Presentation on theme: "ELECTRONIC COMMERCE Online Services Electronic Commerce Electronic commerce is the buying and selling of products and services electronically over the."— Presentation transcript:
ELECTRONIC COMMERCE Online Services
Electronic Commerce Electronic commerce is the buying and selling of products and services electronically over the Internet.
M-commerce Business transactions using web- enabled cell phones or handheld computers
Business-to-consumer (B2C) electronic commerce Businesses using the Internet to sell products and services to consumers and receive payments
Business-to-business (B2B) electronic commerce Companies using the Internet to conduct business activities with other companies
Electronic commerce venue Website where business activities or transactions occur
Advantages Convenience Greater selection More product information Ease of comparison shopping
Evaluating Online Shopping Sites Clear selling terms. Make sure you can find, read, and easily understand the terms of sale. Product selection. The site should provide a satisfactory degree of information about a product being offered. Easy purchases. The directions for purchasing items at a site should be simple to follow. Customer service. A good online shopping site should provide a high level of customer service.
B2C Shopping Sites Clothing ▫L.L. Bean ▫Lands’ End ▫The Gap Department Stores ▫J.C. Penney ▫Macy’s ▫Bloomingdale’s Travel ▫Expedia ▫Travelocity ▫Orbitz Automobiles ▫Autopedia ▫Autoweb ▫CarsDirect