Rotary Club of Glen Eira 21 June 2016 LinkedIn for your Work, Career and Business Sue Ellson - Author of ‘120 Ways To Achieve Your Purpose With LinkedIn’

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Presentation transcript:

Rotary Club of Glen Eira 21 June 2016 LinkedIn for your Work, Career and Business Sue Ellson - Author of ‘120 Ways To Achieve Your Purpose With LinkedIn’ and ‘120 Ways To Attract The Right Career Or Business’

433+ million members 7+ million members Australia Network Publisher B2B

In Australia 2016 LinkedIn 7M, Facebook 15M, Instagram 7M, Twitter 5M, Pinterest 4M, Snapchat 3M Source:

Personal Use Optimise your name – usually first in Google SERP Find you online – reach you as required Build your network – cloud based database Keep in touch or research – after details change Invite or decline opportunities – you choose

Work / Professional Use Optimise your name – Referral Business Find you online – Due Diligence Build your network – Networking Keep in touch – Automatic Updates Invite or decline opportunities – Be Specific

Career Source Mentors – Target Field Research Leaders – Connect Profession – Join Groups Knowledge Share – Profile Your Experience Brand and Reputation – Point of Difference

Business Website Links Company Profile + Regular Updates Connect Employees + Follow Social Media Policy Strategic Distribution

Rotary Use Create a Rotary Club of Glen Eira Company Profile (Group at List in Experience List in Organisations you support List in Voluntary Experience Share Updates in your Newsfeed

Rotary Use Share Rotary Club of Glen Eira Updates Write Posts about your Rotary Projects on Your Profile List your Rotary Projects as Projects on Your Profile Follow Rotary International Add your LinkedIn Profile URL to Rotary Club of Glen Eira Website and Signature

Sue Ellson - Author More information sueellson.com sueellson.com 120ways.com SMS or me with ‘Rotary Club of Glen Eira’, first name and address for a copy of the top 20 Tips and Techniques from both books and to connect on LinkedIn