Mastering Mobile Video IOS, Android and Windows Surface The Apps To Learn – The Best Practices for: More Traffic… More Leads…More Profit

What We Will Cover How far we have come with video marketing since I started in 2003 Equipment then, mobile equipment you already own today iPhone, Android & Windows Surface are the killer hardware today Which apps/software to use on these mobile devices Mobile video accessories to make better quality content Video uses and why doing more on mobile is so important Live streaming done right is a must – repurposing bonanza! 9 things most leave blank in YouTube settings costing them traffic

Why you should listen to me! Over forty years experience in audio & video production! Composed music for TV and radio since 1979 Got a gold record for PacMan Fever in 1982 Played keyboards on hundred's of records and jingles with every Atlanta celebrity Known world wide as the audio video guy Pioneered the video sales letter in 2004 Recorded the theme to Wreck It Ralph for Disney at home on my PC in 2012 over the internet Now work with business owners of all types to learn the power of video for the internet. All this experience lead me here to you today! Working for Ted Turner 1980 My first tape recorder 1976

Pioneered The Video Sales Letter with Jim Edwards What is a VCR? Nov. 2005 YouTube was only 6 months old and virtually unknown Long form sales letter with video in the fold – and it worked with over $500, 000 in sales Making this video was hard to do, required more money, equipment & software to get online

Making Video Is Easy with Mobile & Cheaper To Do Than Ever Before Easy Video Creation Options with Easy Apps that run on iPhone, iPad, Android Tablets & Phones, & Now Windows Surface is why! You Probably Own The Hardware Needed to Make Better Video Going Live and Repurposing So Easy & Needed Making Sales Videos, Testimonials & Making Video Media Worth Being Social has Never Been More Important for any Business!

Online Video Tools When I Started! 1996-2010

Disclaimer: iOS is most powerful for video YouTube Capture YouTube Director iMovie Intro Mate Facebook Facebook Managers App Mevo App It is not about the device, it is more about the software that only runs on the devices. The cameras are great, the external hardware is the same, but the apps, or software is the reason why iOS is best.

Mastering Mobile Video The Apps & Software That Gets It Done!

Now Easy & So Affordable YouTube Director YouTube Capture iMovie Facebook Mevo

Let’s Watch a Video On How It Works Easiest Video Creation Apps – iPhone Only Download these apps while we watch tutorials YouTube Capture YouTube Director Let’s Watch a Video On How It Works

Now Easy & So Affordable Coming Soon & Interesting Lesson Power Director Facebook

Now Easy & So Affordable

Mastering Mobile Video Hardware To Make It Better & Why

Mobile Devices Make HD Video The camera in phones and tablets are better than camcorders of 10 years ago and are HD. The microphones are amazing! Selfie sticks, external mics, mounts, lens and the apps are dirt cheap and enable you to create amazing video content to sell, share, and market your products & brands.

Phone and Tablet Mounts Ipow Universal Mini Tripod Selfie Stick Monopod www.MikeSuggests.com/gear/

External Mics For Pro Audio Results Apogee Lightning Mic - Apple Only www.MikeSuggests.com/gear/

Mastering Mobile Video Videos To Do & Why

Videos Every Business Needs Home Page Sales Video (Elevator Speech) Virtual Tour or Product Tour Customer Support Did You Know Interest Generating – Social Media Promotional Timely, Expiring or Seasonal Page Content Explanation or Clarification Live Streaming YouTube and Facebook Paid Video Ads

My Video Sales Copy Formula Welcome – My “face for radio” trust building welcome Features & benefits sales message – 2 – 3 a.k.a - Problems & Solutions (Agitate the problem) be the solution Call to Action with finger pointing Now I produce all my video sales letters on my iPhone or iPad

This device plus an iPhone only is a deal changer..Mark my words! Program shots on Iphone Switch with touch of finger in real time like they do in live TV Multi-camera shots with 1 Device for $400 Training of All Kinds Live Events Concerts Talk Shows MLM Meetings Sales Meetings

Lav Mic on each presenter using iRig HD TV to zoom to Videos, Skype Guests, Slides Chairs for the guests Chairs for the guests

Mastering Mobile Video Repurposing Video, Make It Once Use Everywhere

Steps to Traffic – I call Trifecta You must have a channel & post a video every week Repurpose the video on your Wordpress blog as post & podcast Build a FB business page or group, go live with killer content Steps to Traffic – I call Trifecta All Social Media All Search Engines All Shared by Fans All Indexed by Google, Yahoo & Bing IMPROVES YOUR SEO FOR EFFORT - NOT MONEY - EASY TO BUY YOUR WAY TO THE TOP OF THE SEARCH ENGINES

Going live with Mevo or iPhone makes great TV content in minutes and builds an audience to your niche

We are #1 for our money making keyword phrases Populate your channel with lots of videos configured for ranking. Make videos anyway you can, but repurposing FB Live is fastest to great YouTube content! Backlink to your money making websites..very important

Embedding your YouTube videos as blog posts and podcasts reaches even larger audience. Blog & Ping!

YouTube Optimization Points

YouTube Optimization Points Get a GMAIL login you get a YouTube Channel YouTube owned by Google and is a search engine, and video thumbails are indexed Google

YouTube thumbnails show as Google results improving your search results with backlinks even if no one watches

YouTube Optimization Points Optimization Tip #1 Make a call to action, phone number, USP, personalized YouTube header graphic. Fiverr.com

YouTube Optimization Points Optimization Tip #5 Add lower 3rd text to all videos Optimization Tip #3 Title videos with words your market types into Google or YouTube YouTube Optimization Points Optimization Tip #2 Associate your channel for YouTube card and annotation links to your website Optimization Tip #4 Clickable links back to your website in description, do not leave blank, the more the better

Embed In Websites as Blog Optimization Tip #6 Get embed link here to share your video on your website as a blog post, share on social media as well

Upload Video to Facebook Optimization Tip #7 Share YouTube video on Facebook, but also upload video to Facebook as a post as well

Share Blog Post in Facebook Optimization Tip #8 Share Blog post from website that has video embedded as well

Share Blog Post in Facebook Optimization Tip #9 Consider a regularly scheduled live video show on Facebook

Share Blog Post in Facebook Optimization Tip #10 Live videos live forever on Facebook, but download them to repurpose in YouTube

Recap of Takeaways How far we have come with video marketing since I started in 2003 Equipment then, mobile equipment you already own today iPhone, Android & Windows Surface are the killer hardware today Which apps/software to use on these mobile devices Mobile video accessories to make better quality content Video uses and why doing more on mobile is so important Live streaming done right is a must – repurposing bonanza! 9 things you most people leave out of YouTube costing them traffic

Your Next Steps!

How To Make Great Video On All 3 of Popular Mobile Devices 01 – Recording Clips 02 – Voice Overs 03 – Trimming Splitting 04 – Ken Burns Effect 05 – Transitions 06 – Underscoring Music 07 – Text Overlays 08 – Cutaway PIP Split Screen 09 - Rendering and Uploading to YouTube

Other Needed Resources 400 Legal Music downloads Where to get the latest hardware options, ie: tripod stands, mounts, lapel mics, & lighting options

Video Utilization For Business Tutorials on: Video upload, download and online playback options Basic YouTube Optimization Best Practices Facebook video upload - how to download the video file WordPress playback - plugins to playback mp4 from WordPress Camtasia & Techsmith Fuse app YouTube Director App Explain Everything App

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Are You an Action Taker? www.MasteringMobileVideo.com