A SIMPLE CONTENT PLAN FOR CHURCES

Focus on Content.

Step 1. Do this. Step 2. Now this. Step 3. And this. HAVE A PLAN.

BENEFITS OF HAVING A PLAN  Gives structure to your communication  Prompts you to communicate intentionally, rather than haphazardly  Guards against assuming people know things  Allows you to manage your social media on your schedule  Frees you up to curate great content from other sources  Allows you to focus your energy on building community

AWESOME BAPTIST CHURCH  Website  Facebook page  Twitter account  YouTube channel  Hootsuite

MONDAY  Post link to sermon video/audio  Reflection/encouragement/ question from yesterday’s sermon  Ex: Monday Morning challenge: name your gifts. List how you are using them. GO!  Ex: Resolve today to play for the name on the front of your jersey, not the back. Photo credit:

MONDAY  Monday is for Missions: post a missions-related prayer, challenge or focus.  Ex.: Ukraine is in the news. How can you pray? From IMB: {link}  Ex: The food pantry is low on crackers. Can you drop some by today? Photo credit:

TUESDAY  Post pastor/staff blog update.  Make the title interesting. Which would you click:  Pastor’s Blog Post for 3/13.  Check out these adorable kittens! They are SO FLUFFY!  Post to social media.  Repeat, with quote from post. Photo credit: quickmeme.com

TUESDAY  Wednesday night preview posts:  Ex.: Wednesday dinner will by yummy! Pot roast, potatoes, carrots. Sign up now: {link}  Ex.: Got a prayer request? it to Photo credit: quickmeme.com

WEDNESDAY  Worship Wednesday! What will choir be practicing? Post a link to a song on YouTube.  Ex.: Choir is learning a new song tonight. Listen and tell us what you think: {link}  Preview of Wed. p.m. Bible study verse for meditation  Ex.: “For we are all baptized by one Spirit so as to form one body.” 1 Cor 12: What does this passage mean to you?

THURSDAY  Participate in Throwback Thursday  Ex.: VBS Recognize any of these cuties? {pic}  Weekend events/previews/reminders  Ex.: Last minute prep for Upward soccer season underway! First game Sat. at 10 a.m. {pic}  Sermon preview  Ex.: What’s your go-to verse for remembering that God will provide? Photo credit: thursday

FRIDAY  Follow Friday recommendations (Twitter only)  Ex.:  Invite  Ex.: It’s Friday, but Sunday’s coming! RT/Share and invite a co-worker to church. {pic} Photo credit:

SATURDAY  Live post/pics from church activities

SUNDAY  Prepare for worship!  Ex.: Countdown to worship: 54 minutes! What are you doing to prepare?  Ex.: Gathering for worship at 11:00 a.m.! How can we pray for you?  Scripture for meditation.  Ex. As you prepare for worship this a.m., meditate on Psalm 99: 1-9.  Tweet through sermon.  Schedule posts.  Use hashtags.  Encourage congregation to do the same.

PRO TIPS FOR SUCCESS  Use hashtags, publicize them so you congregation can use them, too.  Short and intuitive  Not already in use  Use images  Be aware of copyright issues  Respond to comments, interact. This is a CONVERSATION.  Ask for what you want: RT, Share, Comment, Like. But don’t be needy. That’s just annoying.  Use a third-party app to help you manage. (HootSuite, TweetDeck)