1. Copyright (c) 2013 The Asahi Shimbun Company. All rights reserved. The Asahi Shimbun Company Digital sales center Tel:+81-3-5540-7212 Fax:+81-3-5541-8878 Mail:ad-info@asahi.com 1 Rich ad Double sized MPU Home page News page Format MenuDouble sized MPU Exposure typeRotation (Guaranteed) Ad spaceMPU of each page Rate (tax exc) Homepage1.5 JPY/imp News1.5 JPY/imp Other pages1.0 JPY/imp Creative specificati ons Ad size horizontal×vertical pixels 300pix×600pix File format Flash gif or JPEG File size100KB (MAX) LoopUnlimited No. of displaying multiple materialsUp to 4 different creatives Changing materialsN/A Landing pageUp to 4 LPs ALT textN/A Submission materialsBy 10 business days prior

2. Copyright (c) 2013 The Asahi Shimbun Company. All rights reserved. The Asahi Shimbun Company Digital sales center Tel:+81-3-5540-7212 Fax:+81-3-5541-8878 Mail:ad-info@asahi.com 2 Rich ad Homepage impact! Format MenuHomepage impact Exposure type Rotation or Regular exposure Ad spaceHompage Rate (tax exc) 1,000,000 imps 2,000,000 JPY 2,000,000 imps 3,000,000 JPY 4,000,000 imps 5,000,000 JPY plus Homepaeg panel (Regular exposure) 6,000,000 JPY Priod 1,000,000 imps From One day 2,000,000 imps From One day * Branding board will be regular exposure and estimated imps when delivered one day. 4,000,000 imps From One week plus Homepaeg panel (Regular exposure) From One week Creative specifications Brandingboard, Homepage MPU and Homepage panel Please refer to each format Submission materialsBy 10 business days prior

3. Copyright (c) 2013 The Asahi Shimbun Company. All rights reserved. The Asahi Shimbun Company Digital sales center Tel:+81-3-5540-7212 Fax:+81-3-5541-8878 Mail:ad-info@asahi.com 3 Rich ad Billboard ad *Delivering one time for one unique browser per day by frequency control but if guaranteed imps is at risk of short, we change the frequency to two times a day. *It may stop delivering when emergency news happened. *Internet Explore/Mozilla Firefox/Google Chrome is intended browser. *Please set close button which is bigger than (H)88×(V)31 pixels when expands. *We submit a report of MediaMind and the no. of click is total clicks of expanded and shrieked. *Please refer to MediaMind creative guide when you make creative. Expanded image Closed image

4. Copyright (c) 2013 The Asahi Shimbun Company. All rights reserved. The Asahi Shimbun Company Digital sales center Tel:+81-3-5540-7212 Fax:+81-3-5541-8878 Mail:ad-info@asahi.com 4 Rich ad Side kick ad Before After expand,, the right side of homepage will shrink automatically or to click Close button and never expand unless clicking. Expand Scroll to click Format MenuSidekick ad Imps.4,000,000imp Rate (tax exc)10mil JPY Priod One week (delivers from noon on Mon) Exposure typeRotation Ad spaceHomepage Creativ e specific ations Ad size horizontal×vertical pixels 1. expanded: 850×700 2. shrinked: 300×600 File formatFlash(gif or JPEG) File size 1. expanded: 1 (MAX) 2. shrinked: 100 (MAX) Animation 1. expanded: available up to 40sec. 2. shrinked: N/A LoopN/A No. of displaying multiple materials 1 Changing materialsN/A Landing page1 ALT textN/A Submission materialsBy 10 business days prior *Delivering one time for one unique browser per day by frequency control but if guaranteed imps is at risk of short, we change the frequency to two times a day. *It may stop delivering when emergency news happened. *Internet Explore/Mozilla Firefox/Google Chrome is intended browser. *Please set close button which is bigger than (H)88×(V)31 pixels when expands. *We submit a report of MediaMind and the no. of click is total clicks of expanded and shrieked. *Please refer to MediaMind creative guide when you make creative.

5. Copyright (c) 2013 The Asahi Shimbun Company. All rights reserved. The Asahi Shimbun Company Digital sales center Tel:+81-3-5540-7212 Fax:+81-3-5541-8878 Mail:ad-info@asahi.com 5 Rich ad Gate ad *Delivering one time for one unique browser per day by frequency control but if guaranteed imps is at risk of short, we change the frequency to two times a day. *It may stop delivering when emergency news happened. *Internet Explore/Mozilla Firefox/Google Chrome is intended browser. *Please set close button which is bigger than (H)88×(V)31 pixels when expands. *We submit a report of MediaMind and the no. of click is total clicks of expanded and shrieked. *Please refer to MediaMind creative guide when you make creative.