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Click2Houston.com Capabilities. Sales Opportunities.

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Presentation on theme: "Click2Houston.com Capabilities. Sales Opportunities."— Presentation transcript:

1 Click2Houston.com Capabilities

2 Sales Opportunities

3 Large Format Ads Home Page Large Format Ad units provide strong branding, visibility and creative opportunities on the Homepage and each Content Channels main page throughout the Web site: Leaderboard (728x90) Display (300x250) Impression-based delivery schedules are guaranteed on a monthly basis. Reporting on impression delivery and Web site click- throughs is available. 728 x 90 Leaderboard 300 x 250 Display

4 Large Format Ads Section Front 160 x 600 Skyscraper 160 x 600 Skyscraper 300 x 250 Display 728 x 90 Leaderboard Large Format Ad units provide strong branding, visibility and creative opportunities on each Content Channels main page and story pages throughout the Web site: Leaderboard (728x90) Display (300x250) Skyscraper (160x600) Impression-based delivery schedules are guaranteed on a monthly basis. Reporting on impression delivery and Web site click- throughs is available.

5 Index/Detail Page Sponsorship Money Example Money Homepage Money Story Page Sponsorship on section front …and in section stories.

6 Content Sponsorship Health Section Example Health Homepage Flash Video Sponsored Content Integration Widget

7 Advertorial Section Sponsorship Automotive Section Example Local Blurb Sponsorship – Logo with Text Flash Video Sponsorship on section front

8 Sponsorship Integration Sponsorship Integration Threading Throughout Site Section Homepage Section Story Page Homepage

9 :15 Post-roll Video Ad Second Post-roll Display ad or Video ad in the Video Player. These ads will will not run with hard news clips. :15 Post -Roll On Story Page :15 Post-Roll In Video Section

10 Flash Video: Section Homepage second Walk-On Flash Video ad on the homepage of a specific section of the site. :15 Walk-On Flash Video

11 Exclusive advertising opportunity on the Homepage. The Pushdown Ad unit provides advertisers with an interactive ad to grab the viewers attention. Ad pushes down the content for seven seconds, then leaves behind a Leaderboard Ad. Homepage position (One day per week) Once per viewer per day Served with Leaderboard Ad Pushdown Ad

12 Contests Online contesting is an exciting way to engage viewers, feature products, and develop a valuable Opt- In Database of customer information. Promotion of the contest across the website ensures strong participation. Contest will include: Contest will be featured in the contest sections and throughout the site. Administration of contest database – Client can receive a complete list of all opt-in users. Additional links or content features on the contest page promoting their campaign and sponsor message.

13 Full Page Ad & Flash Video The Full Page ad will be designed with the specifications the client desires and can include a number of elements. Information about the goods and services the client provides. Latest specials and offers, including printable coupons. Walk-On Flash Video on a sponsored content page. Location and contact information. Direct links to specific sections of the client website. Additional links or content features promoting the campaign. And much more. Walk-On Flash Video

14 Slideshows Slideshows cover a wide array of topics, from coverage of the latest News stories to images from the world of entertainment and the latest holiday season. With promotion from the Homepage, from the dedicated Slideshows section of the website, as well as from direct links within stories, Slideshows are ensured strong promotion. Leaderboard (728x90) ad will rotate at the top of the slideshows.

15 E-Newsletters E-Newsletters are unique in the fact that users can sign up to receive specific s, ranging from Daily Weather reports to Entertainment Headlines to updated News Headlines that are delivered five times daily. Client can receive placement in E-Newsletters through Rotating Skyscraper and Text s that are sent out daily. HTML E-Newsletter Text E-Newsletter

16 Local and Network Sales Inventory

17 Homepage Local National Shared Fixed Position Titlebar Sponsorship FlashCast Sponsorship Titlebar Sponsorship

18 Section Front Local National Shared Flash Video Spons. Adver- torial Titlebar Spons. Headline Sponsorship Fixed Position Adver- torial Titlebar Spons.

19 Advertorial Section Local National Shared Flash Video Spons. Adver- torial Headline Sponsorship Adver- torial Fixed Position Titlebar Sponsorship

20 Story Page Local National Shared Fixed Position Headline Sponsorship Adver- torial Logo


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