Total Ad-Supported TV Brands

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Total Ad-Supported TV Brands

Presentation transcript:

134 Hours of Avg. Consumer Usage Split: 70% Ad-Supported TV & 30% 4 Portals + Facebook Total Ad-Supported TV Brands (Cable Nets+ MVPD’s + Broadcast: TV+ Web+Mobile) (Hrs: Mins) 4 Portals + FB Monthly Time Spent (March 2018) (Average mins per viewer/visitor, Hrs: Mins) TV Brands (TV + Internet) + 41:16 93:17 134:33 P18-49 Average minutes per visitor Source: Nielsen Npower Live+7 March 2018, P18-49, VAB analysis of comScore duplicated March 2018 data (mediametrix, multiplatform). Ad-Supported Television Brands represents all measured Ad-Supported Cable nets, Broadcast Television and MVPDs. 4 portals = Google (includes YouTube), AOL, MSN, Yahoo!