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Broadcast Television Industry Review

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Presentation on theme: "Broadcast Television Industry Review"— Presentation transcript:

1 Broadcast Television Industry Review
Created by: Sara Girardi, Taylor Gomez Chantal Ngosso Kevin Tukei

2 Introduction Main issue facing the Broadcast Television Industry: The Broadcast Television Industry is still financially strong, but competition could impact advertising revenue in the future

3 Market Growth Source: Broadcasting & Cable TV in the United States

4 Sources of Revenue (in billions)
Source: Broadcasting & Cable TV in the United States

5 Competition Video games Internet DVR Hulu

6 Average Time Spent per day

7 Video Games Media application 14 minutes per day average
56% of households own gaming device

8 Internet Shows and movies online Online sales 18%
Limits commercials Viewers can watch when its convenient Online sales 18% 16.8 billion generated out of 91.2 billion

9 Expected Internet Growth
Source: TVB .org

10 Internet Continued Industry feels everything will move online
Choose what we consume

11 Future is strong but, competition is growing
164.2 billion in 2016 REVENUE INCREASE $142 billion in 2012 Source: BBC.org

12 BROADCAST TELEVISION DOMINATES IN AD SPENDING
Source: TVBasic.org

13 Competition is growing.
Growth in internet users - 250million in 2014 YouTube: 147mil users Hulu: 1.3mil video ads $31.7 billion in internet ads Sources: comscore.com, digitaltrends.com

14 Conclusion… Future is strong Competition is growing


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