1. e-Learning: The Value Proposition Syed Farhan Mahmood Group Human Resource Manager Al Ghurair Investment - UAE Best Practices Day – 19 th October,2010

2. E-learning is defined as … A wide set of applications and processes, such as Web-based learning, computer-based learning, virtual classroom and digital collaboration. It includes the delivery of content via Internet, Intranet, audio, video, satellite broadcast, interactive TV, and CD-ROM.

3. e Learning E Learning is a Methodology E learning is about Speed, Flexibility, Multitasking E learning is for any one, any where, any time E learning is facilitated not taught E learning is what the net generation wants E learning can have face to face session E learning replaces Class room not Trainer E Learning Saves $, & Enhance Profitability

4. Everyone Asks How can we do more with less? Critical Needs : Reduce training budget without sacrificing effectiveness Reach more learners at the same time, different locations, different level, with multiple topics Gain Local & Global Knowledge at lower cost Pre and Post online Assessment & Learning path Reduce or eliminate travel costs, time & Risk Ensure productivity and minimize away from work

5. The Answer: Implement E Learning The Traditional approach Classroom based One time event Apart from work Inconsistent Inflexible scheduling Travel required Impossible to scale, inefficient Technology-Enabled Learning Online or blended Continuous In the flow of work Consistent Anytime, anywhere No travel required Efficient, economical and scalable

6. Turning to the Cost side of the equation eLearning requires very little to no training administration, Planning, Scheduling, Venue, Print Materials, Stationary, Course bookings, Traveling. Trainers Availability The Cost per person for the training is considerably lower with No travel & lodging cost. 40-60% cost savings when comparing instructor-led courses with technology-delivered courses. The Time & Productivity lost from being away from the job. The training time may also be less, given the ability to take just the required training modules. Training plans and progress is updated automatically classrooms or updating training records. Most LMS systems automate or eliminate these processes.

7. Continuous Learning vs. Event Learning Source: Creative Training Techniques 70 60 50 40 30 20 10 90 100 80 Retention % Day 1 Day 4Day 7 Day 10 Day 13 Day 16Day 19 Day 22 123546 Day 26Day 30 Drops to 10% in 30 days Exposed to idea 6 times in 30 days = 90% retention

8. ROI with Technology-Enabled Learning Reduction in: Training travel costs Training fees Time away from job Number of training vendors Improvement in: Learning impact and retention Response time to changing needs Employee satisfaction Employment brand

9. A five-stage framework that maps the path to learning maturity for an organization and its programs Creates a focus on aligning learning to talent needs and attaining the critical objectives for each stage Provides sound strategies that increase the overall performance of learners and teams and accelerate business results e Learning Growth Model Stage 3 Strategic Align Learning Stage 5 Optimize Enterprise- wide Learning Stage 4 Systematic Integrate Learning Stage 1 Supplement Initiate Learning Stage 2 Target Manage Learning BreakThrough Where would you like your organization to be in 1 to 3 years?

10. Increased Organizational Strength Stage 3 Strategic Align Learning Stage 4 Systematic Integrate Learning Stage 1 Supplement Initiate Learning Stage 2 Target Manage Learning Stage 5 Optimize Enterprise- wide Learning Skills Focused Lower Training Costs Increase Job Performance Business Focused Performer Focused Build Organizational Advantage BreakThrough

11. Business Drivers Stage 5 Optimize Business Success – link performance of human capital to competitive advantage Stage 4 Systematic Talent Needs – integrate key learning assets with talent management efforts Stage 3 Strategic Increased Value – align learning to critical job roles and increased need for talent Stage 2 Target Maximize Investment – increase savings by expanding learning content & services Stage 1 Supplement Address Demand – expand learning content to address a backlog of requests

12. Talent Development Goals Stage 5 Optimize Talent Management– ongoing integration of learning into human capital efforts Stage 4 Systematic Performance – support consistent increase in workplace performance Stage 3 Strategic Address Key Roles – increase capacity to address & train for critical competencies Stage 2 Target Learning Services – increasing assets and interaction between manager and learner Stage 1 Supplement Introduce e-Learning – provide learning assets for learners and to build new skills

13. Learner Usage – Matrix Stage 5 Optimize Saturation – 90% plus learners are using the available learning assets Stage 4 Systematic Late Adopters – 80% plus learners are using the available learning assets Stage 3 Strategic Acceptance – 60% plus learners are using the available learning assets Stage 2 Target Critical Mass – 30 to 50% learners are using the available learning assets Stage 1 Supplement Early Adopters – 20 to 30% of learners are using the available learning assets

14. e Learning Growth Model A framework that maps the path through stages of learning maturity Aligns learning to critical needs and business drivers Provides strategies to increase performance and accelerate business results Stage 1 Supplement Stage 2 Target Stage 3 Align Stage 5 Optimize Goal State: Where do you want to be? Goal State: Where do you want to be? Stage 4 Integrate

15. E learning gets a boost in Pakistan SkillSoft the largest e learning company Globally is coming to Pakistan in Partnership with Sidathyder SkillSoft Fiscal Year 2010 revenue was $315 million Ownership or control of all major products Increases ability to respond to customer needs and ensure integration of content and delivery systems Mature, Level 4 SaaS Technology Offerings cover wide spectrum of enterprise learning needs with courses, simulations, online books, videos, live virtual ILT classes, 24x7 online 600+ customer-facing employees to help ensure customer success 14% of revenue invested in R&D in FY 2010

16. Self Study e-Learning Comprehensive collections cover a wide range of enterprise needs Courses are constantly being updated and added in response to customer input Proven instructional design model and engaging presentation Job Aids, SkillBriefs and SkillSims to reinforce learning and ensure knowledge transfer Business Skills 870+ English titles 2,100+ localized titles IT Professional 1,500+ English titles 300+ localized titles Desktop 260+ English titles 680+ localized titles ES&H 120+ English titles 80+ localized titles Legal Compliance 70+ English titles 6 localized titles

17. Books24x7 ® : 25,000+ Titles and Growing ITPro 8,800+ titles OfficeEssentials 470+ titles BusinessPro 6,150+ titles Books24x7 Core (SkillChoice) ExecBlueprints 935+ articles authored by C-level execs ExecSummaries 440+ summaries of best-selling business books ExecSuite ExecSummaries, ExecBlueprints with 300+ executive focused titles Premium Executive Content Specialized Collections FinancePro 1,100+ titles EngineeringPro 2,500+ titles GovEssentials 1,100+ titles AnalystPerspectives 2,800+ reports ITIL® 16 Official ITIL curriculum guides Well-BeingEssentials 1,100+ titles

19. Advantages of e-Learning Access: Making training more available to learners. Cost: Reducing direct and indirect training costs. Content: Increasing the scope of offerings/Global Perspective. Relevance: Making training more meaningful to peoples work. Speed: Responding to constant change and rapid product innovations. Efficiency: Avoiding scheduling and booking Trainers & Venues. Business: Using fast, effective learning as a competitive weapon. Convenience: Letting time-pressured students learn at the best time. Empowerment: Putting the responsibility for learning in the hands of learners.

20. Thanks Q & A Begin with the end in mind. - Dr. Stephen R. Covey