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For all advertising enquiries please contact Advertising with UKMusic.com.

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Presentation on theme: "For all advertising enquiries please contact Advertising with UKMusic.com."— Presentation transcript:

1 For all advertising enquiries please contact Advertising with UKMusic.com

2 For all advertising enquiries please contact Advertising With UKMusic.com Online Advertising Did you know… 25.5 million (or 54%) of UK adults are online The online audience is growing at a phenomenal rate of 6,000 users per day! Internet usage is becoming an increasingly important part of consumers everyday lives. Online is highly targeted and can reach youth markets that are traditionally hard to reach. Online is the UKs fast growing medium. Online's penetration is greater than all the quality press put together. Ad campaigns are highly accountable and results are available quickly to advertisers. Shopaholics Live Online Online shopping is already worth around £1 billion per month in the UK, and represents around 6% of all retail sales. Some 14 million UK adults have shopped online and the amount they spend is increasing year on year. Source: IMRG Source: NOP Internet User Monitor Wave 16 Q 35: what have you bought online in the last 4 weeks?) Top 10 Purchases By Category (%) Internet Media Spend Online ad spend continues to grow each year: now 83% of the top 100 advertisers in the UK use online as part of their media mix All sectors, especially FMCG, finance, travel and motoring are showing exceptional growth in online commitment Online can build brands, increase repeat purchase, loyalty and brand involvement Source: BMRB & TGI data spring 2004

3 For all advertising enquiries please contact Why Use UKMusic.com? UKMusic.com UKMusic.com is the UKs leading music website and reaches over 93,000 unique users each month! Daring, sexy, stylish, and informative, UKMusic.com offers users a the perfect mix of music news, reviews, competitions and features. Our Users UKMusic.com offers advertisers a unique opportunity to target a highly sought after market of stylish and image conscious young adults with a passion for life and music. Our users arent just passing traffic, they are a community of opt-in subscribers who visit the site regularly. A loyal, engaged audience wholl view your advertising within a credible halo. Exclusive Content UKMusic.com has strong relationships with all major record labels and their subsidiaries, giving us unprecedented access to essential music content as well as new and independent material. Our users fully engage with UKMusic.com using a variety of interactive platforms featured on the site to extend their online experience. Advertising With UKMusic.com… News Interviews Reviews Forums Competitions Arcade Audio Video Newsletter Directory

4 For all advertising enquiries please contact Advertising Opportunities Banners Your banner will appear in rotation on every page of the website including the homepage which generates the most traffic. Buttons Offer greater flexibility in size and page placement. Skyscrapers Rectangular creative space, located on the left hand side of the page. We have a wide range of advertising opportunities and provide tailored solutions to suit specific advertising briefs. Newsletter We can also promote your brand through our newsletter that is distributed to over 7,000 opt-in subscribers every fortnight. Features/Promotions Linking from a button on the homepage to a feature page on the company. This must include a competition prize. Sponsorship of Existing Feature Sponsorship involves the brand being involved with an existing UKMusic.com feature. This would include logos on the feature with links to their site. The feature would be in association with… Competitions Are a great way of enhancing brand awareness and increasing exposure. Advertising With UKMusic.com…

5 For all advertising enquiries please contact Ad Sizes Advertising With UKMusic.com… Super Skyscraper 160x600 Banner 468x60 Skyscraper 120x600 Medium Rectangle 300x250 Button 166x46

6 For all advertising enquiries please contact More Information Contact Details For further details on how to advertise your brand on UKMusic.com, please contact our advertising and marketing department at Accountability Monitoring Each campaign is closely monitored throughout its duration to help ensure that your objectives are met. At the end of each advertising campaign UKMusic.com provides each client with a detailed campaign analysis outlining campaign performance. Advertising With UKMusic.com… Testimonials "- UKMusic.com are always helpful and provide us with some great coverage for our artists. We look forward to working with them in 2005." Outside Line "We enjoy working with UKMusic.com as they cover such a great cross section of UK and International music. Their commitment to delivering great content is impeccable. They always embrace the assets offered by us as a PR company and we always consider them an important aspect of any of our marketing campaigns for both new and established acts Canonball PRUKMusic.com is a fab site covering many genres of music, always keeping it interesting for its broad base of users. Its is most definately a key site when promoting both established and upcoming artists and essential promo as part of an music releases. Dedicated to great content they are very responsive, open to suggestions and most of all, a pleasure to work with. FNIK PR "UKMusic.com is a great site, that offers some great coverage. They're easy to deal with and provide a great service." EMI Music


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