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DESIGN PRINCIPLES and arguing in virtual spaces

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Presentation on theme: "DESIGN PRINCIPLES and arguing in virtual spaces"— Presentation transcript:

1 DESIGN PRINCIPLES and arguing in virtual spaces
Can they read it? Can they Understand it? Have you used the modality?

2 1) The arrows are pointing out an example of good ____________.
Balance Grouping Consistency Contrast

3 2) Our eyes are drawn to the picture on this page because its placement at the top of the page gives it more what? Appeal Weight Alignment shading

4 3. The table of contents on the right is easier to read and understand because it has good_____
Balance Alignment Grouping Contrast

5 4. A multimodal argument Is an argument that __________.
Has motion Uses different colors Uses different forms of media Is made for two different audiences

6 5. This video provides an overview of a design element that plays an important role in which design principle? Grouping Alignment Balance Consistency

7 6. Which of the following statements is false?
Pictures weigh more than written text Big items weigh more than small items Features on top of the page weigh more than features on the bottom of the page Features on the left of a page weigh more than features on the right

8 7. The choice to use one typeface for titles and one for content is used to aid which design principle? Balance Alignment Consistency grouping

9 8. Different colors have different effects on a viewer
8. Different colors have different effects on a viewer. Which color is largely associated with danger, aggression, and excitement? Blue Red Green Yellow

10 9. Why is the top example easier to read than the bottom example?
This is one way to present text in an argument This is one way to present text in an argument Because the bottom one is using a serif font Because the bottom is using light colors Because the bottom one lacks color contrast Because the top is using a sans serif font

11 10. Which color would work best for a cleaning product logo?
Red Yellow Brown Green

12 11. Why is the bottom example easier to read?
Different font More white space Different color Different alignment What You Need to Know About Visual Arguments: Use images to convey ideas Use text to convey ideas images can’t Take advantage of the medium you are using Don’t overwhelm with too many visuals What You Need to Know About Visual Arguments: Use images to convey ideas Use text to convey ideas images can’t Take advantage of the medium you are using Don’t overwhelm with too many visuals

13 12. What is wrong with this layout?
There is no alignment There is no contrast between the color of the text and the background There is bad grouping There is no balance

14 13. What is the problem with the layout for this article?
A lack of contrast A lack of consistency No top/bottom balance A lack of alignment

15 14. What is the problem with this layout?
No contrast between words and images Bad color choices Lack of consistency in typeface Lack of white space

16 15. “Fair use” means _________
That you can use someone’s photos for whatever you want That images created by others can be used without permission for educational purposes That you have to be fair to an image if you want to use it That you must pay a fare to use an image


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