Department of Tourism Department of Tourism NTSS DRAFT REVIEW FRAMEWORK NTSF MEETING 17 SEPTEMBER 2014

To request the NTSF to note the Draft Framework for the NTSS Review and provide comments for its enrichment. PURPOSE 2

BACKGROUND  NTSS launched in March 2011; to contribute towards creating conditions for the sustainable development and growth of the tourism in SA;  Strategy underpinned by 3 pillars viz.  to grow the tourism economy;  to enhance visitor experiences; and  to sustain good governance in the industry.  Implementation of the NTSS commenced in April 2011; and  NDT responsible for monitoring the implementation of the Strategy through the NTSS Implementation mechanisms.  The mid-term NTSS review process is scheduled to be undertaken in the 2015/16 financial year- preparatory work to start within current financial year; 2

NTSS REVIEW WHY NTSS REVIEW?  To assess where we are and consider what strategic focus areas and approaches will help us consolidate current achievements and take us to the next level whilst contributing to the country’s long-term goals;  To ensure that the NTSS responds to global and national trends;  To give effect to the latest changes to tourism legislation as well as in the environment generally;  To ensure that implementation risks are minimized;  To retain the relevance of the Sector Strategy;  The need for the review of the NTSS is also derived from the Chapter 2 of the Tourism Act No 3, of

PROPOSED NTSS REVIEW FRAMEWORK/ROADMAP  Establishment of the Strategy Review Task Team/Working Group  To oversee and provide strategic guidance and ensure broad input and consideration of the issues;  It is envisaged that the Task Team/ Working Group would act as a national forum to make recommendations on the future Strategy to the Minister.  Its mandate would be to inter alia:  Identify the key elements of the Strategy, both industry-led and Government-led,  Specify recommendations and actions, to give effect to the future strategy; and  Consultation on the contents of the Draft Strategy.  It will be constituted by senior representatives from stakeholder groups that will use and be affected by the Strategy including Strategy development experts with an extensive understanding of the tourism sector;.  Focus groups to also be utilised. 5

PROPOSED NTSS REVIEW FRAMEWORK/ROADMAP  To review the 2011 NTSS, the following three-phased approach is proposed:  Phase 1: Macro Level Assessment  This will entail conducting a travel and tourism environmental scan and formulating broad questions that the strategy should address;  The environmental scan will assist in identifying the relevant trends, potential opportunities, challenges and future developments in the external environment that are most likely to have a significant impact on the development, promotion and transformation of the tourism sector;  A detailed review and assessment of the current tourism scenario in the country and globally will form part of this phase ;  It is envisaged that, this analysis would set parameters for the comprehensive and in-depth review of the Strategy.  A Situational Analysis Report is a major output of the Macro-level assessment. 6

PROPOSED NTSS REVIEW FRAMEWORK/ROADMAP  Phase Two: Micro Assessment  Review of the Strategy’s achievements and challenges, as well as the areas where it failed to deliver as expected;  Identifying the actions where implementation is well advanced; where further progress is required and those that represent key barriers to further development;  It will furthermore provide benchmarks for the future growth of the tourism sector;  This phase will be finalised in consultation with all established tourism structures such as MIPTECH and its Working Groups, MINMEC, NTSS Sub Sector Forums NTSS Clusters and National Tourism Stakeholders Forum.  This will ensure that current and future needs of the tourism industry have been well identified and endorsed by the sector.  An Options- Analysis Report will be a major outcome of this phase. 7

PROPOSED NTSS REVIEW FRAMEWORK/ROADMAP  Phase Three: Reviewing/Drafting of the Strategy  The drafting will flow from information gathered in phases 1 and 2;  The reports from the two phases will provide guidance on where a major review of the NTSS is required or major amendments are expected and would also set parameters for the comprehensive and in depth review of the Strategy.  The drafting process will be initiated in line with the provisions of the Tourism Act 3 of  It will make provision for objectives, measures/indicators, targets, focus areas and priority actions which would most contribute to the continued successful development of the sector;  This will include identification and prioritisation of key elements/issues to be pursued which could be drivers of future success so that resources get directed to critical areas for the development of a robust and more vibrant tourism industry. 8

PROPOSED NTSS REVIEW FRAMEWORK/ROADMAP  Gazetting of the Draft Strategy  In compliance with the Act, the Draft Strategy will be launched for gazetting to request for the submissions of inputs and comments.; and  Furthermore, formal requests/letters to obtain inputs will be forwarded to role players such as national Departments since they would not have had an opportunity to participate in the Strategy Review Task Team.  Analysis and Consolidation of Stakeholder Inputs  Refinement and finalisation of the Draft Strategy based on consultative feedback.  Further consultations (with NTSS structures) on the amended Draft Strategy will be undertaken and further comments integrated resulting in the final Draft Strategy. 9

PROPOSED NTSS REVIEW FRAMEWORK/ROADMAP  Initiation of Approval Processes  Presentation to all relevant structures culminating in its presentation to Cabinet for consideration and approval;  As part of this process, a costed implementation plan will be developed to ensure that the minimisation of implementation risks and ensure that the Strategy’s goals are not compromised.  Launch of the Strategy  The review process will be concluded by the launch of the Strategy to create awareness and to this end, the Strategy Communication Plan would be critical. 10

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