Introduction to tourism , Hospitality and Hotel industry Unit 01 REYAZ AHMAD LONE 12/1/2018

Tourism & its importance Tourism can be called as an activity of movement of people and activities of providers during the course of travel. Tourism is the temporary movement of people to destinations outside of the place of where they normally live and work, and their activities during their stay at these destinations. Further tourism can be called not only the activities of provider to a visitor but it is also a process involving people and is about people, i.e. , knowing people better. Knowledge, skill and attitude are important factors in providing standard services and products matching his requirements. Hence, tourism can be called as a process of organized travel. Tourism is theory and practicing of traveling. REYAZ AHMAD LONE 12/1/2018

Tourism & its importance Tourism is a structured break from routine life. It involves a separation from everyday life and offers an entry into another moral and mental state, where expressive and cultural needs become more important. There are basically three phases of tourism- the beginning (when the tourist moves out of his home), the middle (the period of his movement when he comes across new places for experiencing change) and the end (the process of his returning to home after the end of his tour). REYAZ AHMAD LONE 12/1/2018

Tourism & its importance Definition of tourism Tourism is an activity and is very generic in nature and as such defies common and a standard definition. Many people and many organizations have defined it in various ways. Some of the common and important definitions are- Tourism is defined as “ the inter relationships arising from the interaction of tourist, the supplier, the government of the host destination and the residents of the host destination, in the process of affecting and catering to tourist”. Tourism as a product can be defined as “ An amalgam of three main components- attraction of the destination, the facilities of destination and the accessibility of it. REYAZ AHMAD LONE 12/1/2018

continue One of the early definitions given in 1910 by and Austrian economist ‘ HERMAN SCHULLARD’ is “ tourism is the sum total of operators, mainly of an economic nature, which directly relate to an entry, stay and movement of foreigners inside and outside of a certain, country, city or region”. Later in 1942 two Swiss professors ‘HUMZIKER and KRAP’ defined tourism as “ the totality of the relationship and phenomenon arising from the travel and stay of the strangers, provided that the stay doesn’t imply the establishment of permanenent residence and is not connected with a remunerated activity”. Another very general and common definition can be tourism is an activity that comprises of several social practices. All these have minimal common characteristics. According to WTO, an UN body, tourism is the “movement of people away from the place of residence and work for a period of not less than 24 hours and not more than 1 year”. REYAZ AHMAD LONE 12/1/2018

ORIGIN OF TOURISM To establish any specific period or era for the origin of tourism is a very difficult task. As tourism is involved with, the movement so it can be said that tourism activities started with the development of mankind. In ancient and prehistoric period people used to move in search of food and for shelter from climatic conditions such as rainy season, winters and summer season and for protection from other people. First, they moved individually and later started moving in groups (families and tribes). Nomads move from one place to another. The origin of tourism can be attributed to this period. REYAZ AHMAD LONE 12/1/2018

Factors that promoted tourism it is important to study the concept factors commonly used which promoted tourism during all periods. Motivation Holiday Business Mode of travel Education Health Religion Visiting friends and relatives Visit to historical places Adventure Culture and heritage Philosophical discourses Sports Fairs and festivals Leisure time and disposable income REYAZ AHMAD LONE 12/1/2018

IMPORTANCE OF TOURISM   Tourism industry is one of the popular industry in the world this industry generates nearly 70 lakhs million dollars of total revenue world wide.   POSITIVE IMPACTS SOCIAL IMPACTS When tourist came in contact with places a social exchange takes place his social background is affected. Tourism helps human being in satisfying their basic urge to know the cultural aspect of other people & give more opportunities of communication between different cultures. REYAZ AHMAD LONE 12/1/2018

continue ECONOMIC IMPACT The most important aspect of tourism is foreign exchange earning for all the countries. It provides foreign exchange without exporting anything out of the country and it provides more stable earning for country than any other industry and increases the effort and the rate of the growth of economy. REYAZ AHMAD LONE 12/1/2018

Continue,,,, REGIONAL DEVELOPMENT The more of the region or area visited by tourist both domestic and international the more that area needs to be developed and the development has to be in all fields and sectors be it historical places hotels picnic spots roads airports etc.   IMAGE BUILDING People from all over world speaking different languages and with different life style come close to each other breaking down barriers and suspension that exist between their countries. A favorable environment and situation exist when visitors and those of the host countries mingle socially and better acquainted. REYAZ AHMAD LONE 12/1/2018

HOSPITALITY It is all about treating the guest i.e. making a traveler feel totally welcome as not only your guest but also the guest of complete family of the hotel. Hospitality can be termed as deliberate, planned and sustained effort to establish and maintain mutual understanding between an organization and public. Hospitality is a reception, welcome and treatment of a guest or a stranger in the friendliest manner. Hospitality activity covers everything i.e. providing attentive and courteous service, facilities and amenities to a traveler meeting and greeting him at the door. The basic concept is that to treat with guest so that he feels that he has come among friends and making his visit a memorable and pleasant experience. be defined as a front of the house department located around the foyer and the lobby area of a hospitality property. REYAZ AHMAD LONE 12/1/2018

HOSPITALITY As this department is located around the foyer area of the hotel and is visible to the guests, patrons and visitors, they are collectively called “Front Office”. It is one of the major operational and revenue producing departments of the hotel which generates two third of the revenue earned by a hotel from the sale of the guestrooms. It involve in providing valuable services to the guests during the entire guest cycle consisting of Pre-arrival, Arrival, Occupancy and Departure. REYAZ AHMAD LONE 12/1/2018