Contrast Repetition Alignment Proximity

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Presentation transcript:

Contrast Repetition Alignment Proximity Four Basic Principles Contrast Repetition Alignment Proximity

Big Contrast Small Light When two elements are different, there is a contrast between them. This contrast can be created in a variety of ways. Dark Big Small Light To Quiz Return to Start

Repetition Repetition is a repeated element throughout the design. By having repetition there is unity and a visual interest created. There is also repetition throughout this power point with the arrows at the bottom of each page. https://c2.staticflickr.com/4/3280/3152027301_0ee4b370fa_b.jpg To Quiz Return to Start

Alignment Alignment means to not put something on the page without reason. There should be purpose for where it is placed and there should be visual connections between each piece. http://pixabay.com/static/uploads/photo/2013/11/24/09/13/birds-216827_640.jpg http://upload.wikimedia.org/wikipedia/commons/c/c4/Alignment_(PSF).png To Quiz Return to Start

Proximity Proximity means to group like things together. When items are related, they should be close together, and when they are not, they should not be far apart. Title: Red Ball Story: Timmy loves his red ball. One day it rolled away, but his friend Sam brought it back. Title: Jumpy Dog Story: Timmy has a dog named Tigger. He named him this because his dog is always jumping just like Tigger on Winnie the Pooh. This shows proximity because the titles and their stories are together but are far from the other title and story. To Quiz Return to Start

Font Rules Serif San Serif Thicker, overall very readable and used commonly in texts such as children’s books Very little transition in the strokes San Serif Without the horizontal serifs No visible thick/thin transition in the strokes To Quiz Return to Start

Quiz Question 1 Alignment means to put something on the page without reason True False Return to Start Quiz Question #2

YES! Return to Quiz

NO  Return to Quiz

Quiz Question 2 Which font includes horizontal serifs on it’s letters? San Serif Return to Start

YES! Return to Quiz

NO  Return to Quiz

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