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Investor Conference March 2001, Rio de Janeiro. This presentation contains statements that constitute forward-looking statements within the meaning of.

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Presentation on theme: "Investor Conference March 2001, Rio de Janeiro. This presentation contains statements that constitute forward-looking statements within the meaning of."— Presentation transcript:

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2 Investor Conference March 2001, Rio de Janeiro. This presentation contains statements that constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements appear in a number of places in this presentation and include statements regarding the intent, belief or current expectations of the customer base, estimates regarding future growth in the different business lines and the global business, market share, financial results and other aspects of the activities and situation relating to the Company. Such forward looking statements are not guarantees of future performance and involve risks and uncertainties, and actual results may differ materially from those in the forward looking statements as a result of various factors. Analysts are cautioned not to place undue reliance on those forward looking statements, which speak only as of the date of this presentation. Telefónica undertakes no obligation to release publicly the results of any revisions to these forward looking statements which may be made to reflect events and circumstances after the date of this presentation, including, without limitation, changes in Telefónica´s business or acquisition strategy or to reflect the occurrence of unanticipated events. Analysts and investors are encouraged to consult the Company´s Annual Report on Form 20-F as well as periodic filings made on Form 6-K, which are on file with the United States Securities and Exchange Commission. Safe Harbor

3 Investor Conference March 2001, Rio de Janeiro. Terra Lycos and the Market Our Strategy Financial Results: Path to Profitability

4 Investor Conference March 2001, Rio de Janeiro. First Class Partners Worldwide: Telecom, Media, Internet

5 Investor Conference March 2001, Rio de Janeiro. Building on a Great Foundation More than 6.1 million access subscribers Over 350 million page views per day More than 94 million unique visitors 3 million wireless subscribers Presence in 41 countries $2.4 billion in cash As of December 2000

6 Investor Conference March 2001, Rio de Janeiro. Our Vision Our Goal: To be the most visited online destination in the world Globalization Convergence Profitability

7 Investor Conference March 2001, Rio de Janeiro. The Market is Evolving...And We are Well Positioned Deep penetration in 41 major markets Strong global brands Deep content portfolio Industry leading growth Strong local management 6.1 million subs Wireless platform Best practices Globalisation, Convergence, Profitability Content Revenue Growth Local Market Execution Access Operating Margin Global Footprint

8 Investor Conference March 2001, Rio de Janeiro. Globalisation: The Opportunity Before Us Source: eMarketer and Jupiter Communications 2000 31% 15% 41% 69% 26% 99% 56% 33% 79% 70% 39% 43% Asia Europe North America Latin America 2000-2003 CAGR Internet Users 2000-2003 CAGR Online Ad. Spending 2000-2003 CAGR e-Commerce Spending

9 Investor Conference March 2001, Rio de Janeiro. Globalisation: Extend Leadership #1 #4 #1 #2 #1 #2 Consolidate markets through acquisitions Leverage state-of-the-art global delivery platform Exploit local expertise Source: Media Metrix and Terra Lycos Management #1 in Hispanic US 42% Reach Launched 16 countries in 14 months 2000 Revenues Lycos Europe Eur 1 33M TRLY Spain Eur 54M Total Eur 187M Yahoo Europe Eur 123 M 8 million unique users in Korea Portals launched across China, India, Hong Kong, Taiwan, Singapore, Malaysia, Thailand and Philippines Canada #1 Europe United States Latin America Asia Korea Japan

10 Investor Conference March 2001, Rio de Janeiro. Convergence: On The Leading Edge MediaCommunications Interactive Content Bertelsmann Telefonica Media Endemol Kadokawa Telefonica Telefonica Móviles Mirae Corp. Singapore Telec. Bell Canada Terra Lycos TERRA LYCOS

11 Investor Conference March 2001, Rio de Janeiro. Terra Lycos and the Market Our Strategy: Capitalising on Global Convergence Financial Results: Path to Profitability

12 Investor Conference March 2001, Rio de Janeiro. Strategy: Capitalising on Global Convergence Aggregating Audience Offering Rich Content Monetising Traffic Providing Access

13 Investor Conference March 2001, Rio de Janeiro. Strategy: Access Acquiring users Fostering customer loyalty Providing Access

14 Investor Conference March 2001, Rio de Janeiro. The Access Model Free Access Paid Services Paid dial-up Cable Wireless Satellite XDSL Advertising USER ACQUISITION VEHICLE Paid Access E/Commerce Experienced User New User MIGRATION

15 Investor Conference March 2001, Rio de Janeiro. Our Unique Wireless Platform User knowledge Billing relationship Technology Infrastructure Wireless PortalsPortalsMobile Operator Content expertise Services offerings E-commerce relationships Development of killer applications Niche applications Management focus 27.9 million managed customers world-wide 94 million unique users 3 million wireless subscribers += The World’s Leader in the Wireless Internet Market

16 Investor Conference March 2001, Rio de Janeiro. Strategy: Audience Acquiring users Aggregating Audience Best-of-breed services attract traffic and facilitate circulation Fostering customer loyalty Providing Access

17 Investor Conference March 2001, Rio de Janeiro. Multibrand Strategies Dominate Media….. Bantam Dell Random House Bertelsmann/ Gruner+Jahr AOL-TimeWarner Disney Viacom

18 Investor Conference March 2001, Rio de Janeiro.... And will Dominate the Internet Search Community Commerce Verticals ISP I f i g e n i a PLUS

19 Investor Conference March 2001, Rio de Janeiro. Strategy: Content Acquiring users Aggregating Audience Best-of-breed services attract traffic and facilitate circulation Offering Rich Content Use different platforms Fostering customer loyalty Providing Access Verticals: user loyalty and duration

20 Investor Conference March 2001, Rio de Janeiro. Multibrand — Appealing to a diverse Web Audience 0102030405060+ I f i g e n i a PLUS

21 Investor Conference March 2001, Rio de Janeiro. Terra Lycos Targeted Vertical Content Bertelsmann Telefónica Media Random House I f i g e n i a PLUS

22 Investor Conference March 2001, Rio de Janeiro. Acquiring users Aggregating Audience Best-of-breed services attract traffic and facilitate circulation Offering Rich Content Focus on verticals increases user loyalty and duration Monetising Traffic Sell advertising and commerce to a segmented audience Fostering customer loyalty Strategy: Monetisation Providing Access

23 Investor Conference March 2001, Rio de Janeiro. World-Class Advertising and Commerce Partners Half of the Fortune 50

24 Investor Conference March 2001, Rio de Janeiro. Next Generation Business Model : Globalization, Convergence and Profitability Bertelsmann Content Web Wireless Fixed Lines Broadband Telefonica Content Media Revenue Advertising Commerce Direct marketing Access Revenue Subscription fees Value added services TERRA LYCOS

25 Investor Conference March 2001, Rio de Janeiro. Terra Lycos and the Market Our Strategy Financial Results: Path to Profitability

26 Investor Conference March 2001, Rio de Janeiro. 2000 Results

27 Investor Conference March 2001, Rio de Janeiro. Long-Term Operating Model MediaAccessTotal Revenue 100% 100% 100% Gross margin 50-55 85-90 80-85 Research & development 8-10 Sales & marketing30-35 General & administrative5-8 Operating margin 10-15% 35-40% 30-35% Source: Terra Lycos Management Reports

28 Investor Conference March 2001, Rio de Janeiro. Accelerated Revenue Growth Bertelsmann revenue commitment Large and experienced sales force Advertising and commerce cross-selling Unique global platform Advertising/Co mmerce Wireless Joint Venture with Telefonica Móviles Leverage Content Portfolio Integration of Bertelsmann and Telefonica content Integrate Terra and Lycos content across network

29 Investor Conference March 2001, Rio de Janeiro. Accelerated Path to Profitability Process efficiency Leverage scale to improve cost structure Rationalisation of R&D activities Drive traffic among branded sites Single G&A function Operating Leverage Terra avoids investments in Europe, Asia and North America Lycos avoids investments in Latin America Avoided Investments

30 Investor Conference March 2001, Rio de Janeiro. Terra since the IPO (1) As of December 1999 (2) Million of Average Daily Page Views nov-99mar-01 IPOTerraTRLY1Q01E Revenues (M$)84 (1) 205526169-178 EBITDA %-109% (1) -192%-66%-45%/-50% Subscribers (M)0.84.16.1 - Page Views (M) (2) 1044350 - Number of Countries81641 - dec-00

31 Investor Conference March 2001, Rio de Janeiro. M&A Priorities Horizontals to drive audience aggregation Verticals selective with growth (entertainment, business&finance, commerce, news, technology) STRATEGIC BUSINESS UNITS GEOGRAPHY Consolidation in very sizable markets Strategic alliances Selective expansion Drive growth and profitability through accretive deals Acquisition Criteria Management Challenge

32 Investor Conference March 2001, Rio de Janeiro. Integration Background and Status Background: Follow experienced model and best practices of both former entities Very limited geographical overlaps Same Internet culture ‘Think global act local’ approach Initial steps Focus on 4Q 2000:Above analyst consensus estimates Revenues $164M vs $155M and EBITDA per share (- $0.17) vs (-$0.20) Finance & Administration: integrated across both former entities Commercial teams working together: Miami, Brazil,rest of Latam

33 Investor Conference March 2001, Rio de Janeiro. In Process New organization announced: clear accountability and measurements (matrix P&Ls) Integration priorities defined: business driven. Scale through technology, strategic marketing and customer service centralization Organization development criteria based on common languages, proximity, market size and scale Integration Background and Status

34 Investor Conference March 2001, Rio de Janeiro. New Organization USA LATAM Geographical Units P&L ISP Portal E/Commerce Strategic Units P&L Global Support Functions Executive Chairman Finance M&A Special ProjectsLegal Audit Business Development Sales Marketing Technology Operations Human Resources Labor Relations Communications

35 Investor Conference March 2001, Rio de Janeiro. Terra Lycos: A Winning Internet Company #1 Global presence - in breadth and depth #1 Mobile platform – revenues and technologies #1 In Revenue growth – from 2x to 5x others #1 Balance sheet – no debt and $2.4 billion in cash Unencumbered alliances with leading telecommunications and media companies Vast content reserves at negligible cost The most complete investment vehicle for convergence...all with a clear path to profitability

36 A Global Powerhouse Is Born


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