2. 2 Agenda GiveIndia – The Organization The Growth Story

3. 3 GiveIndia is a philanthropy marketplace which aims to ensure that resources reach the most effective organizations in an efficient manner Vision Mission A strong “giving” culture where Indians donate 2% of their income every year to a cause that matters. A vibrant “philanthropy marketplace” to ensure that the most efficient and effective nonprofits get access the most resources To promote efficient and effective giving that provides greater opportunities for the poor in India Operating Model The fundamental premise of our operating model is that the donor is an “investor” looking for “social returns” i.e. mostly the satisfaction of knowing the money made a difference to someone else’s life

4. 4 GiveIndia provides a vibrant philanthropy marketplace bringing together non- profits and donors on a common platform using the power of the Internet Non-profits get listed with GiveIndia after a rigorous due- diligence Non-profits create donation options for listing on GiveIndia GiveIndia – The Philanthropy Marketplace GiveIndia undertakes various campaigns to attract donors GiveIndia also sells its PRG program to companies

5. 5 The GiveIndia website is centered around selection of a specific cause and donation options for such a cause

6. 6 Donors receive a feedback report after 4-6 months informing them on how their money was utilized What is a feedback report? Report on how the money was utilised for every individual donation Details about beneficiary/family and how the money made a difference to their lives Verification visits at random to verify the same Report sent in 4-6 months

7. 7 Donors can also view their past donations and download receipts

8. 8 Non-profits, one of the key stakeholders within the marketplace are “listed” with GiveIndia after a strict due-diligence process They should be non-political, non-religious institutions At least 50% of beneficiaries should be from families earning below Rs 3000 p.m. More than 2/3rds of the Directors cannot be related by blood or marriage The salaries and travel costs of the Directors should be disclosed    

9. 9 Low cost of fund raising, feedback reports and a large basket of NGOs are the key differentiators for GiveIndia which are difficult to replicate Low cost of fundraising – Peak rate of 9.1% and an average 8% cost of fund raising is unparalleled in the Indian charity sector which anyway has a very low cost relative to US (23-45%) and UK charities (25%) Feedback Reports –The GI model of being able to deliver feedbacks at this extremely low unit cost of <Rs50 per report (scalable down to Rs25 per fb) even with an SKU-wise order size as small as 10 units, is unparallelled in the world Large basket of NGOs – 150+ certified NGOs and 500+ donation options where the certification is renewed each year and allowing people the choice to choose a donation option of his favourite cause iGive – Ability to raise funds for a cause close to the heart of a fund raiser Tax deduction receipts – Automatic generation/archival of receipts makes it easy for users to fetch the same while filing returns Key Differentiators For GiveIndia

10. 10 GiveIndia’s has a very well-respected Board of Directors comprising some of the stalwarts of Indian industry

11. 11 Agenda GiveIndia – The Organization The Growth Story

12. 12 OrganisationFoundedBudgetStaffOfferings Resources Brokered Funds Raised (last FY) Cost of Fund Raising Cash In- Kind Loans Volun- teers MissionFish(eBay Giving Works) 1999$4.0million2117,000+√---$103 million4% Kiva2005$5.4 million32300(Daily)--√-$26.0 million21% DonorsChoose2000$7.4million6112,000+-√--$6.2 million119% GlobalGiving2003$2.4million22563√---$4.7 million51% GIVE Foundation 2000$3,20,00040450√---$4.0 million8% GreaterGood South Afirca 2004$451,114281,300+√√-√$2.5 million18% Modest Needs2002$900,00013580√---$2.12 million42% Help Argentina2003$200,00011 70(Funde d) √--√$2.08 million10% GiveMeaning2004$484,2174200+√---$1.7 million28% Connexion Colmbia 2003$383,0001368√√-√$1.51million25% Net4Kids2001$366,2804 14(24 total) √√-√$820,46745% Better place2007$732,56015500+√√-√$190,466385% Wokai2007$175,0002-√---$27,000648% Rang de2008$125,0005 98(147 Total) --√-$20,582607% GiveIndia is the fifth largest marketplace in the world but only eBay Giving Works has a lower cost of fundraising compared to GiveIndia

13. 13 GiveIndia has channeled more than Rs. 60 Cr. in the last 5 years and has grown at more than 45% CAGR year on year Funds Channeled by GiveIndia (1) (FY2004-08, in Rs. lacs) Others (2) Online Offline (3) Notes:(1) USD 1 = INR 50 (2) Others includes Give2India, grants to channel partners, grants to NGOs and funds channeled directly to NGOs (3) Offline donations, Projects, Marathon related donations PRG CAGR : 47% CAGR (FY04-08) 11% 245% 107% 52% Comments In FY09, GiveIndia will channel approx. USD 6-7 Mn Average donation on GiveIndia is approx USD 80-100 while minimum ticket size for donation is USD 10 Average donor on GiveIndia donates ~USD 120-150 p.a. US donors give ~40-50% more than Indian donors Apart from US and India, UK, Singapore and UAE are the major sources of funds raised from GiveIndia

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