Presentation on theme: "Shirley J Professional shirleyjprofessional.com. Company Background 30+ years history First products: dough conditioner, cream sauce base Purchased."— Presentation transcript:
Company Background 30+ years history First products: dough conditioner, cream sauce base Purchased company Jan. 2009 Mike Olsen: Institutional President Director of Food Services—5,000 meals/day Reformulated soup/sauce bases No hydrogenated oils, MSG, trans/sat fats Product availability Change from direct to exclusive distribution partners IMA Regional Distributors preferred*
Company Background Customer profile & growth: Jan. 2009: 4 institutional customers Jan. 2011: 17 correctional facilities 384 schools or school districts 84 health care facilities 311 restaurants, cafes, caterers Jan. 1, 2011: Shirley J Professional
Product Review Universal Sauce Flagship product 1001 applications Breakfast, lunch, dinner Sauces, soups, casseroles, gravies Reliable, easy-to-use, fool-proof, without waste Never breaks, curdles, separates, colors, weeps or discolors Heart-healthy 135 calories/8 oz. portion Economically priced 3.0 to 3.5 cents/oz.
Nutritional Facts The “New” Secret Sunflower oil Omega 3 & 6 essential fatty acids No hydrogenated oils No trans fats No saturated fats Low calorie count No added MSG Lower sodium content
Cost Savings Universal Sauce 3.5 cents/oz. Bouillons 1.9 cents/finished oz. vs. paste bastes at up to 12 cents/fl. oz. Thousands of dollars savings/year No food or food cost waste Increases kitchen staff efficiency No losses due to break/curdle/scorch Increased shelf-life Less need for refrigeration
Strong Support Menu modification Update menus to include SJ ingredients Menu development Brian Richter – Shirley J Corporate Chef Mike Olsen – 40 years foodservice experience Recipe consulting School nutrition program