1. Facebook Fanpages

2. ◦ How to set up your Facebook Fanpage so it won’t get taken over by Facebook ◦ How to manage your Fanpage effectively ◦ How to get email opt-ins for your Facebook fanpage ◦ How to market to your Facebook Fanbase ◦ Where to get free graphics to populate the page ◦ Where to get content from to schedule a whole week’s posts in minutes

3.  https://www.facebook.com/pages/create/ https://www.facebook.com/pages/create/  You can lose a fanpage if you set it up about a brand

4. Appear in more Recommend Pages notifications and get FREE fans by filling in EVERYTHING!

5.  Choose a headshot of yourself  Or a clear logo

6.  Get a cover image designed  851px wide by 315px  Or use a cover image creator such as 1. Try: http://timelinecoverbanner.com/http://timelinecoverbanner.com/ 2. Or http://www.pagemodo.com/welcome/cover -photos http://www.pagemodo.com/welcome/cover -photos 3. Or http://www.timelinecovers.pro/createhttp://www.timelinecovers.pro/create

7. Types of content – as we previously mentioned:  Positive Company news (new staff, maternity leave, babies, new stores opening etc)  Link to complementary services  Welcome new likers  Pictures of staff / products  Quotes / opinions  Info about new products or services  Topsy.com

10.  You will need to create an item of value to promote and give away  Webinar, book, report etc  E.g. http://www.clairejarrett.com/freeadwordsboo k http://www.clairejarrett.com/freeadwordsboo k  To get people onto your email list  www.clairejarrett.com/leadpages www.clairejarrett.com/leadpages

11.  Occasional promotions – sales, special offers  10% directly promotional updates  10% to 20% of the time giving away free items of value  Rest of time - share content – blogs etc  News from topsy.com and other update types

12.  We use the website http://www.freedigitalphotos.net/ http://www.freedigitalphotos.net/  Or try http://www.stockfreeimages.com or http://www.stockvault.net/http://www.stockfreeimages.com http://www.stockvault.net/  Search by THEME  E.g. smiling, laughing, love etc