2EMC’s relationship with ServiceMesh ServiceMesh is an EMC Select PartnerFull quota credit and 50% commission for ServiceMesh Agility Platform salesServiceMesh fast-tracked into EMC Select to address market demand for an enterprise cloud management platformStrong advocacy from EMC ConsultingTom Roloff and Ted NewmanProven success storyEMC brought ServiceMesh in to revive the Visa Vblock engagement, resulting in $48M order saved by ServiceMesh Agility PlatformAgility Platform is certified as VCE Vblock Ready™
3What can ServiceMesh do for EMC sales? Drives significant new revenue$500k to $10M+ per ServiceMesh Agility Platform implementationSignificant follow-on revenue, even for small initial dealsHelp you sell more infrastructure and storageAgility Platform is proven to accelerate growth of cloud footprint, requiring purchase of additional infrastructure and storageHelp you win against BMC, IBM, and many other enterprise cloud management and DevOps offeringsAgility Platform is a strategic differentiator to enable new IT-as-a-Service models within large enterpriseAgility Platform has a proven record of rapid Proof of Value (POV), rapid time-to-value, and unique value that VMware can not match
4ServiceMesh Agility Platform A single, consolidated platform to enable on-demand, self-service IT operating models for Global 2000 enterprisesWho is ServiceMesh?We’ve been in the EMC Select program only recently, but as a company have been around since 2008We sell a Cloud Management Platform called the Agility Platform… and we sell it to very large Global Enterprises like UBS, Pfizer, Visa, and othersThe Agility Platform is a Cloud Management Platform… and its used to deploy and manage enterprise-grade platforms and applications portfolios into hybrid clouds.Our customers use the Agility Platform to govern and deliver of entire IT service portfolios that are cloud-based (combos of infra, platforms, apps)…. and its done in an on-demand and self-service manner directly to the end users that need them. (not IT ops, but Business Unit dev teams)These customers are doing this to implement a new IT operating model… and provide them with significant agility and cost saving benefits relative to the way their IT organization operated in the past. And our Agility Platform is a key enabler in doing this.One of the keys to really extending those self-service capabilities to end users…. And one of the things thats unique about the Agility Platform, is that we’ve taken a very application-centric approach to cloud governance….. What I mean by that…is that we provide an extensible policy framework that’s very powerful, and allows you to create an unlimited number of custom policies based on operational parameters, security parameters, compliance parameters, lifecycle events, and other things that you specify. And by using these high level policies…. You can automate and govern IT resource consumption across large enterprises from a single control point ….. and simplify operational complexity by managing all of this across different hybrid clouds.If you look at the graphic here……The Agility Platform itself is one, integrated product. And it consists of five product modules, and they’re all organized along the lifecycle of a cloud workload:Planner is used for scoring and evaluating different workloads to determine their suitability to migrate to the cloud.Designer is a graphical workbench to assemble cloud portable stacks, templates, and complex application topologies for deployment across diverse hybrid clouds.Store is our self-service portal for provisioning IT resource portfolios.Release Manager is an easy to use visual dashboard to promote software builds and deployment environments across SDLC stages.Operations is a consolidated runtime management console where you aggregate performance monitoring and IT resource consumption information across instances and clouds under management.All of this sits on top of a core platform…for governance, security, and lifecycle management. Agility ties these modules together into continuous lifecycle…. So you can have seamless promotion of workloads from one module to the next.Agility also give you the ability to deploy workloads portably across different clouds. We support currently 16 different private and public clouds. And we’ve also got a very comprehensive API and adaptors to tie directly into an organization’s existing SDLC toolchain and existing IT operations tools.
5Journey to IT-as-a-Service Optimize variable-to-fixed costs by projectRedundant service options with low switching costsFully transparent and auditable service usageCompressed SDLC and tool chain automationSelf-service access and on-demand provisioningNOTES: Allow me to briefly describe where ServiceMesh customers are going with this…Essentially, These customers are going to implement a new cloud IT operating model that provide them with significant agility and cost saving benefits relative to the way their IT organization operated in the past.A lot of people talk IT Transformation…. but what they’re talking about is their latest IT infrastructure technology that they’re selling.That’s not what we mean when we talk Cloud IT Transformation. To us, what it means isPublishing portfolios of self-service, cloud-based IT resources across an entire enterprise…… with complete governance control….. and available on-demand without manual actions and/or approvals required by ITThese service portfolios can be very broad and deep. They consist of complete enterprise development platforms… like WebSphere, Weblogic, .NET…even SAP. They can include fairly specialized topologies Hadoop clusters, and they can include a wide array of different multi-tier business applications as well.These workloads, regardless of the complexity, can be deployed across an organization’s preferred private, public and hybrid clouds. So you can provide vendor contestability…. And use higher level policies to optimize deployment decisions.This sort of enterprise transformation is something that happens incrementally… in some case by standardizing on cloud services starting at the infrastructure level and building your way up to higher value platforms and apps.Sometimes its by looking at existing application portfolios and analyzing which ones should be prioritized for migration from a data center to the cloud..Other times its by focusing on speeding up the SDLC end-to-end, and taking on initiatives like DevOps.Enterprise are attacking this from different entry points. So there are several ways to get started on this journey…. And there are several milestone you pass along the way (as shown on this slide).We’ve actually been working on these challenges since early 2008 with other enterprises, and have helped several progress pretty far along this spectrum... ===========================Transparent linkage of demand, capacity, and costsLaunch initial private cloudBroadly adopt utility cost model with chargebackImprove asset utilization and ROIIaaS and PaaS standardizationPolicy-drivencloud governanceDefer data center build outsVirtualizePrivate CloudHybrid CloudsIT-as-a-Service
6ServiceMesh Customer: Commonwealth Bank of Australia (CBA) “We’ve gone from spending 50% of our operating budget on infrastructure to just 26%. A nearly 75% investment in apps and information rather than infrastructure – that’s huge.” (Wall Street Journal, June 27, 2012)Michael Harte, CIO of CBAI’ve talked at a high level about the benefits of a Cloud Operating Model.Let’s look at how a customer describes it….<READ>
7ServiceMesh Customer: Commonwealth Bank of Australia (CBA) “We’ve gone from spending 50% of our operating budget on infrastructure to just 26%. A nearly 75% investment in apps and information rather than infrastructure – that’s huge.” (Wall Street Journal, June 27, 2012)Michael Harte, CIO of CBAI’ve talked at a high level about the benefits of a Cloud Operating Model.Let’s look at how a customer describes it….<READ>Total IT BudgetIncrease InnovationMore budget allocated to innovation. App update/deployment pace up almost 3x, from 1,200 to 3,000 changes a month.Lowered Costs for “Keeping Lights On”Cut IT operations costs by $100 million a year.InnovationOperations
8Applications and Platforms Drive Business Value… not Infrastructure This leads me into one of the key take-aways I’d like to give you….“Applications and platform drive value to the business… not infrastructure”This is critical to keep in mind when talking about Cloud Management Solutions, because the vast majority of them take an infrastructure centric, bottoms up approach to cloud workload orchestration.Unfortunately, this approach is unsuitable to get you to a cloud-based IT operating model. You won’t get near the full value of the cloud, instead you’ll get another tactical automation tool within IT ops.And this could just result in a dead end and will need to be "ripped and replaced" in the future.
9Other ServiceMesh Customer Results… From 76 days to 24 hours to provision custom 3-tier Java development platform.From 84 days to 30 minutes to provision self-service SAP platforms and modules.From 128 days to 24 hours to provision custom WebLogic development platforms.This is one common entry point…. App dev platformsWhat’s in common here:1--Quantum leaps in time-to-market improvement. These are all like 99% shorter. That makes a real impactVastly improve the productivity of your dev resourcesSignificantly improve your overall cycle times and project time-to-market2--These are all complete platforms. Developer isn’t asked to configure application components. SOE is already installed. Network and storage is configured. It just works.This is what developers want. They don’t want bare VMs they have to configure and then manually load a database or app server. They want to get productive right away.“My vision for this organization is to enable us to compete for any business we want against any competitor, and give them all the tools necessary for them to win that business. And that’s what we’re doing.”–Vice President, Global Financial Services Company
10Enterprise workloads are complex…Agility Platform is designed handle it Custom WebSphere platform… 15 VMs, auto-scales, 45 min to deploy.Self-service portalOne-clickStart using itRegarding Agility Platform workloads…. the more complex the platform the better…Our strengths really shine the more complex the workload. Here’s an example<SLIDE>This is also true as it relates to business applications. We’ve deployed many business critical apps
11Agility Platform’s Blueprint Designer for cloud portable applications and platforms Web ServersApp ServersDatabase ServersLoad BalancerFirewallMasterSlaveBlueprintWeb ServersApp ServersDatabase ServersLoad BalancerFirewall1. Blueprints provide an application abstraction that can be deployed to any cloud. Agility Platform’s Blueprint DesignerHelp organizations accelerate the standardization of platforms and apps across the enterprise.Again… easy to design very sophisticated applications and platforms….Publish them as part of their IT service portfolioOur approach… create blueprints that are truly abstract and cloud portable, such that one Blueprint Design can be deploy to many different cloudsMake it easier to use these Blueprints across hybrid cloud modelsIt also ties in very nicely for use in DevOps….where you can customize the implementation of a Blueprint for different stages of the SDLC, like Dev, QA, Staging, etc…. using our policy controls2. Policies govern and optimize deployments based on cost, capacity, and other requirements.3. Users can override default policy decisions for further “what if” analysis based on real-time cost and resource availability.4. Applications are automatically deployed and orchestrated for the selected cloud
12Cloud Governance Needs to be Application-centric and Extensible The way you do Cloud Governance matters.A lot of vendors now talk about governance policies. But there are some very important differences in how you provide cloud governance policies…. And people are starting to realize the differencesNeed to take an application-centric approach…
13Policy-driven governance is an enterprise requirement Without Policies:With Policy-Driven Governance and OrchestrationApproval DelaysNo Audit TrailWrong EnvironmentUnsecured DataWrong PermissionsGovernance and Lifecycle ManagementPolicies optimize placement of workloadsPolicies control access to self-service resourcesGenerally speaking, I think we’ve turned a corner in the cloud market. People now realize the importance of cloud governance.What you want is a single consolidated “control plane” for governance…not isolated islands of governance.So how do you do this?....
14Applications & Platforms Single consolidated control point for governance, orchestration, and deliveryWorkload placement policiesRegulatory compliance policiesSLA policies including autoscalingSecurity zones policies for each SDLC stageLifecycle event policies for each SDLC stageAccess control and entitlement policiesOrchestration policies for SOE complianceConfiguration management policiesStorage tier policiesBackup and failover policiesVM quotas and schedulingMetering/charge back policiesMuch more…RolesRights & PermissionsProjectsOrgsPolicyApplications & PlatformsOSAgents/UtilitiesMiddlewareApp Config.DataCodeDev Policies Ops PoliciesNOTES: Using Common Application Platforms successfully within a large enterprise really requires fine-grain governance, security, and orchestration controls…. which necessary due to the complexity across today’s business applications, regulatory constraints and different deployment environments.This chart shows some, just a handful, of the policies and governance controls that are available to you, and can be embedded within a Common Application Platform, when you use the Agility Platform.Agility Platform really represents this “control plane” to create and enforce these policies and codify the business/IT context to govern their use appropriately. You can see some of these examples listed here….., …, …and on and on.Access policies: Role-based acess to cloud services including federated identity mgmt.Entitlement policies: Limit user access to specific assets types.Deployment policies: Limit deployment of workloads and data to authorized environments.Orchestration policies: Apply multiple layers of policies across assets and services in order to enforce configuration management standards and Standard Operating Environments.Service Level Agreement (SLA) policies: Dynamically scale-up and scale-down application/platform topologies based on compound auto-scaling rules and threshholds.Security policies: Enforce security zone compliance with policies that configure multiple third- party security tools and utilities.Lifecycle event policies: Enforce policies at events including SDLC stages, third-party systems events/notification, and event correlations from event streams.Backup and failover policies: Enforce high availability and disaster recovery policies.Resource constraint policies: Limit the quantity of IT resources consumed.Lease and scheduling policies: Limit the duration and scheduling of IT resources deployed.Chargeback/metering policies: Limit resource consumption and meter consumption based on customizable pricing models.Configuration Management policies: Automatically detect configuration drift and re-apply original configurationStorage tier policies: Limit the consumption of storage resourcesThese policies are…. declarative. Additive. Independent.And…all of these policies are built on top of an extensible meta-model. And what that really means is that we’ve architected the Agility Platform in such a way that you can create and enforce a nearly unlimited variety of your own custom policies…. Which is important to drive broad enterprise adoption and cover all the use cases that will crop up in the future.PolicyGovernance/SecurityPolicyNetworkInfrastructureComputeStoragePolicy
15Enterprise governance made simple with a powerful, extensible policy engine Custom policy creation based on an extensible meta-modelVisual policy editor to create complex, business level policiesAgility Platform leverages visual modeling toolsRepresent the org hierarcy in the panel on the left for fine grain policy enforcement.NOTES: In enterprise settings, you have complex many-to-many relationships between users, apps, platforms, and environments. Policies are much deeper than just entering a VM quota, or an expiration date for an instance (competitors do this…. and use policy “messaging”). And policies and governance vary tremendously between different organizations.Instead you need a powerful policy engine to govern, and control all this…. And drive automation across all of your solution tiers.Agility Platform provides:Extensible policy framework to support unique needs… and a customizable approval workflow that integrates with corporate audit/governance systemsAlso a Powerful visual policy modeler and editorResemble a graphical process modeler or business rule modeling tool.Drag and drop palette.Easier to visualize and manage more complex rulesFaster to create new policiesAppropriate for Sr. Business Analysts to use… no longer need to be a DeveloperMakes it easier to get more stakeholders to participate in the lifecycleFine-grain policy enforcement across a broad range of objectsEdit via a drag-and-drop palette or XML code
16Orchestrate and control your application lifecycle in the cloud DevOps.We’re all hearing much more about it. Use to accelerate software release all the way from Dev to ProductionNetflicks, Amazon as poster child. Many, many releases a day.
17Cloud-based Application Lifecycle Orchestration and Governance Accelerating the enterprise SDLCModel cloud portable applications of any scale and complexityOn-demand deployment and orchestration across hybrid cloudsExtensible, application-centric policies for governance and securityRelease automation with automated code deployment across stagesContinuous compliance and configuration managementVisibility and cost transparency from app-to-infrastructureOpen/flexible to work with existing IT ecosystems and tool chainsDesignDevelopTestUATOperategitNOTES: What we’re offering in our DevOps Acceleration solution… is the ability for you to create and implement your own Common Application Platforms across your existing SDLC toolchain, while leveraging your organizations preferred approach to private, public or hybrid clouds.What you will get:Increase speed/frequency of software releasesAutomate workflow across existing tool chainsGovern and enforce common application platforms across SDLCAdhere to stringent security and regulatory requirementsSignificantly lower TCO by leveraging hybrid cloudsProvide cloud portability for complex applicationsOn-demand, ready to use platforms and apps that end users really needTrue self-service, on-demand experience directly from the tools they already useProvide the governance, management tools, and cost visibility that managers requireAutomate application promotion and release for rapid cycles timesAutomatically detect and remediate configuration drift to eliminate downstream errors
18Agility Platform’s Release Manager Visual dashboard to promote application code and environments across SDLC stages.Customize lifecycle stages and approval processes.Integrates into existing tool chains.There’s no reason why large enterprises, used to 6 to 12 month software release cycles, should not embrace their own DevOps initiatives.Many of those firms really need to increase the pace of innovation.DevOps can help them do that by bringing those ideas to market faster.Our Release Manager allows you to do this.Take advantages of our strengths in governance controlsAllows you to promote “environment” and “code” from drag-and-drop dashboard
19Continuous Compliance and Configuration Management Notifications, alerts, and approval workflowsContinuously monitor compliance of apps, platforms, and entire SOEs… not just infrastructure.Use Agility Platform’s application-centric policies and event correlation capabilities for sophisticated remediation actions.Integration with other 3rd party systemsIntegration with CMDBsCMDBAutomatically enforce desired configurationsAgility Platformis at the center of application-centric Configuration Management.We capture config changes on the instance and send them back to the Agility Platform…From there, we leverage our policy engine… and take advantage of all the application context, all application-centric policy parameters we contain in our system…. Plus our ability to support events correlations…Use that information to select the best remediation action.We then enforce that remediation action with our integration to 3rd party systemsPuppet manifests, incident management systems, CMDBs to validate configs, etc. We can excute much more sophisticated remediations more than just “switch it back”.A very powerful way to drive consistency across applications and platforms… not just infrastructure.Master ServerAutomatically monitor and detect driftOrchestrate and configure at deploymentPuppet Agent
20Agility Platform provides a catalyst for DevOps success NOTES: Fundamental to this solution is what we’re calling “Common Application Platforms”, and it provides an initial catalyst to start aligning both groups and delivering value to each.What “Common Application Platforms” allow you to do, is embed IT Ops best practices around the governance and configuration of the underlying infrastructure and platforms that your Dev and Test teams need to do their work. These best practice are captured in this pre-configured, production-like “container” for the application code… that can be used upstream by Dev and Test groups from the beginning.This way, the coding and testing work is always aligned to its eventual production deployment environment. That way, the two are always kept in sync, and the chance for configuration related- defects to be introduced into production are reduced dramatically.Both teams get involved in creating and using these CAP, and both teams benefit….IT Ops gets involved now from the very beginning… rather than just waiting for something to be thrown over the wall at them:Create standardized, multi-tier enterprise application stacks… which can include very complex topologiesEmbed standard SOE agents and utilitiesGovern and define security zone requirements and operational SLAs… which by the way can vary across different roles or teams across the SDLCDev get to benefit as well:Deploy to High fidelity production-like environments… from the very beginning… that are available self-service and on-demand… directly from their current IDENo longer has to worry about configuring app stacks before they can do their workSo both teams get involved, and both teams benefit.PuppetPuppetPuppetBlueprint
21Performance Monitoring Configuration Management Reporting/ Chargeback Faster cycle times and tool chain automation via an Enterprise Cloud EcosystemTerremarkExternal Key Store (SafeNet, Cryptsoft)HP CloudAmazonQualysGuard (scanning/detection)FujitsuCSCHost Intrusion detection(OSSec, Commercial, Juniper)VLAN mgmt (Juniper)SavvisAzureRackspaceHypervisor-based firewalls(Vmsafe, Juniper)ClamAVMcAfee AVExternal CloudDellRSA ClearTrustSecurityVMFSActive DirectoryNFSLDAPKerberosSAMLVPN (OpenVPN,Amazon VPC)SwiftHost Firewalls(IPtables/Windows firewalls)StorageAmazon S3NetegrityIdentity MgmtProxy integration(Socks/HTTPS)File system encryption (Win/Linux/Solaris)vSphere/vCentervCloud DirectorOracle OAMNOTES: To realize a true, enterprise-grade Agile IT operating model, ServiceMesh has developed a very robust ecosystem of vendors and partners that integrate with the Agility Platform. These integration points take place both within an enterprise’s existing IT infrastructure, and also extend out to a variety of external providers…. And apply to both pre-production and production cloud environments.IaaSEucalyptusInternal CloudOpenStackMicrosoft System Center Ops MgrMicrosoft System CenterHP NIMCPerformance MonitoringHadoopSAPGangliaApprendaCloudstackCollectdPaaSCloud FoundrySplunkChefConfiguration ManagementIBM WebSphereBMCOracle WebLogicPuppet.NETvFabricDNSNetworkServicesOrchestrationMicrosoft System Center Config MgrNTPDevelopmentTool ChainMicrosoft System Center OrchestratorReporting/ ChargebackLoad Balancer (F5)SubversionSaaSDHCP (InfoBlox)GitCisco Process OrchestratorEclipseHP Operations OrchestrationTeam Foundation ServerBlade LogicVisual StudioJiraAribaSAPSalesforce.comJenkins CIJasperPureshareGoogle Apps
23Agility Platform – capabilities that span cloud infrastructure to applications Identity & Access ManagementEnterprise CMP Requirements To Enable Cloud-Based IT Operating ModelsCloud ApplicationsOrchestration & AutomationService LifecycleService DesignService OperationsAgility Platform provides a broad range of capabilities as illustrated in this slide. We already discussed several of them, and if we performed an Agility Platform demo we could cover even more. .You’ll note that these functional capabilities are displayed vertically…. That’s to visually denote that they span the requirements of cloud infrastructure AND cloud platforms and applications. You’ll also note the broad range of public and private clouds we support at the bottom.You’ll also note a line at the top. This represents the notional “bar” that must be met to enable new cloud-based IT operating models in large enterprise accounts. Its critical that you have a CMP that is application-centric in its management, orchestrations, and governance capabilities to reach this bar. Anything less, and you won’t “move the needle” strategically to obtain the same results as customers like CBA or Visa, for example.Policy-based GovernanceEnd-to-End SecurityCloud InfrastructurevCloud Director, vCenter, MS System Center, Azure, EC2, Fujitsu, Terremark, Savvis, CSC, Dell, OpenStack, CloudStack, HP Cloud, Rackspace, others.
24Agility Platform comparison to VMware Enterprise CMP RequirementsIdentity & Access ManagementVMware gap:Multiple overlapping tools that are not integratedLack of centralized governanceNo application release automation across SDLC stagesLimited to infrastructure-centric runbook automationSeverely limited beyond vSphere-based cloudsCloud ApplicationsOrchestration & AutomationIn this slide, we now compare Agility Platform to VMware offerings. You’ll see that VMware doesn’t make the “bar”. In fact, it falls well short. The reason for the “gap” is shown in the bullet points below:VMware gap:No application contextMultiple overlapping tools that are not integratedLack of centralized governanceNo application release automation or DevOpsLimited to infrastructure-centric runbook automationSeverely limited beyond vSphere-based cloudsYou’ll also note that public and private cloud support is notably less…. And that there is a tremendous amount of disparate, overlapping products to assemble the complete VMware solution.Service LifecycleService DesignService OperationsvFabric Application DirectorPolicy-based GovernanceEnd-to-End SecurityvFabric Application Performance ManagervCloud Automation CentervCenter OrchestratorvCloud DirectorvFabric HypericvCenter Infrastructure NavigatorvCenter Operations ManagervCenter Configuration ManagerCloud InfrastructurevCenter Chargeback ManagervCloud ConnectorvCenter Ops ManagervCloud Networking and SecurityvCenter ServervSphereCloudEC2vCloud Director, vCenter, MS System Center, Azure, EC2, Fujitsu, Terremark, Savvis, CSC, Dell, OpenStack, CloudStack, HP Cloud, Rackspace, others.
25VMware Cloud Product Portfolio VMware ITBusiness MgmtProductsvFabric APMvCloud SuiteManagement ToolsvFabric ApplicationDirector“Business-level’ App monitoring and analysisvCloud Suite is a collection of multiple point solutions:vCloud Operations ManagementvCenter Infrastructure NavigatorvCenter Chargeback ManagervCenter Configuration ManagervFabric Application DirectorvCloud Automation CentervCloud ConnectorvCloud DirectorvCloud Networking and SecurityvCenter Site Recovery ManagervSphereTaken individually, several of these VMware products have their own issues such as:vCloud Director – issues with backing up its meta-data in case it fails. This poses some serious issues regarding disaster recovery and other failure scenarios that can be problematic to enterprise accountsvFabric App Director – more of a visual modeling tool than an run-time model of how a real application would deploy in different clouds. For example, there is no auto-scaling control via App DirectorvCloud Automation Center – a recent acquisition with no integration to other productsHowever, let’s look at this suite as a whole next….Application modeling and deploymentvCloud AutomationCentervCenter OperationsvCloud DirectorWorkflow-based workload deploymentCloud resource managementCloud Infrastructure monitoring and analyticsNon-VMware Private & Public Clouds &PaaS EnvironmentsVMware-based Private or Public Clouds
26VMware Cloud Product Portfolio – Critical Gaps VMware ITBusiness MgmtProductsNo governance controlsCloud support limited to vSphere and EC2No application release automation across SDLC stagesvFabric APMInfrastructure-centric runbook scripting approach to governanceCloud support limited to vSphere, EC2, and 1-2 othersNo application release automationvCloud SuiteManagement ToolsvFabric ApplicationDirectorInfrastructure-centric cloud resource managerLimited to vSphere based clouds“Business-level’ App monitoring and analysisNote: There are several integration gaps between toolsvCloud Automation CenterInfrastructure-centric runbook scripting approach to governanceCloud support limited to vSphere, EC2, and 1-2 othersNo application release automationvFabric Application DirectorNo governance controlsCloud support limited to vSphere and EC2No application release automation across SDLC stagesvCloud DirectorInfrastructure-centric cloud resource managerLimited to vSphere based cloudsApplication modeling and deploymentNo integration between toolsvCloud AutomationCentervCenter OperationsvCloud DirectorWorkflow-based workload deploymentCloud resource managementCloud Infrastructure monitoring and analyticsNon-VMware Private & Public Clouds &PaaS EnvironmentsVMware-based Private or Public Clouds
27VMware Cloud Product Portfolio – Critical Gaps VMware ITBusiness MgmtProductsNo governance controlsCloud support limited to vSphere and EC2No application release automation across SDLC stagesvFabric APMInfrastructure-centric runbook scripting approach to governanceCloud support limited to vSphere, EC2, and 1-2 othersNo application release automationvCloud SuiteManagement ToolsvFabric ApplicationDirectorInfrastructure-centric cloud resource managerLimited to vSphere based clouds“Business-level’ App monitoring and analysisLet’s summarize the significant deficiencies that a customer would have to accept with vCloud Suite:Multiple overlapping scripting/policy tools with no integration between toolsNo app-centric governanceLimited access to non-vSphere cloudsNo application release automation across SDLC stagesApplication modeling and deploymentNo integration between toolsvCloud AutomationCentervCenter OperationsvCloud DirectorWorkflow-based workload deploymentCloud resource managementMultiple overlapping scripting/policy tools with no integration between toolsNo app-centric governanceLimited access to non-vSphere cloudsNo application release automation across SDLC stagesCloud Infrastructure monitoring and analyticsNon-VMware Private & Public Clouds &PaaS EnvironmentsVMware-based Private or Public Clouds
28Agility Platform is a single integrated platform to address enterprise CMP needs VMware ITBusiness MgmtProductsvFabric APMSingle, fully integrated platformExtensible policies for app- centric governanceSupport for 16 different clouds, both internal and externalApplication release automation and SDLC accelerationAnd much more….Automated config mgmt detection & remediationCloud migration planning modulesEnd-to-end security modelCloud provider benchmarkingmore…vFabric ApplicationDirector“Business-level’ App monitoring and analysisInstead, the Agility Platform provide a single integrated platform to address all their needs:Agility Platform is the only enterprise grade cloud management platform that:Automates the deployment and management of enterprise applications across private, public and hybrid cloud environmentsEnforces governance, compliance and security across the full lifecycle of cloud applicationsProvides application release automation across the Software Development Life Cycle (SDLC)Empowers the business with on-demand, self-service access to enterprise cloud applications, platforms, and servicesAgility Platform enhances the value of the VMWare ecosystem and drives consumption of VMWare products….(next slide)NOTE: Agility Platform integrates with vCloud Director and vCenter… hence the dotted line around vCloud Director in the slide. vCloud Director is not necessary for many customer use cases, but Agility Platform supports it.Application modeling and deploymentvCloud AutomationCentervCenter OperationsvCloud DirectorCloud resource managementCloud Infrastructure monitoring and analyticsNon-VMware Private & Public Clouds &PaaS EnvironmentsVMware-based Private or Public Clouds
29Agility Platform can drive additional licenses for complementary VMware products VMware ITBusiness MgmtProductsvFabric APM+Additional Licenses+Additional LicensesvFabric ApplicationDirector+Additional LicensesAgility Platform is not about displacing vCAC and vAppDirector. Its about growing the customer’s footprint in the cloud.By using Agility Platform to successfully grow the customer’s cloud footprint with higher level platforms and apps…. We actually complement and drive the consumption of MORE VMware products. Specifically, when you successfully implement Agility and its benefits to transform the IT operating model and accelerate app lifecycle within enterprise accounts, you actually drive an increase in consumption of license for vCenter, vSphere, Vblock,, vCenter Ops Mgr, vFabric APM, and others.Also it is worth noting that vCloud App Director traction has been very limited, and in many cases it has been given away, so displacing it with Agility Platform to drive consumption of several other VMware products is a smart move.Application modeling and deploymentvCloud AutomationCentervCenter OperationsvCloud Director+Additional LicensesCloud Infrastructure monitoring and analyticsNon-VMware Private & Public Clouds &PaaS EnvironmentsVMware-based Private or Public CloudsvCenterand vSphere
304 things to remember…..Agility Platform is a comprehensive, purpose-built CMP for enterprise customersApplications and Platforms Drive Business Value… not infrastructureCloud Governance must be application-centric and extensibleApplication Lifecycle Acceleration is a priority for large enterprises today
33Agility Platform comparison to BMC Enterprise CMP RequirementsBMC gap:Must sell significant services to integrate their softwareMultiple overlapping management interfacesAutomation is distributed across 5 productsVendor lock-in with BMC ITOM tools and architectureIdentity & Access ManagementCloud ApplicationsBMC Application AutomationBMC Atrium OrchestratorBMC Release Process MgmtBMC Cloud Lifecycle ManagementOrchestration & AutomationIn this slide, we now compare Agility Platform to BMCofferings. You’ll see that BMC also doesn’t make the “bar”. The reason for the “gap” is shown in the bullet points below:BMC gap:Must sell significant services to integrate their softwareMultiple overlapping management interfacesAutomation is distributed across 5 productsVendor lock-in with BMC ITOM tools and architectureService LifecycleService DesignService OperationsBMC Application Problem ResolutionBMC Atrium ITIL Service Level ManagementBMC Application DiagnosticsPolicy-based GovernanceEnd-to-End SecurityBMC End User Experience ManagementBMC Cloud Operations ManagementBMC Middleware AutomationBMC Atrium OrchestratorBMC Cloud Lifecycle ManagementBMC Atrium ITIL Service Level MgmtBMC Cloud Operations ManagementCloud InfrastructureBMC Server AutomationBMC Network AutomationBMC Atrium OrchestratorBMC Atrium ITIL Service Level ManagementBMC Atrium Discovery and Dependency MappingvCloud Director, vCenter, MS System Center, Azure, EC2, Fujitsu, Terremark, Savvis, CSC, Dell, OpenStack, CloudStack, HP Cloud, Rackspace, others.