Team Wooltech – connecting with nature. by Lise Andrine Hauge, For the CCANW, UK 04.11.2011.

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Presentation transcript:

Team Wooltech – connecting with nature. by Lise Andrine Hauge, For the CCANW, UK

How it all began.. – the fun bit: Creative – better personal health. More personal freedom Less money More time to be a mum. More time to enjoy Frøyas nature. Would be fun to make new kinds of souvenirs (a coastal version of “trolls, elks, viking figures”)

National wool maketing systems.. Research and development project for 4 years. Wild sheep wool – developing new technology to make use of it. A 2000 kg waste only at the island of Frøya each year. A kg waste in Norway by Thousands of unemployed disabled people Textile industry in Asia – too few modern, creative textile jobs in Norway

Market research: 2006 – All rights reserved. Wooltech Holding AS.

Attitudes and power abuse Lack of knowledge Desillution among people Negative to innovation Group and expertise thinking. Please: Respect our skills and work! Capabilities, creativity. Network, better textile standards. Respect the sheepfarmer, the sheep, the wool.. Respect to nature at her work!

Team Wooltech – connecting with nature. by Lise Andrine Hauge, For the CCANW, UK