Presentation on theme: "Finding your alumni and keeping track of them Alisa Martorano Alumni Relations Director Resurrection College Prep High School."— Presentation transcript:
Finding your alumni and keeping track of them Alisa Martorano Alumni Relations Director Resurrection College Prep High School
How many schools have a database with at least all the names of your alumni? How many have partial lists?
Clean, searchable, up-to-date data on your alumni is critical to maintaining relationships. Off-Line and On-Line Processes to help you collect and manage data.
Start by knowing who you are looking for and filling in the blanks. School Records: Class Lists Permanent Records Parish Records: Past Bulletins Graduation Announcements Parishioner Files
Make Connections: Current Parents who are alumni Alumni Parents who keep in touch with everyone Bulletin/Newsletter Articles Enlist Class Reps that are “in charge” of updating the school on the where abouts of their classmates Have a place on your website where alumni can update their information.
Door Prize Raffles Everytime we have guests in our building I have a “door prize raffle” Contact other schools your alumni may have attended Talk to you Faculty - Who still keeps in contact with alumni?
Returned Mail – make sure you are updating your database. Mail Houses or other services can run your list through the NCOA (National Change of Address) database Gives you a list back that provides you with updated information on people who have recently moved and changed their addresses
Have a contest for alumni and parents to collect people’s e-mails or contact information On the bottom of your e-mails always have an option where the alumni can “forward to a friend.” Include a link on your e-mails where alums can update their info.
Where can I look on-line? Find & Connect with Alumni via on-line communities: Great for reconnecting and finding out business information New Graph Search Search by School attended
Where can I look on-line? Free On-Line Search Engines: Whitepages.com Zabasearch.com The more information you know about someone, (spouse name, age/year of birth, city they live in) the better your chances for a match.
Where can I look on-line? AlumniFinder.net Harris Connect Takes your lists and contacts alumni to get updated contact information to put together a directory of your alumni Prospecting Tools – once you know who your alumni are and want to find out more about them – wealth screening Wealth Engine Target Analytics / Blackbaud Analytics
You have data – now what? How do I keep track? An Alumni Database is essential to your success! o Excel o eTapestry o Sage o PDS o Raiser’s Edge
Let’s face it – we don’t have full-time Researchers or Database Administrators on our staff Research and Updating your Alumni Records can be overwhelming Enlist Volunteers Class Reps Set a Goal # of new names entered a week Work on research for a specific number of hours a week
Feel free to contact me: Alisa Martorano Resurrection College Prep High School 773.775.6616 Ext 142 email@example.com
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