Device Ownership by Year 1970 1975 1980 1985 1990 1995 2000 2005 2010 2011 2012 2013 2014 2015 2016 TV HHs 96% 97% 98% 99% 95% DVD 88% 86% 85% 83% 82% 81% 77% DVR 34% 38% 41% 45% 47% 48% HD Capable 46% 60% 67% 75% 92% HD Display Capable 53% 64% 70% 78% 89% HD Receivable 43% 59% Multi-Set TV Home 35% 50% 57% 65% 71% 76% 79% 84% PC Access Home PC Owner w Internet Access Home 80% Smart TV* 12% 17% 22% 29% SVOD* 40% Tablets* 19% 31% 56% Smartphone* VCR 14% 66% 90% 54% 7% Video Games 44% *Data for Smart TV, SVOD, Smart Phone and Tablet, based on % of scaled installed counts, Nov.2015 Source: Nielsen Universe Report