1. Selling the Advantages of LED Tubes Refit Solutions from GE

2. Why LED? LED vs. Fluorescent
Current efficiency levels exceeding fluorescent
Typically 50,000 hours of life without interim failures – impacts cost of ownership calculations
Optical control/application efficiency
Environmental: no lead, no mercury
Durability: solid state device
Instant on, dimmable, and any on/off cycle
Virtually no IR

3. LEDs Offer Superior Performance with Controls
Because. . .
LEDs can be dimmed without loss of efficiency
LFL dimming ballasts reduce system efficiency
LEDs can be turned on and off as much as desired without loss in life or performance
LFLs lose life and depreciate faster with frequent switching

4. LED Tubes
Designed to fit in fixtures intended for linear fluorescent lamps, LED tubes are a smart, efficient and long-lasting solution to replace traditional lighting
GE Lighting offers two solutions
UL Type A
UL Type C

5. LED Tubes at a Glance UL TYPE A UL TYPE B UL TYPE C
GE Recommends - Easiest Installation
Not Recommended
GE Recommends - Best Performance
UL TYPE A
UL TYPE B
UL TYPE C
GE Lighting’s Solution
LED Tube with integrated Lightech™ driver
GE does not anticipate that it will offer
UL Type B tubes in North America.
LED Tube with remote Lightech™ driver
Two icons (above) represent Best-In-Class feature
Note: Instant-start ballasts require changing the lamp holder
LED Tube with Integrated Driver Wired
to Existing LFL Ballast
LED Tube with Integrated Driver
Wired to Mains
LED Tube with Remote Driver
Delivers lowest installation cost.
No rewiring required for installation
Limited dimming capabilities
Reduced system efficacy
System compatibility dependent upon LFL ballast
Life dependent on LED tube and LFL ballast
Medium installation cost.
Requires rewiring for installation
Higher system efficacy than UL Type A
Good system compatibility
between LED tube and driver
Additional safety processes required
due to high-voltage wires
Controllable dimming system
Best system efficacy
Optimal system compatibility between GE LED tube and
GE Lightech™ driver
Low-voltage connection to sockets minimizes shock hazard

6. More About UL Considerations
If retrofitting an existing fixture that is UL approved with a UL-approved LED tube, the fixture will remain UL approved
If retrofitting an existing fixture that is not UL approved with a UL-approved LED tube, the fixture with the LED tubes would need to be submitted to UL for approval, if UL certification is necessary
GE’s Refit Solutions will keep intact the existing fixture’s UL certification because they are certified by UL

7. LED Tube UL TYPE A Solution
Integrated LED tube operating on Electronic Instant Start or Program Start Ballast
Direct Replacement LED Solution…
4’ nominal length
1 tube solutions w/ integrated driver
Diffused lens
3 CCT (3500K, 4000K, 5000K)
UL Listed in US and Canada
18W
Dimming
2200 to 2300 Lumens
DLC Listed
hrs
5yr Warranty
T8 IS or PS Ballast

8. 18 Watt Integrated LED Tubes

9. Replaceable LED Solution w/Remote Dimming Driver
One–four tube replaceable LED solutions with a dimming remote driver to retrofit existing LFL systems
2 separate remote drivers that operate 1-2 tubes or 1-4 tubes
21W/42W/63W/84W
2,100 to 2,300 lumens per tube
LPW
Diffused lens
4 CCT (3500K, 4000K, 5000K, 6500K)
Life 50,000 hrs
DLC/UL Listed for US and Canada
Available Now

10. Easy Installation

11. Replacing LFL with LED
The “new” standard F28T8 is 2675 lumens in the catalog
When operated on an N ballast factor, you only get 2325 lumens
When you multiply by 90% fixture efficiency, you get 2095 lumens
Ambient temperature effects may reduce lumens by another 5% to 1990 lumens
Also a .87 bf goes down (with some current fed ballasts) to .81 when operating an F28
In actuality, you are getting only 1850 lumens for this lamp
Therefore, you only need an 1850 lumen LED lamp to match a 2675 lumen T8 lamp

12. T8 LED Tube Roadmap COMPLETE GEN II T8 Tube Runs on EL LFL Ballast
3 colors
>110 LPW System Watts
18W / ~2200 lumens
DLC Listed
GEN III T8 15W Tube Runs on EL LFL Ballast
3 colors
>110 LPW
15W / ~1800 lumens
DLC Listed
T8 LED U-Tubes
3 colors
>100 LPW
~> 160 beam angle
Type A
T8 LED Tube (integrated driver)
Runs on EL LFL Ballast
3 colors
16W
lumens
LPW
GEN IV T8 Glass Tube Runs on EL LFL Ballast
2’, 3’ & 4’ colors
>110 LPW
8W – 18W up to 2300 lumens
270 wide beam angle
T8 2ft & 3ft tube Runs on EL LFL Ballast
3 colors
>100 LPW
~ 9W-12W
~ lumens
COMPLETE
T8 4ft Glass
4 colors
>105 LPW
18W / ~2200 lumens
265 wide beam angle
T8 4ft HL Glass
4 colors
>120 LPW
~17W-18W
~ Lumens
265 wide beam angle
T8 LED U-Tubes
3 colors
>100 LPW
~> 160 beam angle
Type C
T8 LED Tube
4 colors
21 Watts
2100 lumens
Add 6500K
1 - 4 Tube Driver
Dimming
T8 2ft & 3ft Plastic
4 colors
>110 LPW (9W & 14W)
>160 beam angle
Time
Q3 2014
Q4 2014
1H 2015
2H 2015

13. LED Tubes – Available Products Refit Solutions

14. Inventory

15. Why LED Tubes vs. Fixtures?
Most economical solution
Virtually no labor involved
No need to hire a contractor for installation
Easy – remove a lamp, install a lamp
Speed – LED solution in place in just a few minutes
Easy to show and sell

16. Why GE LED Tubes?
Numerous competitors – many are not “apples to apples”
Staying power – GE is here today and will be here tomorrow; many competitors eventually will leave the LED market
GE Quality – a trusted brand; GE stands behind our products

17. Market Background/Competitive Analysis

18. Working with GE to Win LED Tube Orders
Get GE involved early – we can help specify our product before competition gets in the door
Reach out to your local GE resource – schedule joint sales calls
Utilize GE tools on site with your customer – such
as Simple Sales App; no need to wait until you get
back to the office
Competitive feedback is vital – we want to write the order as much as you do!!!
Ask for samples

19. Targets Commercial building and facility managers/owners
Government facility managers
Retailers
Contractors
Industrial facilities
End-users with 4 ft. linear fluorescent applications

20. LED Tubes Marketing Materials
Sales Accelerators
Brochure
White Paper
Spec Sheets
Overview
Brochure
Considering LED Tubes
White Paper
Integrated LED Tubes
18 Watt
LED Tubes At-A-Glance

21. LED Tubes Marketing Materials
Sales Accelerators
Competitor Cross Reference Guide
GE Web Site
Video
Competitor Cross
Reference Guide
Website:
LED Tubes Promotional Video

22. Questions?