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BY: ASHOKA SPORTS CLUB. What is DIRT RACE ? It is a form of motorcycle racing held on enclosed off-road circuits. A timed motorcycle race over a closed.

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Presentation on theme: "BY: ASHOKA SPORTS CLUB. What is DIRT RACE ? It is a form of motorcycle racing held on enclosed off-road circuits. A timed motorcycle race over a closed."— Presentation transcript:

1 BY: ASHOKA SPORTS CLUB

2 What is DIRT RACE ? It is a form of motorcycle racing held on enclosed off-road circuits. A timed motorcycle race over a closed course consisting of a winding dirt trail with hills, jumps, sharp turns, and often muddy terrain. Motocross is a physically demanding sport held in all-weather conditions.

3 7 classes Group A - Foreign Motorcyscles upto 500cc Novice Class - Group B upto 250cc Scooter Class - Group B upto 150cc 2 and 4 Stroke open - Group B upto 250cc Bullet Class - Group B upto 500cc Kids under 10 Kids under 14

4 The no of Bike accidents in India has been increasing rapidly every year. Most of the accidents happen due to rash bike riding without wearing proper safety gears, which also creates dangerous problem to other people on road. To create interest of awareness in real bike racing sports and wearing safety gears on regular basis, we are organizing for the First time in India under flood light “DIRT RACE CHAMPIONSHIP 2014” and “safety awareness Campaign” with (FMSCI) Federation of Motor Sports Club of India, the authorized panel all over India

5 SPECTATOR APPEAL: Dirt race attracts hundreds of thousands of spectators to an event. At some of our most recent events, independent publications estimated the turnout to be in excess of 30,000 over the race weekend. IMAGE ASSOCIATION: Through research, it is learnt that Motocross is identified with qualities that include “exciting”, “sport”, “contemporary”, “dynamic”, “action-packed”, “pioneering” and “thrilling”. Brands love to be associated with these qualities.

6 LATLIT KALA BHAVAN, NAIGAON, DADAR-EAST, MUMBAI 400 014 SPECIALLY MADE INTERNATIONAL STANDARD RACE TRACK

7 BRANDING OPPORTUNITIES BRAND mention on all official documents of the Event POSTERS HOARDINGS NEWSPAPER ARTICLES REGISTRATION FORMS NUMBER STICKERS ON BIKES TROPHIES, CERTIFICATES & MEDALS ON GROUND BRANDING RACE TRACK BRANDING RIDERS COSTUMES AND BIKES ORGANISER TEAM TSHIRTS

8 THE BRAND WILL BE ENDORSED BY THE RIDERS ON THEIR COSTUMES AND BIKES ORGANIZING TEAM TSHIRTS HOST T-SHIRT FREE GIVE AWAYS

9 BRAND MENTIONING ON TROPHIES GRID BACKDROP ON WINNERS PODIUM BRAND GIFTING(PRIZE) FOR WINNERS

10 PRINT Post Event Articles and Pictures in leading newspapers(English, Hindi, Marathi) OUTDOOR Posters spread over Cafes, Garage, Biking Stores 5 Hoardings (20x20) all over Mumbai. Dadar Mahalaxmi And other busy spots ONLINE Race pictures on Facebook Event Page Will be covered in Automobile Magazines TV – LIVE on MYCHANNEL

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12 START LINE GATE VISITORS STANDS TRACK SIDELINES BRANDING ALL OVER THE VENUE EXPERIENCE ZONE FOR ACTIVATION AND DISPLAY VIP AREA FOR GUESTS AND ASSOCIATES

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14 START LINE GATE WINGS VISITORS STANDS TRACK SIDELINES VIP AREA FOR GUESTS AND ASSOCIATES

15 ASHOKA SPORTS CLUB was founded in 1981, as an Non Profit organization. We are catering to the needs of underprivileged and vulnerable segment of population within our society as well as organizing various sports events in National and State Level to encourage youth in our Country. RUSTOM PATEL – I LAND RACING ACADEMY Started racing in 1985 as the youngest rider in India at the age of 6. 8 times National Champion 3 times International Champion representing INDIA

16 Aids awareness Drive Blood Donation camps Free medical check up camp Regional dance and performance promotion programs Body building Champing Tournament (On State Level) Night Football Tournament ANDHA SHRADDHA NIRMULANA COMMITTEE exhibit National Integration Program. Kho-Kho Championship (District level) Kabaddi Championship (District level) Volley ball Championship (District level) Boxing Championship Tournament (District level) Race of Handicapped people in their camps The Mallakamb Competition (All Indian Game) Kho-Kho Championship (District level) Kabaddi Championship (District level) Volley ball Championship (District level) Boxing Championship Tournament (District level) Race of Handicapped people in their 2 nd – Body building Champion ( On State Level.) DIRT BIKE RACE 2009 Night Football state Level tournament


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