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2. Why Taxi Advertising? 2 1)Many people take the same route day after day 2) Riders get bored, so readership is high and advertising recall averages 55% 3) Transit advertisement cost less than any other medium 4) Special constructions and color effects are available at relatively low cost 5) Transit can target the needs of riders with advertisement 6) As social pressure to use public transportation increases, transit is well positioned as a medium of the future.

3. A bit of information…… 3 Who are people on our taxis: Male & Female 17 to 55 years About taxis trip: The avarage transit ride is 25 minutes Average number of passengers per day: 40 -> 45 One Thai Taxi covers on average 9.000/10.000 km in one month

4. About Us TOUCHMEDIA CO LTD The Touchmedia Co.LTD deals with advertising, and specializes in advertising on taxis. This is developed: 1)Outside taxis with stickers and banners 2)Inside taxis with TV and Plastic Frame 4 OUR ADVERTISING IS: 24/24 HOURS, 7/7 DAYS, 365 DAYS A YEAR

5. Advertising Outside Taxis All stickers are made of vinyl with the latest japanese digital equipment to have the best resolution 5

6. Advertising Outside Taxis - Passenger side door- 6

7. Advertising Outside Taxis - Passenger side window - 7

8. Advertising Outside Taxis - Driver and Passenger doors- 8

9. Advertising Outside Taxis - Half Wrap- 9

10. Advertising Outside Taxis - Driver side window - 10

11. Advertising Outside Taxis - Full Wrap - 11

12. Advertising Outside Taxis - Rear window - 12

13. Advertising Outside Taxis - Rear fender - 13

14. Advertising Outside Taxis - Rear carrier and fender - 14

15. Advertising Outside Taxis - VELA - 15

16. Advertising Inside Taxis Plastic Frame TV color LCD screen 16

17. Advertising Inside Taxis - Plastic Frames - One side FrameTwo sides frames 17

18. Advertising Inside Taxis - Plastic Frames: one side headrest - 18

19. Touchmedia’s system is a TV color LCD screen installed in the back of the taxicab headrest. The Touchmedia system creates dialogues between advertisers and consumers by providing entertainment, information and unique interactive experiences. Functions & Features ： - Video Advertisement loop play - Timely update content through 3G 19 Advertising Inside Taxis - TV Color LCD: one side headrest -

20. Advertising Inside Taxis - TV color LCD: between two seats - 20

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