Mastey Teinture Zero Ammonia - High Lift - Permanent Hair Color

Mastey Teinture Zero Ammonia Permanent High-Lift Color No Ammonia Damage No Ammonia Irritation No Ammonia Fumes Produces natural looking color and shine Conditioning formula with Natural Moisturizing Factors (NMF)

Mastey Teinture Zero Ammonia Permanent High-Lift Color 60 shades Can lift upto 5 levels Covers grey with uniform results Stays moist for easy application 40 – 45 minute processing time Turns into a no-drip cream when mixed with developer Unlimited mixing possibilities

Mastey Teinture Zero Ammonia Permanent High-Lift Color Contains anti-oxidant grape seed extract for longer-lasting color Formulated with 3 lifting bases to maintain a lasting natural tone. Pantothenic Acid (B5) helps mend hair and keeps it healthy with its anti-irritant properties, it both soothes and provides true protection. Hair is protected and moisturized by emphasizing shine and promoting longer-lasting color.

TriBase System of 3 lifting bases Colors will not lift outside their spectrum

The Mastey Teinture Secret Formula Utilizes HEMEA as the alkaline agent Formulation is proprietary blend of ingredients (trade secret) Dyes are cosmetic grade Extra purity Earth friendly Controlled Oxidation System

Teinture Availability Bottle : 120 ml (4 fl oz) Mixture : 1 to 1 (1 part color & 1 part Mastey Le Developer crème peroxide) Use with Mastey Le Developer – 10, 20, 30, 40, 50, and 60 volumes. Processing time 45 minutes. Once mixed with Le Developer, formulation is a smooth creamy texture that facilitates easy application.

Lightening power up to 5 levels LIFT COLOR WITH COLOR Lightening power up to 5 levels From Level 6 and up using 50 or 60 Volume Mastey Le Developer.

Pre-OXIDIZED Pigment Packer 36 shades (more coming soon) COLOR INSTANTANÉ Pre-OXIDIZED Pigment Packer 36 shades (more coming soon)

Pre-oxidized die molecules Color Instantane Pigment Packer Pre-oxidized die molecules Extra small molecules that surrounds hair color dies Will not darken color Effects tone not shade Doubles Die Load

Color Instantane Bottle : 300 ml (10.2 fl oz) Mixture : Use alone or mix with your Mastey Teinture Zero Ammonia formulation (see formulations) Texture facilitates easy application in formulations or directly on hair

6 different concentrations MASTEY LE DEVELOPER 6 different concentrations

This is used to minimize the lightening rate of Teinture colors. 10 Volume This is used to minimize the lightening rate of Teinture colors. It is used to: ·        Darken ·        Add tone-on-tone color ·        Lighten up to one tone

· Used whenever coloring grey hair. 20 Volume ·        Used whenever coloring grey hair. ·        Lightens natural hair up to 2 levels.

30 Volume Used to increase the lightening ability of colors up to 3 levels. Can also be used for first-time applications on lengths and ends, then after 20 minutes use Mastey Le Developer 20 volume on the scalp area. On levels 2 – 3 – 4, it is used to lighten up to 2 levels. The darker levels are more difficult to lighten. For Darker levels please use 40 volume

Lift darker levels up to 3 levels. 40 Volume Lift darker levels up to 3 levels. Can also be used on level 6 and all Red shades to bring out red tone in the natural pigment.

Use on levels 6 –9 to create desired lift. 50 Volume Use on levels 6 –9 to create desired lift. Used to increase lightening ability of color up to 4 levels

Used to increase the lightening ability up to 5 levels 60 Volume Use with level 10 and up to create highlights without use of bleach on levels 6 and up Used to increase the lightening ability up to 5 levels

ZERO AMMONIA ADVANTAGE The unique Mastey Teinture base and the absence of ammonia in Teinture Zero-Ammonia Hair color allows for the use of higher volumes of peroxide without any discomfort to the scalp.

Complimentary Products Use Me First Traite Sulfate-Free Shampoo SuperPac Deep Reconstructor Moisturee Deep moisturizer Frehair detangler and daily conditioner HC Formula + B5

Hair Purifier similar to a facial exfoliater Use Me First Hair Purifier similar to a facial exfoliater Exfoliates away all build up (product, polymer, environmental) to allow conditioners and chemical services to penetrate fully into the hair Is not a solvent Contains no alcohol

Will not damage the cuticle layer Eliminates chlorine green Use Me First Works in one minute Will not damage the cuticle layer Eliminates chlorine green Safe enough to use daily

Use Me First Availability 8oz 32 oz 1 Gallon 55 Gallon Drum

Traite Sulfate-Free Shampoo Gentle Sulfate-Free crème cleanser for hair and skin Cleanses by addition of vital nutrients Restores the hair and skin’s NMF Uses the mildest European skin cleansers Recommended as a facial cleanser Hair Color Safe & Color Protecting

SuperPac Deep Reconstructor Rebuilds strength and elasticity to severely damaged hair Penetrates the inner structure because of small molecular weight and size Will not strip color or harm curls Contains no surfactants,no sodium/ammonium lauryl sulfates, no artificial colors or synthetic polymers Should be used with all chemical services

Moisturee Deep Moisturizer Concentrated NMF penetrates deep into hair structure to restore the proper NMF levels to hair and skin. Increases hair elasticity Returns the shine, manageability and feel to hair hair lost through shampooing, thermal styling, chemical services and the environment. Leaves no build-up or residue Does not contain glycerin

Frehair NMF to replenish hair’s proper moisture balance Leaves hair tangle-free without weighing it down Eliminates static electricity by interaction with the negative charges in the hair that cause static Gives hair incredible comb-ability with natural shine and health Contains NO oils, waxes, dyes, balsam or propylene glycol

Helps prevent split ends Protects from styling heat HC Formula + B5 Mends cuticle Helps prevent split ends Protects from styling heat Neutralizes ammonia residue

Soothes skin from burns and skin irritations HC Formula Soothes skin from burns and skin irritations Protects the scalp prior to services Enhances the healthy growth of new hair deep within the surface of scalp Contains: pro-vitamin B5 vitamins A and E lipids, minerals our pure vegetable protein compound that duplicates keratin protein

Hair Structure

Hair Structure

Cross section of hair as seen through an electron microscope Pigment Granules Cross section of hair as seen through an electron microscope

5 Characteristics of Hair Texture Density Hair Porosity Hair Tenacity Hair Elasticity

Color Principles Primary Colors

Color Principles Secondary Colors

Color Principles Tertiary Colors

The number before the (.) dot determines the level Teinture Numbering The number before the (.) dot determines the level 1. Black 3. Dark Brown 4. Brown 5. Light Brown 6. Dark Blonde 7. Blonde 8. Light Blonde 9. Very Light Blonde 10. Lightest Blonde

Teinture Numbering The first number after the dot (.) determines the primary tone .0 NATURAL neutral .1 ASH blue base .2 PLATINUM red/violet base .3 GOLDEN yellow base .4 COPPER orange base .5 MAHAGONY red, yellow, blue base .6 RED red base .7 BLUE

Teinture Numbering The Second number after the dot (.) determines the secondary tone LEVEL PRIMARY TONE SECONDARY TONE 4. (brown) 5 (mahagony) 6 (red) 9. 3   8. 7. (blonde) 4 (copper)

Tienture Numbering

Some highlights are more visible at certain levels. reds and oranges are visible at levels 4, 5, 6 and 7, but invisible on darker shades.

Absorb the light and appear darker than their level. Highlights Cool highlights: Blue Violet Absorb the light and appear darker than their level.

Reflect the light and therefore appear lighter than their level. Highlights Warm Highlights Copper Golden Reflect the light and therefore appear lighter than their level.

Grey Hair easily absorbs Blue and Red highlights. This is why you must always use basic colors to naturally cover grey hair. Use warm tones to cover difficult grey hair.

Using lower volume Le Developer = Less intense highlights since there is less lightening of the natural pigments. Using higher volume Le Developer = More radiant highlights since there is increased lightening of the natural pigments.

Mastey Colors and Tones

Teinture Blondes Natural Tone (.0)

Teinture Blondes Ash Tones (.1)

Teinture Blondes Platinum Tones (.2)

Teinture Blondes Beige Tones (.23)

Teinture Blondes Gold Tones (.3)

Teinture Reds Copper Tones (.4)

Teinture Reds Mahagony (.5)

Teinture Reds Red (.6)

Teinture Browns Natural Tones (.0)

Teinture Browns Ash Tone (.1)

Teinture Browns Gold Tone (.3)

Teinture Browns Chocolate (.34)

Color Changes When hair is fragile, overly damaged, or very pale a highlight can change colors. Desired Color Color Change What to Add Golden Beige Yellow Ash Blue Orange Platinum Violet Pink Copper Pink Red Purpleish Pink

Teinture Amplifiers

Can be applied to grey hair Can be taken through the lengths. High-Lift Blonde 11.2 Used on levels 6 and up. Can be applied to grey hair Can be taken through the lengths. If lengths are faded and need to be retouched, use Color Instantané

High-Lift Blonde 11.2 11.2 creates maximum lightening levels with the use of higher volumes of peroxide (50 or 60) with no irritation to scalp. 11.2 is Neutral to Platinum Can be mixed with any other shade when higher lift is required or needed.

Can be used with Reds or Ash High-Lift Blonde 11.2 Can be used with Reds or Ash Use 11.2 instead of bleach in hair color for better lift control Use 11.2 with Amplifiers to create infinite shade possibilities.

Grey Hair This is a mixture of hair with and without pigment The hair colorist must see if the hair is more or less 50% grey or if there are very grey areas in order to make a diagnosis. Use Le Developer 20 volume peroxide for darker shades Use Le Developer 30 volume on red and lighter shades.

Level Selection How to select the level of tint to use to achieve the approximate desired color Determine client’s hair level Choose desired level and multiply it by 2 Subtract client’s hair level to find level of tint to use

9 is the level to use. Level Selection Example: Formula: Desired Level = 6 Clients Level = 3 Formula: Desired Level X 2 = (n) – Clients Level = Teinture Level 6 X 2 = 12 – 3 = 9 9 is the level to use.

Peroxide Choice Tone on Tone Lighten Darken Less than 50% grey hair   Tone on Tone Lighten Darken Less than 50% grey hair Desired Shade + Le Developer 10 Volume Le Developer 20 or 30 Volume More than 50% grey hair Le Developer 20 Volume Le Developer 20 volume for dark shades or 30 Volume for lighter shades

Pour one part of Teinture into a non-metal container. Mixing Pour one part of Teinture into a non-metal container. Add 1 part of Le Developer oxidant cream peroxide. Mix carefully.

Technical Applications Apply the mixture with a brush (or an applicator bottle) on towel dried hair as you usually do. Development time is between 45 minutes after scalp area application. Where there is a high proportion of grey hair, the waiting time can be extended by 10 minutes without any adverse affects. After development time is completed, rinse. Follow with complete Mastey after service process

Technical Applications First application on virgin hair Separate the hair into 4 sections Begin with lengths and ends (1/2 inch from scalp area). Leave on for 15 minutes then apply to scalp area. Leave on for 30 minutes. Rinse thoroughly Finish with Mastey after service regimen

Technical Applications Touch-up techniques: Separate hair into 4 sections Apply color to new growth. When working on grey hair, begin with whitest areas. Development time: 45 minutes minimum

Technical Applications If there has been a loss of color ,To Restore Color during touch up application Add Color Instantané appropriate shade to the remaining of your formula 15 minutes before rinsing your touch up 1 ounce of original color formula + 1 ounce Instantané

Technical Applications If there is no orginal color formulation left: Simply apply Color Instantane directly to the hair. Massage throughout hair and scalp Leave in 15 minutes

Technical Applications Always rinse thoroughly Follow with Mastey After service regimen

Technical Applications If hair is very porous or very fragile After the development time, rinse carefully. Finish with full treatment regimen of Traite Shampoo, Moisturee Deep Moisturizer, and SuperPac Deep Reconstructor. Leave in reconstructor and moisturizer for at least 5 minutes Rinse well. Recommend appropriate at home treatment regimen

Technical Applications Application on bleached hair Use the lighter Teinture shades: tone level 9 or 10 diluted in the following ways: To achieve warm or ash tones : 1 part of the Teinture desired shade + ½ part Instantane (appropriate shade) + ½ parts of Le Developer 20 volume. Development time : 25 - 30 minutes.

Technical Applications Pre Coloring or Filling Pre-coloring or filling is the technique used to replace pigments of the desired tone that are missing in the hair. This technique is used before color application: Determine the desired tone Over lengths and ends, apply one dose of Color Instantané Do not rinse. Then apply the desired Teinture color formulation directly onto pre-colored or filled hair.

Highlights with Teinture Apply to a minimum base level of 6. Pour one part of desired Teinture shade into a non-metal container. Add 1 part of Le Developer oxidant cream peroxide, 50 or 60 volume Mix carefully With a brush, apply on the scalp area Do not pull color through the rest of the hair. Development time is 45 minutes after application is complete After development time is completed, rinse thoroughly Follow with Mastey After Service Regimen

Color Instantané As Color Instantané is a tone-on-tone color, it does not darken or lighten the base.

Color Instantané If you streak hair or slightly lighten it before applying Color Instantané, you must stop the lightening process at the best lightening base to reveal the desired highlights: Red orange mahogany-brown Orange copper-copper brown Yellow golden Light yellow beige–platinum

Color Instantané Technical Application ToRefresh faded color between touch ups. Apply Color Instantané appropriate shade directly to clean hair Leave in at least 15 minutes Rinse Finish with Mastey After Service Treatment

Color Instantané Technical Application To Restore Color during touch up application Apply Color Color Instantané appropriate shade to your formula 15 minutes before rinsing your touch up Massage throughout hair and scalp Leave in 15 minutes Rinse. Finish with Mastey After Service Regimen

Color Instantané Technical Application Correct the shade during or after coloring or toning application. Apply Color Instantané appropriate shade throughout the entire hair Leave in at least 5 minutes Rinse Finish with Mastey After Service Regimen

Color Instantané Technical Application To Tone pre-bleached highlights. Apply Color Color Instantané directly to clean pre-lightened hair Leave in at least 10 - 15 minutes Rinse Finish with Mastey After Service Regimen

Poor coverage of grey hair: Troubleshooting Poor coverage of grey hair: The mixture does not contain enough of, or is completely lacking in, a Natural shade. The chosen shade is too light and makes the new growth look lighter than the lengths. The application method was not respected. Development time was too short, minimum 45 minutes Not enough product was used.

Highlights will not take: Troubleshooting Highlights will not take: The successive color pull-through on already-colored hair left the hair overly porous. To solve this problem, use Color Instantané and SuperPac. Mastey After-color treatments processes were not used. Mastey at Home treatments were not used. Hair needs pre-coloring or filling due to the overly porous lengths.

Color is too light: Troubleshooting The natural tone level was not determined correctly. The chosen shade is too light. The peroxide volume is too strong. The % color / peroxide was not correct. There was too much peroxide. The mixture calls for 1 dose of Teinture for 1 of Le Developer peroxide.

Color is too dark: Troubleshooting The chosen shade is too dark. The peroxide volume is too weak. The mixture was not correct; there was not enough peroxide.

New growth is too yellow when using 11. tones: Troubleshooting New growth is too yellow when using 11. tones: The shade chosen does not have enough of the proper tone to neutralize the yellow. The natural color is too dark for lightening in one step. Lengths and ends are ashy and make the new growth look too yellow. The development time was not long enough (45 minutes minimum). The product was pulled through, creating over-oxidized lengths.

New growth turns ashy when using 11. tones: Troubleshooting New growth turns ashy when using 11. tones: The chosen shade contains tones which are too strong for the tone level. There is too much grey hair. The fine hairs around the hairline were not protected by a shorter development time.

Ends turn ashy when using the 11. tones: Troubleshooting Ends turn ashy when using the 11. tones: Super-lighteners are mixed with very high-volume peroxide and should only be used on new growth. When they are applied to already lightened and thus porous lengths, the highlight turns ashy, since it no longer controls the lightening of natural hair. To refresh ends, use Color Instantané.

Highlights are too intense on the new growth: Troubleshooting Highlights are too intense on the new growth: The Natural shade should have been used in the mixture. Pay close attention to fine hair around the hairline, which calls for a shorter development time. The chosen shade is too light or too dark. The peroxide used is too strong.

Ends turn ashy: Troubleshooting Color was pulled through too rapidly. The mixture was too cold and turned ashy. Lengths are too oxidized and the nuance turned into a cool shade.

Poor coverage of grey hair: Troubleshooting Poor coverage of grey hair: The mixture does not contain enough of, or is completely lacking in, a Natural shade. The chosen shade is too light and makes the new growth look lighter than the lengths. The application method was not respected. Development time was too short, minimum 45 minutes Not enough product was used.