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Social Media Club Virginia Beach. Afraid of change.

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Presentation on theme: "Social Media Club Virginia Beach. Afraid of change."— Presentation transcript:

1 Social Media Club Virginia Beach

2 Afraid of change

3 Social Media Club Virginia Beach Change is good! Change is inevitable Adapt to change Embrace change Stay ahead or be left behind

4 Social Media Club Virginia Beach An Introduction to Social Media: What is it? The meaning of the term social media can be derived if we examine both of the words which constitute it. Media generally refers to advertising and the communication of ideas or information through publications/channels. Social implies the interaction of individuals within a group or community Taken together, social media simply refers to communication/publication platforms which are generated and sustained by the interpersonal interaction of individuals through the specific medium or tool.

5 Social Media Club Virginia Beach Communication Blogs: Blogger (service), Livejournal, TypePad, Wordpress, Vox, Microblogs / Presence apps: Twitter, Pownce and Jaiku Social networking: Avatars United, Bebo, Facebook, LinkedIn, MySpace, Orkut, Skyrock Social network aggregation: FriendFeed, Youmeo Events: Upcoming.org, Eventful, Meetup.com, Social Media Club Collaboration Wikis: Wikipedia, PBwiki, wetpaint Social bookmarking: Delicious, StumbleUpon Social News Sites: Digg, Mixx, Reddit Opinion sites: epinions, Yelp Multimedia Photo sharing: Flickr, Zooomr, Photobucket, SmugMug Video sharing: YouTube, Vimeo, Viddler, Revver Livecasting: Ustream, Justin.tv, Stickam Audio and Music Sharing: imeem, The Hype Machine, Last.fm, ccMixter Entertainment Virtual worlds: Second Life, The Sims Online Online gaming: World of Warcraft, Everquest, Age of Conan Game sharing: Miniclip.com

6 Social Media Club Virginia Beach Engagement

7 Social Media Club Virginia Beach Benefits of Social Media for Business Increasing Brand Awareness & Online Presence. Increasing Reputation Management. Improving Search Engine Rankings. Increasing Relevant Visitor Traffic. Improving Return of Investment (ROI) for your Product or Service. (Virtually Free)

8 Social Media Club Virginia Beach Putting together all the pieces Lifeblood Referrals and word of mouth Traditional Marketing Print Ads, Flyers & Mailers Web 2.0 Marketing Social Media


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