2nd Annual Membership Meeting Competitive Neighborhood Business Districts

The 14 Elements of Successful Neighborhood Commercial Revitalization 1.Leadership 2.Comprehension 3.Management 4.Partnerships 5.Public Sector Participation 6.Community Orientation 7.Economic Diversity 8.Differentiation 9.Pedestrian Orientation 10.Incrementalism 11.Market Sensitivity 12.Forward Thinking 13.Address Commercial Gentrification 14.Effective Communication

Leadership Local Champions for Neighborhood Revitalization Formal or Informal Overall Vision or Plan that Guides the Process Branches of Institutions in Neighborhood Stakeholders Responsive to Change

Leadership Institutional Support for Neighborhood Revitalization –Local Government –Financial Institutions –Residential Groups –Community development advocates –Churches/Synagogues/Mosques –Neighborhood Newspaper Business Leadership Committed to Neighborhood Neighborhood Organization Means of Building Leadership

Comprehension Understanding of the Importance of Neighborhood Revitalization –Public Sector –Business Community in Neighborhood –Business Community Elsewhere –Community at Large

Comprehension Clear Definition of Where the Neighborhood Is

Management Public/Private/Non- Profit Organization for Neighborhood Revitalization Comprehensive Approach to Management Organization Tracking Change

Partnerships Among All Three Economic Sectors Interdependence –Among Businesses –Among Buildings –Between Landlords and Tenants –Between Business and Residential Organizations Interaction with Neighborhood Schools

Partnerships Participation –Opportunities for Participation –Active Participation by Newcomers –Participation by those without Vested Financial Interests Alignment with Abutting Residential Neighborhoods

Public Sector Participation Regulatory Environment –Reinvestment Encouraged –Consistent Public Policy toward Neighborhoods –Neighborhoods treated differently in Planning and Zoning

Public Sector Participation Public Improvements –Appropriate –High Quality –Well Maintained Mixed Use of Buildings Encouraged

Sense of Business District as “Center” of Neighborhood Abundant Non-Economic Activities Tolerance of Diversity Serves Local Market Community Orientation

Sense of Public Safety –Minimal Graffiti –No bars on windows –Good Maintenance –Businesses open during business hours –Minimum of dirty/unkempt windows & Entrances Significant Residential Use of Upper Floors Community Orientation

Economic Diversity –Affordable Place for Incubation, Experimentation, Creativity –Wide Range of Rental Space Available by Size, Condition, Use –Predominately Locally Owned Businesses Arts & Cultural Activities Key Elements

Differentiation Character Defining Resources –Identified –Enhanced –Protected Appropriate Use of Historic Resources Imaginative Reuse of White Elephant Buildings

Differentiation Physical Resources Used for Differentiation Doesn’t Try to Compete with Mall/Downtown on Their Strengths Maintains & Capitalizes on Sense of Discovery Historic Preservation Key Component

Pedestrian Orientation People on the Street Hours a Day Usage Circular Pedestrian Movement Automobiles Appropriately Accommodated but Not at the Expense of Pedestrians

Market Sensitivity Demand Driven Customer Driven

Incrementalism No “Success Only” Mentality No “Bring Back 1956” Mentality Incremental Economic Change

Incrementalism Incremental Physical Change Sense of Evolution Multiple Catalysts for Change “Trickle-up” not Quick Fix

Forward Thinking Capitalize on Emerging Opportunities –Locationally Indifferent Businesses –Extension of Work-at-Home –Growth Sector Businesses Part of Smart Growth Strategy

Forward Thinking Public Transportation Re- Established Sustainability Strategies –Economic –Fiscal –Physical

Commercial Gentrification Addressed Understand Benefits Understand Costs Understand not all departure is displacement Create tools to offset negative impacts

Effective and Regular Communication With Mayor With City Council Member(s) With Departments Between Businesses With Neighborhood Institutions Between Business Organization and Residential Organizations

Principles of Creating Quality Places Choice & Diversity Linkages Reinvestment Identity Pedestrian/Cyclist Friendly Green Space Live/Work Mixed Use Scale Durability Walkability Parking Multimodal Local Streets Bike/Pedestrian Access Transit Supportive Development Public Spaces Air/Water Quality Resource Efficiency Natural Elements

Thank you very much

This event is made possible through the generous support of: The Katherine and Lee Chilcote Foundation The Cyrus Eaton Foundation The Nord Family Foundation Jonathan Forman of the Cedar-Lee Theatre Jane Evans of Studio You!

Future Heights Preserving Enhancing and Building Community