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Published byEunice Lizbeth Parks
Modified over 7 years ago
Market Advertise or promote an item or service
Marketing The action of promoting or selling products or services
Goods Items that are sold for food or private ownership
Product An item that is manufactured or refined for sale
Service The action of helping or doing work for someone.
Target Market A group in which a company has directed its marketing effort
Universal Market The practice of trying to sell or market an item outside of this country
Marketing Mix Using different ways to market a product
Customer A person or company that buys goods or services
Consumer A person who purchases goods or services for their private use
Need An essential item
Want A desire for an item that is not necessary to purchase
4 P’s of Marketing Product Price Place Promotion
Product The item or service someone is marketing to sell
Price The cost of an item or service
Place Where the item or service is offered
Promotion How the item or service is marketed or advertised
Marketing Mix (4p’s) Slide 1 Product Price Place Promotion
The 4 P’s of Marketing consumer The Marketing Mix.
Marketing Basics Marketing-the creation and maintenance of satisfying exchange relationships Creation-product development Maintenance-continues even after.
The 4 “P”s of Marketing Product, Price, Place, and Promotion
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