1. Diabetes in Spain content publishing & distribution workflow Pancreatically Challenged! Diabetes Tipo 1, (mdi) múltiples inyecciones diarias desde 1998. Ultimo HbA1c = 7.6%

2. Diabetes in Spain Blog Post Workflow Source Content - News/Blogs Prepare Blog Content Write Content & Add Media Optimise Post Content Publish Post Distribute - Network via Twitter, Facebook, Linkedin & You Tube

3. Source Content Search Google News News RSS Feeds Diabetes Blog RSS Feeds Pharma RSS Feeds Social Media Sites; Twitter, Facebook & Linkedin

4. Blog Posting Using the Wordpress CMS/Blogging Platform 100% Free to use with 1000’s of Free templates. Premium Templates and DiS uses the “Canvas” framework from Woothemes. Specific SEO Plugin

5. Blog Post SEO Review Blog Post Headings/Titles URL’s Focus Keyword Meta tags Page/Post Description Content

6. A Fully Published Page, showing post content together with various data such as Related Posts, Facebook Links and Comments.

7. Post Distribution: Social Media/Networking Sites including Twitter, Facebook and Linkedin.

8. Twitter = 4127 followers Facebook = 705 friends FB Page = 43 Likes Linkedin = 153 (2,507,428 within network) RSS Feed = 29 Total immediate reach = 5057 people. 100% Free!!! If just 5% RT’s, shares, likes or recommends the post/site then the immediate reach would increase by 500 people! Question; How much would it cost to generate that offline? €xxxxxxxx,00’s !! Reach

9. Review Check Stats Various Free tools including Google Analytics. Feel Loved! Source of Inbound links. See where visitors are heading. Scrapers. Content Stealing.

10. Power of the Internet 5 mins & 100% Gratis

11. Muchas Gracias / Thank You You can find me here / Puedes encontrarme aquí www.diabetesinspain.com twitter.com/elgringoinspain facebook.com/elgringospain Internet y Salud: II Congreso de la Blogosfera Sanitaria - Madrid - Junio 2011