1. Lehigh University Introduction to BusinessMap3 Tuesday October 28, 2003 LaVerne Williams, Software Support Administrator

2. BusinessMap3 Sales and Marketing Software A powerful database mapping product that lets us easily visualize and analyze data geographically A powerful database mapping product that lets us easily visualize and analyze data geographically Software automatically converts address records from Banner data into easy-to-read maps using Excel or Software automatically converts address records from Banner data into easy-to-read maps using Excel or MS Access Will allow analysis of any Banner data as long as a zip code is included in your query results Will allow analysis of any Banner data as long as a zip code is included in your query results

3. From Banner, BusinessMap3 can diagram geographical regions and clubs From Banner, BusinessMap3 can diagram geographical regions and clubs Maps show where there may be blank spots in alumni records or where there are high concentrations of alums Maps show where there may be blank spots in alumni records or where there are high concentrations of alums Gives a better idea of who to include in mailings/events (i.e. within 50 miles of Atlanta, GA) instead of trying to interpret from spreadsheets Gives a better idea of who to include in mailings/events (i.e. within 50 miles of Atlanta, GA) instead of trying to interpret from spreadsheets Maps can be layered to include several types of information (i.e. alumni in a geographical area, those alums who donated in that area, those alums in that area who donated and are parents) Maps can be layered to include several types of information (i.e. alumni in a geographical area, those alums who donated in that area, those alums in that area who donated and are parents)

4. IndexSort NameCityStateZip 001ACKERMAN, JEFFREY CDunwoodyGA30338 002ADELWEISS, PAUL JRoswellGA30075 003AERENSON, HENRYMariettaGA30068 004ALMASSID, BRUCE AAtlantaGA30306 005ANDERTON, PATRICIARiverdaleGA30296 006ANDRELACZKY, JAMES PAthensGA30606 007ANDREWS, REAGAN TAtlantaGA30321 008APPLINGTON, BRYAN ALithoniaGA30038 009ARONSKY, NED KAtlantaGA30329 010ASKIN, JAMES EAtlantaGA30350 011AYLINBERG, EDWARD MCummingGA30040 012BACHMANN, RONALD QMariettaGA30062 013BANTLET, ALFONSE GMc DonoughGA30253 014BARBER, LORINAtlantaGA30319 015BARBOURN, WILLIAM AAtlantaGA30350 016BARRY, ARTURO JAtlantaGA30319 017BARRY, ROGETSAtlantaGA30309 018BARSTOW, BILL BSavannahGA31411 019BARTHOLOMEW, DANIEL FAtlantaGA30319 020BARYLANDT, BARRY AJasperGA30143 021BATES, JUSTINE FEvansGA30809 *Names have been changed to protect the innocent…

7. Alumni Populations With our ability to select specific criteria we can layer the data we want to see to give us a better picture of our progress: With our ability to select specific criteria we can layer the data we want to see to give us a better picture of our progress: alumni in the San Francisco area alumni in the San Francisco area The alumni in that area who were members of a fraternity or sorority The alumni in that area who were members of a fraternity or sorority A 50 mile radius of that area for mailing invitations. A 50 mile radius of that area for mailing invitations.

12. Things to Consider Your map will only be as good as the data entered in Banner. Your map will only be as good as the data entered in Banner. Always check why some data is not included in your map (error msg popup) so that you can use that opportunity to clean up your Banner records Always check why some data is not included in your map (error msg popup) so that you can use that opportunity to clean up your Banner records Practice makes perfect maps! Practice makes perfect maps!