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# epi7fin #episerver7 Allan Thraen, Product Manager Add-ons.

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Presentation on theme: "# epi7fin #episerver7 Allan Thraen, Product Manager Add-ons."— Presentation transcript:

1 # epi7fin #episerver7 Allan Thraen, Product Manager Add-ons

2 EPiServer Find

3 User Journey “Content” EPiServer Find

4 Navigation is everything! You can’t buy what you can’t find

5 Not all content fits into a hierachy Articles Real-estate listings Vacations Products People...

6 6

7 Powerful Query Engine Free text searching Geo search Extremely scalable Tons of search features

8 Faceted navigation Facets Sorting Categorization Filtering

9 More functionality… Statistics Related information “More like this” Index any content

10 Search Driven Navigation

11 Search as you type

12 Explore your index

13 Learn from search statistics

14 Editorial and automatic search optimization

15 Advanced navigation has never been simpler Available both as SaaS and on-premise Extensive API Extremely scalable Index anything! Query all data – with facets, geo-search, filters, projections and much more Search statistics, custom synonyms, autocomplete, much more..

16 Pricing Basic EPiServer Find with Basic Index (SaaS) Documents: 10000 Languages: 3 Indexing of Word, PDF etc: Yes Secure SSL: Yes €145 / Month Standard EPiServer Find with Standard Index (SaaS) Documents: 100000 Languages: 5 Indexing of Word, PDF etc: Yes Secure SSL: Yes €400 / Month Premium EPiServer Find with Premium Index (SaaS) Documents: 1 million Languages: Unlimited Indexing of Word, PDF etc: Yes Secure SSL: Yes €650 / Month

17 Google Analytics for EPiServer

18 User Journey “Communication” Google Analytics for EPiServer

19 ”It’s amazing what you’ll hear if you just listen”

20 Am I doing it right? How can I improve?

21 Do you listen to your visitors? Who are they? What do they want? Where are they coming from? What brings them to your site? What makes them convert? How do you keep them engaged? = Where are your efforts best spent?

22 Previously CMO Custom integrations 3rd party analytics Open source GA integration 90%+ EPiServer customers use GA

23 GA has become defacto baseline of web analytics. But...

24 Typical problems ”I don’t think my tracking is setup correctly” ”I don’t have access to the data I want to see” ”I forget to log in to Google” ”It’s hard to relate the analytics to my site contents” ”I look at the data every week and report it. But I don’t know how to use it”

25 What if you could... Learn which social campaigns produced the most conversions? Know which pages appeals the most to your US visitors Validate that your visitor groups follows your expectations Find out which editor drives the most traffic..And which blogger has the highest bounce rate? Know which content drives e-commerce transactions, but has poor SEO What is the biggest interest of swedish weekend consumers Learn which articles are related

26 Google Analytics for EPiServer Google Analytics

27 Tracking!

28 Presenting

29 ...in context

30 Optimizing content

31 Integrating with Social Reach

32 Commerce

33 Availability Beta release june ’12 Pricing not decided, but Beta release is free Works with Commerce and Social Reach! Extendable framework for partners Works with CMS 6 R2 Will be in the Add-on store for EPiServer 7 NOTE: Is currently being updated to support recent Google API changes! Available again soon!

34 Future Business intelligence Reports, alerts Suggesting personalizations Editor recommendations Much, much more.

35 Questions & Answers @athraen allan.thraen@episerver.com skype: allanthraen www.allantech.com 35


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