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Fearless prospecting for the “shy marketer” Fearless prospecting for the “outgoing marketer” How to handle the Gatekeeper Handle objections like a BOSS!

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Presentation on theme: "Fearless prospecting for the “shy marketer” Fearless prospecting for the “outgoing marketer” How to handle the Gatekeeper Handle objections like a BOSS!"— Presentation transcript:

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2 Fearless prospecting for the “shy marketer” Fearless prospecting for the “outgoing marketer” How to handle the Gatekeeper Handle objections like a BOSS! PRO Closing Tips Options for Mobile Website Fulfillment Our $47 “Done For You” Mobile Website BONUS! Secret Surprise!

3 Guaranteed “No Rejection” Method: Step 1 – Create Mockup and email to the prospect Step 2 – Send a follow up email to the prospect Step 3 – Call prospect “after hours” and leave voicemail

4 I was just on your website on my cell phone and noticed how difficult it was to use from my phone. This is bad for your visits to lead conversion percentage. In other words, it can be costing you some business so I had one of our junior developers put this little comparison together for you. If I spent a few hours on the aesthetics I’m positive that you would love the results but I thought it was important to get you something right away so please excuse the minor errors. Please click the link below, you will find a comparison and example site that I created for you that shows you how your site currently appears on an IPhone, Blackberry and Android device. Also, I created you a fully functional “mock up “to give you a better idea of what you should be looking for in a mobile website. I will follow up with you later tomorrow after you’ve had a chance to look it over so I can address your questions, concerns and/or comments. Look forward to speaking to you soon! Best regards [YOUR NAME]

5 Greetings! As promised from my email to you yesterday I wanted to touch base with you regarding the site comparison and mockup I sent. I trust that you had an opportunity to look over the comparison page that I built for you as well as verify what I pointed out on your own mobile phone. You will be amazed by how much extra business you can pull in if you has implemented even just a few of my suggestions. That’s just the tip of the iceberg as they say. It’s better if I spend a few minutes with you on the phone so I can get a better understanding of what your goals are and what you are looking to achieve with your online presence. Currently, my afternoon is wide open. What time later today is best for you and I to spend a few minutes and chat? I’m in the office until 5pm EST. Talk to you soon! Best regards [YOUR NAME]

6 Good evening, This is ____ from _____. Earlier yesterday I sent you an email with a comparison showing you how your website appears on a mobile phone along with a quick mobile website mockup I built to give you a better idea of both what your customers and Google are looking to see. I just wanted to reach out tonight before I left the office. I got tied up earlier working on an another clients changes and didn’t want to leave you hanging. I’m free all morning tomorrow and would love to talk to you for a few minutes when you get a minute. My number is _____. Again, this is ____ from ____ and my number is _______. Look forward to chatting soon.

7 My favorite “No Rejection” Method because: No need to be pushy but are still assertive Reach a lot of people every day with little effort Keep peak motivation levels with less confrontation EVERYTHING is completely outsourceable! VA send emails for you VA leave voicemails for you (in your voice)

8 Step 1 – Create mockup and email to prospect (evening) Step 2 – Send follow up email (morning) Step 3 – Follow up via phone (1 hour after follow up sent)

9 I was just on your website on my cell phone and noticed how difficult it was to use from my phone. This is bad for your visits to lead conversion percentage. In other words, it can be costing you some business so I had one of our junior developers put this little comparison together for you. If I spent a few hours on the aesthetics I’m positive that you would love the results but I thought it was important to get you something right away so please excuse the minor errors. Please click the link below, you will find a comparison and example site that I created for you that shows you how your site currently appears on an IPhone, Blackberry and Android device. Also, I created you a fully functional “mock up “to give you a better idea of what you should be looking for in a mobile website. I will follow up with you in the morning after you’ve had a chance to look it over so I can address your questions, concerns and/or comments. Look forward to speaking to you soon! Best regards [YOUR NAME]

10 Greetings! As promised last night I wanted to touch bases with you regarding the site comparison and mockup I sent. I trust that you had an opportunity to look over the comparison page that I built for you as well as verify what I pointed out on your own mobile phone. You will be amazed by how much extra business you can pull in if you has implemented even just a few of my suggestions. That’s just the tip of the iceberg as they say. It’s better if I spend a few minutes with you on the phone so I can get a better understanding of what your goals are and what you are looking to achieve with your online presence. Currently, my late morning and early afternoon is wide open so I will give you a call in about an hour to discuss things a little further. If this doesn’t work for you just reply back and give me a better time. I’m in the office all day until 5pm EST. Talk to you soon! Best regards [YOUR NAME]

11 Hi (dm) this is ____ from _____. I sent you that email last night and then followed up earlier this morning. How’s your morning going so far, good? Great! As you can see I built you a quick website mockup to give you a better idea of what your customers and Google are looking to see when they visit your site on a mobile device. As you can see, the simpler to navigate the better. Also, there are some other things to watch out for to make sure that site will show up in the mobile results for Google. Are you in front of a computer? Great! Do me a favor and go to your email and click the link I just sent you.

12 Very Successful Method because: Prospect senses urgency but professionalism You come across assertive and organized Easily duplicated and expandable Mostly outsource-able! Have VA send emails for you

13 Remember, Data is your best ally! If you don’t have the contact name, do this first: 1.Data mine (call the day before or earlier in the day) 2.Get their name, DM name, email, FaceBook etc.

14 ACT as IF…. You are their biggest customer or the DM’s good friend. 1.ALWAYS, ALWAYS, ALWAYS use a script! 2.Be “matter of fact” in your demeanor 3.Close all requests off with “Thanks” 4.Never “ask” always tell. Remember, they are used to being told what to do. 5.Don’t let them sense you are uncomfortable 6.Don’t let them take messages. Rarely do they actually deliver them.

15 (GK Answers) Hi, maybe you can help me? (wait for a yes) I’m looking for the person that handles the marketing. Who would that be? (GK Answers) Great! I’ll hold for (DM Name), Thanks! (Unavailable) Ok, what is (DM’s) email? (GK Answers) Great, what time will (DM) be back in? (GK Answers) Awesome! I’ll try back then.

16  Have a No Fear mentality  Always use a scripted presentation  Know what your prospect is doing  Control the conversation  Don’t give them AMMO  Be prepared! Script your most common objections  Know the difference between an objection and a “blow off”  Always know when to close

17  Too Busy, call me later  Sounds great, send me some info  What's your website, I want to check you out  I need to talk to my wife/partner  Too much money, I can get it cheaper  Too much money, we are broke  Fear of change: We don’t want to mess with it  Already have an internal person that handles our site

18 Absolutely (DM) and I can respect that. In fact, if your anything like me you probably wish there were a lot more hours in the day so you can get more done. The Good news is that this will only take a few minutes. Plus, what I’m about to show you is going to help you put more money into your bank account, where it belongs. So, as I was saying…. (continue in script, presentation)

19 Sure thing (DM). In fact, I’m going to do just that. Personally I hate making an uniformed decision and I respect you for that. The great news is that I insist on going above and beyond the call of duty. I’m sure that you will appreciate my philosophy to over deliver whenever possible. What I’m going to do is show you exactly what I’m talking about here. Are you in front of a computer? (continue in script, presentation)

20 I hear ya (DM). In fact, I’m going to do just that. We always like to start a relationship on the right foot and get you all the details to you in writing. This way we know you are clear on everything you are getting. Let me verify I have the correct details, (verify email, phone, business address, business name etc. and attempt a close for payment information) (If still rejects) I’m sorry (DM) what part of our offer are you still unclear on? Where did I drop the ball?

21 Absolutely (DM). Let me get that for you. Grab a pen for me. My website address is (spell it out slowly) and my company is (spell it out slowly) Did you get that? Great, and my name again is ____. Now the reason why I called you today is (go back to script/presentation) (Keep in mind this could be mainly a trust based issue depending on when it comes up. You will need to deal with that issue by showing your credibility)

22 (This is an issue with your pre-qualification of the DM. To fix this, add a qualifier into the script before the presentation.) Add this to your script: “If you like everything you see and hear today are you the person that makes the decision or do you have a partner?” (If they still lay this on you at the close, then let them know they told you they made the decision and ask them what you did wrong. Was it something I said?) (Yes, I Guilt trip them)

23 I understand (DM) exactly where you are coming from. In fact, many of my customers felt exactly the same way in the beginning before I explained the differences of what we were providing versus many of these companies that appear to offer lower price options. Many of these companies have hidden add-ons and other price schemes to reel you in by making the offer look more enticing, only to hit you with all the extra’s later. We don’t agree with that sort of thing. Our policy is to educate you on your options and let you decide. (Explain Your Benefits)

24 I know exactly how you feel (DM). Many of my current customers were also in a similar situation before we started working together and was able to help them out. Our goal here is to help you to design a package that is not only cost effective but powerful enough to take your business to the mobile level. It’s obvious these days more and more people are using their phones to find your business and if your not there when they do then they will go somewhere else. Now, I’m sure that’s something that your business can’t afford to happen. Every customer counts, right?

25 I hear ya, (DM). I understand exactly where you are coming from. If you were thinking it seems like things are changing everyday, you’d be right. That can be overwhelming, especially when all you want to do is run your business. The good news is that my job is to keep up with all of those changes and make sure that you don’t miss a beat. My number one goal is to make you look good to your customers and increase your bottom line. The better you do, the better we do. Our guarantee to you is your complete satisfaction. In fact, we won’t rest until you are 100% totally satisfied.

26 No problem (DM). I don’t want to rock the boat if you have a good thing going. Just like the saying goes, if it isn’t broke then don’t fix it, right? That’s exactly why I’m reaching out to you today. It appears something isn’t working how you wanted it. The worst part is this is costing you money everyday it’s not fixed. All I want to do is take a few minutes and point out the problem. You can decide later if you want me to fix it. Are you in front of your computer? (Take control of the call and show them your benefits)

27 Keep control of the call/presentation Pay Attention to EVERYTHING! Listen for buying signals/questions They may ask a question like “when I buy…” Assume the sale Don’t be afraid to ask for the sale! Handle objections (Feel, Felt, Found) Then ask for the sale, AGAIN!

28 To be highly successful you need to do this DAILY: Create mockups Make follow-up calls to leads Leave voicemail messages Be available to answer call backs with simple questions Build mobile websites for new clients Handle customer support Billing/Accounts Receivable Much More!

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30  We call and follow up on your leads on your behalf  We blast your voicemail message out to thousands!  We build all your mobile websites  No monthly website hosting costs  You own the and host the site  We do all the work  We make all the modifications/changes for you  You get personal access to Mark and Kevin  And more!

31 +Currently helping over 100 business owners like you +We’ve been doing it for over 18 Months YOU GET: 1,000 follow up Calls to leads from trained Calling Agent 5,000 Voice broadcast Calls with your message 5 Complete “Done For You” mobile sites No monthly website cost, you own/host the site 2 Modifications to Mobiles Sites Every Month Free Access to Mark’s Mobile App Builder Personal Access to Mark and Kevin

32  House keeping  Duration  Who am I?

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34 Knowledgeable team of Professionals Ability to act on opportunities Ability to prospect quicker Gain More Leverage Access to custom tools Fast Response When Needed Mon – Fri 9am EST to 9pm EST

35 Mobile Site Mockups Video Creation SMS Campaign Creation Facebook Management Reputation Management Business Owner Lookup Google Calendar Management Plus More…

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37  Charge whatever you like!  $47 One Off Charge Per Site*  Unlimited revisions the 1st month  2 revisions per month there after (members only) http://kevlikes.it/fl

38  On Demand Animoto videos  Share pictures in Dropbox  Send you unbranded video link  Impress the Socks off them!  4 Included EVERY MONTH!  Additional Videos Only $19

39  Wide range of Hand Drawn videos Available  WOW your potential client!  4 Included Each Month  $19 each one thereafter

40  e.g. longcode – Text the word INSTANT to (321)-420-1500  Or in the UK – Text the word INSTANT to 0207-183-8678  Render you an SMS campaign  Send us the details e.g. Peggy’s Café

41  Send in the Facebook Page URL  Add Us as an admin  Let us know what you want to say  1 Client included  Additional Clients Only $149 ea./month  Add and remove at any time!

42  Send us the name of the premises  We check them out  Inform you how the look to their customers

43 Real review portals that clients NEED and WANT Unlimited Mockups Month 2 you GET the software! Samples of Real Live Client Portals: pacinosfeedback.com kcpfeedback.com

44 We will search for the owner on: Website LinkedIn Manta Google Search Smart Searching

45 Use Google Calendar? You should!  We can manage your calendar for you.  Grant us access  Let us know what’s happening in Your World!

46 Research holidays Look up flight prices Suggest gifts for him and her Book review research Book a restaurant for you And more…

47  Mockup 2 iPhone apps per month  We will even build it for you!  Completion - $149 to your satisfaction

48 All the Offline Assistant Services…PLUS! 5 mobile sites EVERY MONTH 4 Animoto videos EVERY MONTH 4 Hand Drawn video EVERY MONTH 1000 Live Lead Follow Up Calls EVERY MONTH 5000 Voice Broadcaster Call Blast With Your Message 2 iPhone mockups per Facebook Management Access to Mark’s Mobile App Builder Personal Access to Mark & Kevin

49 http://kevlikes.it/go


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