1. Breanna Barnes & Scott Beaudoin

2. Also known as “m-commerce” The use of wireless handheld devices to conduct commercial transactions online. Examples: o Iphone/Ipod o Smartphones o Ipad/Tablet

3. Amazon Price Check App o 5% off of items found in store Black Friday o 1 in 4 dollars was made through mobile devices Cyber Monday o 4.6 Billion sales total o Mobile Commerce grew 63% Tablet’s and Smartphones o consist of 30% of all traffic in e-commerce

4. ● 1973: Originated from POS swipe systems ● 1997: Evolved to Wireless Adaptation Protocol and i-mode Internet ● 1997: Coca-Cola mobile phone enabled vending machines ● Early 2000’s- Mobile parking payments ● Boom of smart phones

6. Monitise o allows online money transactions o world leader in Mobile Money plc. US Bank o won “Mobile Bank of the Year” at the Mobile Commerce Awards o Mobile Check Deposits o Offers mobile bill pay US Bank and Monitise Unite o Increasing the likelihood of sales o Instant checkout capabilities o Connecting consumers to brands of their choice

7. ● Apps- Target, Best Buy, Apple App Store ○ made accessible through many devices ● Bar Codes- Amazon Dash ● More advanced POS devices ● Restaurants ● Company phones- Blackberry ● Can be utilized in most industries

9. Target ● In 2010, won “Mobile Retailer of the Year” ● In 2013, won “Mobile Retailer of the Year,” even after huge data breach ● Launched Cartwheel app in 2013 Uber ● In 2013, won “Mobile Commerce Application of the Year” ● Provides mobile app to allow customers luxury cab rides ● Location services and easy payment methods

10. Sonic Notify-Golden State Warriors Cheap sensors to monitor locations of fans phones via Bluetooth Offer upgraded tickets during game Constantly annoying fans Companies without Mobile Sites 57% of customers wouldn’t recommend a business without a mobile site Lack of Trust/Risk Customers have trouble paying websites rather than people

12. http://www.businessinsider.com/mobile-and-e-commerce-growth-in-2013-2013-12 http://searchenginewatch.com/article/2332195/30-of-Ecommerce-Site-Traffic-Came-from-Mobile-in-2013-Study http://www.monitise.com/americas/news-and-events/press-releases/2013/1008.php http://www.bizjournals.com/twincities/news/2013/12/31/mn-companies-mobile-commerce-awards.html?page=all http://infospace.ischool.syr.edu/2012/03/28/the-rise-of-mobile-commerce/ http://www.businessweek.com/articles/2014-03-20/sonic-notify-uses-phones-to-bug-fans-who-buy-cheap-seats http://www.whitehatmedia.com/blog/mobile-commerce-winners-and-losers http://www.strategy-business.com/article/00053?gko=9bcc1 http://www.investopedia.com/terms/m/mobile-commerce.asp