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 Section A : TWO questions about each of the FIVE areas of exploration (2 + 4 marks):  Media Audiences & Products  Ownership, Control & Finance  Working.

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Presentation on theme: " Section A : TWO questions about each of the FIVE areas of exploration (2 + 4 marks):  Media Audiences & Products  Ownership, Control & Finance  Working."— Presentation transcript:

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2  Section A : TWO questions about each of the FIVE areas of exploration (2 + 4 marks):  Media Audiences & Products  Ownership, Control & Finance  Working Practices & Job Roles  Regulation & Ethical/Legal Constraints  New Technology  Section B : FOUR 5 mark question based upon an unseen stimulus and ONE 10 mark synoptic question

3  How do your chosen industries identify their audiences?  Give one example of how your industries target their audience effectively.  How do the audience define how and where the products are distributed?  How are new technologies revolutionising how products are distributed in your industry?

4 Audience panels and focus groups Merchandise, gaming, film posters – advertising on different platforms Viral advertising – power of the internet

5  How are your industries funded: publicly or privately?  Do companies within your industry have one media interest or are they large corporations with many sectors?  Are there any arguments within your industry between different companies fighting for control of the market?  Do issues with bias and media power affect companies within your industry?

6 Private ownership of film companies Selling of BBC Television centre Rupert Murdoch and News Corporation

7  What skills are needed to work in your media industries?  What career prospects are available to people starting out in your industries?  What specific roles are there in particular companies that you have studied within each of your industries?  What job role would you want in your industries and how would you apply?

8  Graduate Jobs in the Media Planning and Buying Industry Graduate Jobs in the Media Planning and Buying Industry  Career Player Website Career Player Website  BBC Connect – Discover Media and Technology BBC Connect – Discover Media and Technology

9  What are the regulatory bodies associated with your industries?  What specific regulation issues have caused problems for companies within your industry?  What ethical or legal issues have caused problems for companies within your case studies?  How does regulation in your industry differ between different countries?

10 Examples of regulatory bodies and ethical/legal issues they have dealt with

11  What impact does new technology have on the type/quantity of products in your case studies?  How have your chosen industries taken advantage of media convergence (different media in one place e.g. smart phones)  How has the internet impacted your chosen industries?

12  Magazine Stands of the Future Magazine Stands of the Future

13  You will be given a text to read (likely to be a newspaper article or webpage) relating to an aspect of the media.  You will be asked to analyse the text and give your own opinions of media industry  You will be able to use your knowledge and understanding of Section A to help you answer these FOUR FIVE MARK questions.  You should use examples from a wide range of media.  The last question is a longer 10 MARK synoptic task.

14  Microsoft Buy Skype  TOWIE at the BAFTAs  Facebook Facial Recognition  PlayStation Hacking Problems  You should be aware of different developments in the media over the last few years and should have current examples of media industries.

15  Microsoft Buy Skype  What other ‘ownership’ issues have been in the news recently?  Why are consumers interested in who owns media companies?  TOWIE at the BAFTAs  What does this video show us about UK audiences and Reality TV?  What are the current criticisms of Reality TV?  Facebook Facial Recognition  What privacy problems does this video highlight?  What are the benefits for the consumer for this software?

16  Section A:  Make it clear what industry you’re talking about.  Keep your responses short and succinct.  Be specific with your examples.  Mention particular companies within your chosen industry.  Give examples of actual events that have happened in your industry.  DO NOT BE VAGUE!  Section B:  Use the unseen material and reference it in your answers.  Give examples from other similar texts and prove that you have an extensive knowledge of the media


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