Caribbean Market Research

Slides:



Advertisements
Similar presentations
The Caribbean Customs Law Enforcement Council
Advertisements

Caribbean Market Research Let our Caribbean experience help your business.
How to Finance Community Projects: The View from an International institution An OAS/USAID Project May 24, 2003 The case of Caribbean Small Tourism Enterprises.
Caribbean (West Indies) Greater Antilles: 4 large islands: Cuba Jamaica Hispaniola Puerto Rico Lesser Antilles: in arc between S. America and Greater Antilles.
Caribbean and Intra-Caribbean Tourism Current Situation and Perspectives Mercedes Silva Sustainable Tourism Specialist Caribbean Tourism Organization 8.
THE ROLE OF INTERNATIONAL FUNDING AGENCIES in CDERA (Caribbean Disaster Emergency Response Agency) OPERATIONS Col. Dave Williams OAS, Washington, DC.,
Company LOGO CCLEC Customs Management Program (CCMP) building capacity to manage.
Some basic map geography of Latin America. Continents: N. America, S. America, Australia, Africa, Eurasia, Antarctica.
Section 1: Natural Environments Section 2: Central America
GLOBALIZATION Globalization is the process of international integration arising from the interchange of world views, products, ideas, and other aspects.
THE WORLD BANK World Bank Group Multilateral Investment Guarantee Agency Global Investment Promotion Benchmarking 2009: Implications for the Caribbean.
September 3, 2013 World Studies.
Charts included in the Progress Report on MDGs in Latin America and the Caribbean 2008 Information developed for the ECLACs MDG website
2004 Pan American Health Organization Capacities of Caribbean Health Workforce to meet current challenges of non communicable disease prevention and control.
EEB1 Flow of Investment Capital from Intra- Regional Sources Flow of Investment Capital from Intra- Regional Sources Enid E Bissember Economic Intelligence.
TRADE & INVESTMENT OPPORTUNITIES IN THE CARIBBEAN.
“Business Development Needs-Service Companies & Management Consultants”
Toronto Pan Am/ Parapan Am Games What are the Pan Am/Parapan Am Games? A major sporting event in the Americas Scheduled every four years – one year.
Computer Class – Summer /6/2015 1:13 PM North American Countries Anguilla Antigua and Barbuda Aruba Bahamas, The Barbados Belize Bermuda Canada Cayman.
LATIN AMERICA Country Profile Project. Country Profile POLITICAL FEATURES: population, major cities, type & structure of government, national leader(s)
Challenges for Regional Integration in Latin America and the Caribbean Mauricio Mesquita Moreira. Principal Economist Integration and Trade Sector XXXVII.
1 WIPO’s Cooperation for Development Activities in the Caribbean Region WIPO’s Cooperation for Development Activities in the Caribbean Region Geneva May.
FUNDING OPPORTUNITIES. Caribbean Export Development Agency (Caribbean Export) provides direct financial assistance through its Direct Assistance Scheme.
NextLast The Americas. NextLast The Americas The region “The Americas” encompasses North, South, Central America and the Caribbean. The region “The Americas”
Colombia’s Cooperation Strategy with the Caribbean Basin Partners 25 Colombia Caribbean Countries Antigua and Barbuda, Bahamas, Barbados, Belize, Costa.
Caribbean Telecommunications Union Public Private Partnerships for ICT Access and Expansion Presented by: Bernadette Lewis Secretary General Caribbean.
IPO AMERICAS KNOWLEDGE MANAGEMENT SYSTEM (KMS). 1. PROJECT 2. PARTNERS 2.1 MEMBER COUNTRIES National Focal Point Country Profile Country.
According to McKinsey & Company, 2007, “How the Best Performing School Systems in the World Come out on Top”:
Sub-Regional Workshop for GEF Focal Points in the Caribbean Bridgetown, Barbados, June 2009 RAF Allocations Update (Report on the Implementation.
Infectious Diseases USAID Latin America and Caribbean PHN Officers SOTA March 14, 2000.
Tax justice seminar: Transnational corporations must pay their fair share PSI in the Caribbean – Tax justice, the tax haven issue and trade union action.
The capital of Jamaica is Kingston. The capital of Anguilla is The Valley.
Rice Trade and the Free Trade Area of Americas Agreement Eric Wailes, Frank Fuller, Harry Djunaidi, and Alvaro Durand University of Arkansas.
1.2 million Rotarians 34,700 Rotary clubs 1.2 million Rotarians 34,700 Rotary clubs 13,200 Rotaract clubs.
Name: Stanley Phillips Title: Customs Management Trainer Coordinator Company Name: Caribbean Customs Law Enforcement Council (CCLEC)
UNCLASSIFIED IMO/IHO World-Wide Navigational Warning Service NAVAREA IV / XII 10 December 2015.
16 th Meeting of the Meso-American and Caribbean Sea Hydrographic Commission GIS Developments in the IHB agenda item 7.5.
Caribbean Regional Assessment August 2013 Ianthe Smith, Environmental Engineering Consultant1.
Round Table: Future challenges for PANDRH CARICOM Perspective.
The HCCH: Its Mandate, Main Achievements and Relevance for the Region
Inter-American Network on Government Procurement Annual Conference
Contrasts in Governing
Roundtable on countries census plans
Carib-WEN Dr. Maurice Isaacs, Dept. of Agriculture, Nassau, The Bahamas Mr. Theodore Brown, Customs department, st. kitts and nevis Mr. Jean Herby nelson,
Analysis of the First Semester Resource Management and Performance Report January 1 to June 30, 2016.
Making Effective Use of Trade Agreements
MACHC Capacity Building Update
Food Security Caribbean.
Vodafone Roaming Charges
CariCOF Drought Outlook
Coordination – Dr. Cédric J. Van Meerbeeck
Continents: N. America, S
Coordination – Dr. Cédric J. Van Meerbeeck
Assessment of Quotas of Member States
IMO/IHO World-Wide Navigational Warning Service
Trade Patterns U.S. Imports
Coordination – Dr. Cédric J. Van Meerbeeck
The Caribbean Form Three.
Marketing Information Management
The Caribbean.
Dr Ahmad A Khan Director BCRC-Caribbean May 3rd, 2013.
IMO/IHO World-Wide Navigational Warning Service
British Virgin Islands
Picturing North America
MMR1 reported coverage Non-Latin Caribbean, 2013
Hemispheric Project Report
OPPORTUNITIES FOR CARIBBEAN LNG TO POWER PROJECTS
The capital of Jamaica is Kingston.
CariCOF Drought Outlook by the end of October 2014
CARIBBEAN COMMUNITY (CARICOM)
Presentation transcript:

Caribbean Market Research Let our Caribbean experience help your business.

Caribbean Market Research, Ltd. has been in business since 1970. Company History Caribbean Market Research, Ltd. has been in business since 1970. Over the past 48 years, the company has been providing market research services in a number of Caribbean regions, to a wide cross-section of local and international businesses.

Caribbean Territories Serviced C.M.R. currently offers market research services in the 20 highlighted Caribbean Regions GUYANA

Caribbean Territories Serviced Antigua & Barbuda Aruba Bahamas Barbados Bonaire Cayman Islands Curacao Dominica Dominican Republic Grenada Guadeloupe Guyana Jamaica Martinique Saint Kitts & Nevis Saint Lucia Saint Martin/ Sint Maarten Saint Vincent & the Grenadines Suriname Trinidad and Tobago

International Associates we have worked with: ACNielsen – New York DATOS – Venezuela Prodatos – Costa Rica and Central America Assoc. for Caribbean Transformation A.C.T Lazslo & Associates – Washington Lurijos Management Consultants Luntz Research Company – Virginia The Futures Group, Inc. – Washington, DC Gaither International – Puerto Rico JHM Communications – New York CID Gallup – Costa Rica Lazarus & Associates – U.S.A Market Beat Consultants – Ontario, Canada IMD Consultancy – Curacao & Aruba Clarice Herzog Associates - Brazil Ipsos Dominicana Horwath Consulting – Dominican Republic Louis Harris & Associates – Martinique and Guadeloupe Roig Investigacion Accion S.A Blammo Worldwide - Canada Mercaplan SCL Group – UK TNS/TSSNG KANTAR

Software Utilized At Caribbean Market Research Ltd. we utilize a number of data entry and statistical packages. These include: 1. SURVEY 2. SPSS 3. SNAP 4. SORITEC 5. We can also create data files if needed in any format specified, for easy transfer to your company's software package. All that we require is the data formatting specifications.

Qualitative Research Types of Qualitative Research conducted : Focus groups & Depth Interviews 1. Extended Sessions - Brand Essence 2. Evaluation of Advertising Materials - Story Board, Animatics, & Finished Advertisements 3. Consumer Product Tests - e.g. Taste Tests 4. Package Testing 5. Consumer Habits 6. Internal Employee Research 7. Naive Listening/In Home observation 8. Sensitive issues 9. Image studies

Qualitative Research CMR utilizes a series of projective, role playing and other techniques to assist in the positioning of products and services.

Qualitative Research Sectors Consumer Products Environmental Issues Tourism Travel Public Opinion - Political Sensitive Issues - AIDS/Family Planning/Adult Diapers Government - Public Opinion/Ministry of Health Telecommunications Financial Services Insurance Services Gaming Petroleum and Energy Alcoholic Beverages

Quantitative Research Customized Surveys: Habits and Attitudes Studies Market Segmentation Analysis Product Testing Advertising Recall and Evaluation of Creative Materials Concept Tests Corporate Image Studies Customer Satisfaction Surveys Trade Research Public Opinion/Political polls

Quantitative Research Caribbean Market Research Limited is a member of ESOMAR and follows the ESOMAR Standards and Code of Ethics (which have been jointly drafted by ESOMAR and the International Chamber of Commerce), and endorsed by the major professional bodies around the world.

Econometric Studies The estimation and forecasting of demand through the use of standard econometric techniques. e.g. 1. Single equation model to estimate demand for Rum The model estimated price and income elasticities as well as cross elasticities relative to beer. 2. Estimating the demand for housing units in Trinidad & Tobago This was an input into the estimates of demand for windows & doors. 3. Price and income elasticity estimates for The Telecommunication Service of Trinidad and Tobago (TSTT) re Residential, Single Line Business and Corporate Business Lines. 4. The industry profile for a major commercial bank. Energy Industry Distributive Trades Insurance

Mystery Shopper exercises Commercial Banks Pharmaceutical Companies Utility Companies

Clients CMR has conducted research for include, but not limited to:

C.M.R. Clients

C.M.R. Clients

C.M.R. Clients

C.M.R. Clients

C.M.R. Clients

C.M.R. Clients

Contact Information Main Office Caribbean Market Trinidad & Tobago Limited 21A Marli St, Port of Spain Trinidad and Tobago. Telephone : 1-868-622-6545 or 1-868-628-7159 Associate International Office Caribbean Market Research USA Limited 1333 McDermott Drive, Suite 150, Allen, Texas 75013 United States of America. Telephone : 1-469-534-4860 Email: research@caribbeanmarketresearch.com Website: caribbeanmarketresearch.com