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How to go from no book idea to Amazon Best Seller in 3 Months Tyler Wagner & Chandler Bolt.

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Presentation on theme: "How to go from no book idea to Amazon Best Seller in 3 Months Tyler Wagner & Chandler Bolt."— Presentation transcript:

1 How to go from no book idea to Amazon Best Seller in 3 Months Tyler Wagner & Chandler Bolt

2 Tyler Wagner

3 Chandler Bolt

4 What we’ll be covering... How to FINALLY write that book you’ve been thinking about writing 6-Step System for writing & launching Best Sellers in less than 3 months Best Selling Kindle Book Launch Blueprint ($13,000+ value) How to create thousands in monthly passive income using your book How to drive daily leads directly to your business once your book is written

5 Phase 1: Finding an Idea & Getting Clear on the Why Why are you writing a book? 4 Main Reasons – Money/Leads – Grow Your Network – Build Reputation (Glorified Business Card) – Passion Project

6 Money/Leads

7 Grow Your Network

8 Build Reputation

9 Passion Project

10 Phase 2: How to Position Your Book & Reach Your Target Audience Starts BEFORE you write 2 ways people find books – Keywords – Categories Research for both of these gives you your title, subtitle, & direction of your book

11 How to Find Good Keywords Google Keyword Tool Competition Level

12 How to Find Good Categories and Cross-Categorize Top 3 books – over 60% of purchases Top 10 books – other 30% or so The rest fight for scraps Your #1 Goal is to get into the top 3

13 General Rule: – Top 3 books are 2,000 or worse = Good Category – Top 3 books are inside top 1,000 = Competitive Category

14 Category Research KDP Calculator – how many downloads per day a book is getting

15 Cross Categorization = IMPORTANT 99% of authors miss this Cuts their reach in ½ What’s “Cross-Categorization”?

16 Cross-Categorization

17

18 Phase 3: What to Do When You First Start Writing Now that you have clarity, writing is MUCH easier Mind Map  Outline  Write

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20 3 Writing Strategies Pick one that works for you – Big blocks of writing for 4-6 hours – Daily writing time (1,000 words or 1 hour) – Knock it all out at once

21 8-Step KILLER Intro Checklist 1.Identify the problem 2.Present the solution 3.Reassert your credibility 4.Show them the benefits again 5.Give them proof 6.Make a promise (bigger the better) 7.Warn them against waiting 8.Prompt them to read (call to action)

22 Open And Close to Every Chapter As an author, chapters are your worst enemy – They give a chance for your reader to put down the book (and possibly never pick it up again) Keep them reading through your content so they actually finish your book

23 Phase 4: Editing & Getting Your Book Kindle Ready 2 types of editing – Content – Copy Find & hire a good editor – Freelance websites (elance, odesk) Pricing – Per manuscript page (250 words) – Per Project – Per hour

24 Format Your Book For Kindle Convert to Kindle format (epub or mobi) Kindle readers love text Get a winning book cover designed – Outsource

25 Phase 5: Pain-Free Publishing on Kindle “People will browse your page for 15 seconds and leave, OR…they’ll stay on your page for a minute and a half and buy”

26 Book Publishing Logistics Create KDP account Upload book Create Author Central Account (most don’t) – Claim book here – Fill out book page (with special formatting) – Create author page with personal information

27 Create a Book Page That Converts Book cover Book description with sales copy Great reviews from influencers

28 Phase 6: Best Seller Book Launch Blueprint This is the system that people pay us $13,000+ to use on their book launch Reviews – Amazon’s algorithm – Scrap for every review

29 Best Seller Book Launch Blueprint Launch process – Sign up for KDP Select – Up to 5 days FREE – $0.99 for 1 week – Bump up prices and test “Pre-release list” to maximize our launch – templates

30 Social Media “Ninja Tactics” People’s input – feeling of involvement FB algorithms to put us at top of news feed Delayed commenting on posts

31 Lead Capture System Consistently captures 50-70% Captures over 100% of leads on some books

32 Recap Phase 1: Finding a book idea & getting clear on your WHY Phase 2: How to position your book to reach your target market Phase 3: What to do when you first start writing Phase 4: Editing & getting your book Kindle ready Phase 5: Pain-free publishing on Kindle Phase 6: Best Seller Book Launch Blueprint

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