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CHAPTERS 8, 10 & 11 STUDY GUIDE  MARKETING  DYNAMICS.

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Presentation on theme: "CHAPTERS 8, 10 & 11 STUDY GUIDE  MARKETING  DYNAMICS."— Presentation transcript:

1 CHAPTERS 8, 10 & 11 STUDY GUIDE  MARKETING  DYNAMICS

2 top management  An example of ______________ is a chief financial officer.

3 attitude  is a mental outlook toward people and situations

4 body language is physical movements and actions that express thoughts and attitudesis physical movements and actions that express thoughts and attitudes

5 consensus.  is a decision reached by a group after discussion

6 Customers  are the source of direction for the company in horizontally organized companies.

7 Delegation  is assigning tasks to others on a team or within a company in order to get the job done.

8 emotional blocks  are a bias against a speaker’s opinions

9 Empathy.  is understanding

10 enumerate  means to list several items in order

11 Feedback  is verbal or nonverbal response to the speaker such as body language.

12 Flattening  the organization is reducing the number of company supervisors and eliminating levels of management is known in business.

13 feedback  Give the speaker _______________in order to demonstrate whether or not you understand a message

14 horizontal organization  is a self-managed structure

15 Informing  is when your supervisor is explaining the company’s new health care plan to you

16  In order to write clearly and effectively, a writer must know three things before beginning to write;  the reader,  the subject and  the purpose

17 initiative  is a desire and ability to start a task or project  or  Initiative is the ability to come up with new ways of doing things and to find solutions to seemingly impossible problems.

18 interpersonal skills  are techniques for working and relating well with others

19 management  is a process of reaching goals through the use of technology and human and material resources

20 mission statement  is a description of a company’s ultimate goals

21 motion  is a proposal

22 nonverbal messages  are facial expressions and body movements

23 Parliamentary procedure  is the structure used for organizing and running a formal meeting.

24 Persuade  is when a salesperson describes how a particular item will meet a customer’s needs.

25 Quorum  is at least 51 percent of a group  Responsibility  is being accountable for one's actions, working without much supervision, and always doing one's job.

26 Self Control  is an interpersonal skill that is specifically needed for success in dealing with customers.  Setting  is where communication takes place.

27 Staffing  is the selection and training of new employees.

28 Supervisors  assign work duties and supervise employees.  Team members share leadership skills when they meet together to give feedback on individual performance. skills when they meet together to give feedback on individual performance.

29 teamwork  is an effort made by a group working toward a common goal

30 Know the purpose.  The first thing a person must do before reading is

31 vertical organization  is the traditional company structure

32 Time management  is an essential personal skill that involves learning to budget the hours in your day in order to meet your responsibilities.

33 What are two traits that foster a positive outlook?  interest and enthusiasm

34  You can best improve your vocabulary while performing the communication skill known as reading.  You must always follow company policy when dealing with customer’s complaints.

35  You must know your strengths and weaknesses in order to change.

36  GO  TIGERS!!!


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