How To Manage Your Online Reputation Kim McNeely SCORE Presenter 1

Good News! No One Is Talking About You Online! 2

Bad News! No One Is Talking About You Online! 3

Review Sites 4

Why Do I Care About What People Are Saying? 82% of people visit an online review site because they intend to buy a product or use a business for a service 78% of consumers turn to review sites to FIND a local business 5 Source: YELP

Have you CLAIMED your online business account Have you CLAIMED your online business account? If not, that is your homework for today! 6

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No Response from Business Owner Hair Salon No Response from Business Owner 8

No Response from Business Owner Restaurant Review No Response from Business Owner 9

Nail Salon 10

Thank You Isn‘t Enough 11

Go The Extra Mile 12

Don’t Ignore It, Make it Right 13

How to Get Reviews Give Service That Merits a Positive Review Ask Thank Customers In Advance for Review 14

Tips for Better Review Pages Add Your Hours Add Photos Engage with your page Add your website to the page 15

Steps for Reputation Management Claim profile Add content to profile regularly Monitor account and respond to reviews Stay on top of your reputation 16

Google yourself AND your business regularly! And One More Thing…. Google yourself AND your business regularly! 17

Questions 18