The Buying2Give Group A Business For Profit Funding Non Profit Organizations Peter Young Founder/CEO © The Buying2give Group, 2010

The Challenge To build a $multi-million Systems Integration Business from of a $400K T/Over per year boutique home-based operation… … and pave the way for the creation of the… Buying2Give Group Slide. 2 of 11

The Original Business Model The business owner relied Direct Sales The business owner relied on direct sales and word of mouth without any marketing. He worked long hours, had very high expenses, and was losing money. Slide. 3 of 11 3

My 1st Marketing Strategy Direct Sales Telemarketing Referral Systems Joint Venture Direct Mail Advertising Developing a Back End Endorsements Host Beneficiaries I outsourced all of our marketing… and increased our sales with the minimum of costs. Slide. 4 of 11 4

Our 1st Level Revenue Increase Increased the # of Clients Increased the Avg $ per Sale Increased The re-purchase frequency Total 300 * 125 * 12 = $450,000 1,000 * 125 * 12 = $1,500,000 2,000 * 125 * 12 = $3,000,000 Outsourcing increased our sales, reduced our costs, and increased our technical effectiveness. Slide. 5 of 11 5

My 2nd Marketing Strategy Building & Construction Telecommunications Education Financial Services Health Insurance Mining & Energy Information Technology Hospitality & Tourism I then struck alliances with complementary businesses, Increasing our revenues, and reduced our costs substantially Slide. 6 of 11 6

My 3rd Marketing Strategy China India South Korea Japan U.S.A U.A.E Germany Canada Bangladesh Followed by complementary alliances in other countries and increased the spread of our outsourced teams and services Slide. 7 of 11 7

My 4th Level Marketing Strategy China India South Korea Japan U.S.A U.A.E Malaysia Germany Canada Bangladesh Brazil Burkina-Faso Cambodia Cameroon Ghana Nigeria Philippines Thailand And finally I forged loyalty arrangements with specific language/cultural groups working in Western countries Slide. 8 of 11 8

Our 4th Level Optimisation Table Increased the re-purchase the # of Clients Maintained the Avg $ per Sale Increased the re-purchase frequency Total * * = 2,000 125 12 $3,000,000 = 5,000 * $7,500,000 125 * 12 5,000 * 125 * 24 = $15,000,000 Slide. 9 of 11 9

Buying2Give… Delivers benefits including… the best value on all purchases a 50% profit share paid to each Non Profit member 40% of the profit invested in Microfinance programs ability to order products not offered elsewhere access to group discounts for travel, accommodation, etc, access to training & mentoring services, and… a local Buddy who will empower our members   Slide. 10 of 11

Our Unique Profit Give Back Model   Women owned, women driven No extra effort required No costs involved Totally optional… no pressure Non discriminatory Community focused Opportunity creation Globally responsible 100% Green 100% Gross Profit Reinvested Slide. 11 of 11