Information Guidance/help Positive feeling Integration In their own language Free of charge

Competitors Public employment services? Recruitment companies? County Council programmes? Research institutes? No real competitors

About money Sponsoring Donations Recruitment projects

Sponsoring No pop-ups No large banners Advertorial 250 – 500 € per sponsor annually 2,000 – 2,500 €

Donations Why Amounts: 10 – 100 € Feedback 1,500 – 2,000 €

Recruitment projects Municipalities Recruitment, information, guidance 3 – 4 projects annually 220,000 – 250,000 NOK (incl. VAT)

Municipalities Letter with information Telephone call Visit and presentation Waiting

Costs Web hosting Online costs Office at home Travel costs Labour costs VAT

Expected turnover ,000 NOK (incl. VAT)

Targets for 2004 From one-man firm to joint-stock company (AS) Office in business park One or two employees Increase of turnover with 25%

Systems Handmade homepage, using: - html, php, java, etc. - MySql databases Outlook as Client Management System Excel for bookkeeping

To the website