1. Alliance Best Practice Ltd
Mike Nevin - Managing Director
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2. Contents Who are we? Where have we come from? What do we do?
Who do we do it for?
Why are we different?
What do our clients think of us?
What is the proven (auditable) value for our clients?
What is our specific experience in your sector?
Further information

3. Who are we? - Description
Alliance Best Practice Ltd (ABP) was formed as a research consultancy specialising in strategic alliance relationships.
ABP was developed to satisfy the need that many organisations have to become more structured in their instigation and management of business to business relationships.
The company was founded by Mike Nevin (Managing Director) using open, non-proprietary alliance and partnership best practice standards developed over the last 19 years.
From deep and specific research into over 26,000 identified collaborative relationships ABP was able to discern repeating success factors which appeared critical to commercial success. ABP subsequently spent 3 years validating this research with over 300 alliance professionals to develop a coherent framework for alliance success.
ABP currently has 20 alliance specialists who fulfil assignment work.

4. Who are we? - People Name Location Mike Nevin UK Ard-Pieter de Man NL
Rene Causse FR
Gilles Lafiche
Geert Duysters
Eliane Raymond
Geoff Barlow
Siggi Gudergan AU
Colin Hoogduyn
Greg Kiernan DE
Nadine Roijakkers
Joe Debold
US (East)
Michael Fuller
Di Tunney
Renu Kulkarni
US (Central)
Phil Jones
Stephanie Parker CA
David Brown
US (West)
Claude Reinhart CH
Eric Philpott

5. Where have we come from?
1990 – 2001 Mike Nevin practicing alliances as various executive roles in High Tech sector
Mike Nevin launched ASAP (the Association of Strategic Alliance Professionals) in Europe
2001 – 2002 Increasing demand from ASAP members for tangible ‘tools’ to execute alliance best practice
Alliance Best Practice launched to provide executable help in applying alliance best practices
2002 – 2007 ABP framework developed and codified
Alliance Executive Forum (AEF) launched as a discussion/networking/knowledge exchange forum
2008 – Alliance Collaboration Exchange launched as social networking site dedicated to business to business collaboration

6. What do we do?
ABP helps its clients to achieve better results from its collaborative relationships.
It achieves this through its ongoing programme of research which is encapsulated in its unique and extensive benchmarking database.
This database currently contains over 97,000 observations of strategic alliances in action gathered from some of the world’s leading partnering organisations.
Using this knowledge storehouse ABP can not only identify common and recurring critical success factors (CSFs) but it can also advise its clients as to the most appropriate improvement actions based on their current level of maturity and resources.
In short ABP helps its clients use best practices to be more successful more quickly with less risk.

7. Summary List of Services
Framework
The Alliance Best Practice online diagnostic:
 Over 100 alliance ‘tools’ to help apply best practices at downloads page
ABP Linked In Group at:
Forum
High Tech Forum
Cross Sector Forum
Locations: US West, East and Central, Netherlands, UK, Germany, France, Nordics, and Australia
Facilitation
Best practice: keynote presentations, coaching, training, benchmarking, consultancy

8. Full List of Services Research Services Alliance Diagnostic
Capability Analysis
Alliance Benchmarking
Annual Report of Best Practices
Alliance Healthchecks
Alliance Audits
Alliance Executive Forum
Online Diagnostic
ABP Premium Membership
ABP Sponsorship
Partner Assessment Surveys
Partner Due Diligence Surveys
Partnership Broking
Consultancy Services
Alliance Department Business Case Production
Capability Building
Relationship Launch
Ecosystem Optimisation
Alliance Mediation
Relationship Facilitation
Relationship Optimisation
Alliance Department Design and Implementation
ABP Shared Services Programme
Value Chain Optimisation
Relationship Relaunch
Training Services
Alliance Manager Training
Senior Alliance Executive Coaching
Non Alliance Orientation
Keynote Presentations
CAAM Qualification Training
Alliance Manager Assessments
Personal Coaching
ABP Best Practice Toolset Usage

9. Who do we do it for? Clients A - G
Accenture
Aenis
Air France
AirPlus
Alcatel
Amec
AMP Capital
ANA
Apple Computer, Inc.
Apple Inc
Ariba
AstraZeneca
AT+T
Atos Origin
Avaya
AXA
Bank of America
BASF
Battelle
Bax Global
Bayer Schering Pharma
BCX
BDO Unicon
Bearing Point
BMI
BNP Paribas
Boeringer Ingelheim
Bristol-Myers Squibb
BT Retail
BT Global Services
Buckland Austin
Business Objects
Capgemini
Cardinal Health
Carlson Wagonlit
Chordiant
Ciber-Novesoft
Cognos
Computacenter
Continental Airlines
CSC
Csiper
Delaware
Dell
Deloitte
Delta
Disney
Dupont
EBRC
Eli Lilley
EMC
Epiphany
Ericsson
Everis
Exel
Exponent
Fontline
Fontworkx
Fujitsu Communications
GE Capital Finance

10. Who do we do it for? Clients G - Z
Genesys
GlaxoSmithKline
GSK (Healthcare)
HP (UK)
HP (USA)
i2 Technologies
IBM (UK)
IBM (USA)
IBM Global Services
IBS
IDS Sheer
Intel
Intentia
ITS
Japan Corporate Bank
Kana
KLM
Kuehne & Nagle
Lawson.
Logica CMG
Lufthansa
McAfee
Micro Focus
Microsoft
MSG
NEC
NEC Computers
Nordea
Nortel
Northwest Airlines
Oracle
Peregrine
Pfizer
PLM
RCC
Reckitt Benckiser
Rifcon
Rolls Royce
SAP (EMEA)
SAP (Global)
SAP (UK)
SAS Institute
Scottish Widows
Siebel
Siemens AG
Siemens Business Services
Siemens Comms
Singapore
SSA
Star Alliance
Starbucks
StorageTek
TNT Express
UBS
uLogistics
Unisys
United
Vodafone
Xerox

11. Why are we different? Alliance Best Practice is different because;
It owns a unique database of over 97,000 entries which identifies what approaches leading organisations are employing to ensure partnering success.
It only ever uses tried and tested best practice activities which have already been developed by other successful organisations. This ensures a better quality of solution in less time.
The ABP people are internationally recognised teachers and presenters on the subject of strategic relationships.
ABP uses a ‘client best solution’ approach this means that it will actively recommend other consultants and advisers from its extensive global network if it is in the best interests of the client.
The Alliance Best Practice approach has now been used by over 60% of the organisations in ASAP (the Association of Strategic Alliance Professionals) and by 8 of the 12 founding Sponsors of the association.

12. What do our clients think of us?
“It was the end of a long day and we were all tired but Mike made us sit up and get involved. It was so good we chose to go on for another 30 minutes rather than have a drink at the bar!” – VP Alliances EMEA SBS
The Workshop presenter (Mike Nevin) just keeps on giving and giving more information, it was absolutely amazing the people he has worked with.” - Alliance Director IBM
“Whatever drug Mike’s on I’d like some! I have never seen an individual with so much energy and passion.” - Alliance Director IBM
“Your feedback scores were the aggregated best out of over 130 presenters at the MPI Forum We look forward to seeing you again at Davos in 2006”. - MPI Conference Organiser
“You will never be able to write fast enough to get all the good bits down!” – VP Alliances Cognos
Mike was quite happy to talk to me on the telephone after the event. He even gave me a huge number of extra ideas that I could put into practice.” – VP Alliances EMEA Philips
“Mike has the collaboration gene. I mentioned in passing some problems I was having with a partner and within 4 days after the event Mike had introduced me to three relevant people in the organisation – 2 of them who were significantly senior to me but still prepared to take my call.” – Alliances Director Cisco
“I have never before seen a conference leader or facilitator (Mike Nevin) performing that role in such an inspiring, supporting and empowering way - Excellent!” – Feedback Forms ASAP Europe
“I immediately suggested the relationship refresh idea to my global strategic partner and they loved it!” – Alliance VP (NA) Capgemini

13. What is the value for our clients I?
ABP has so far generated over $221 million of new incremental revenue for its clients since The Following are some specific examples:
“ABP has allowed us access to pragmatic evidence of best practice which has been crucial in developing the strategic presentations that have guided our development thinking. Knowing the actions, trends, and intentions of our competitors and alliance partners has allowed us to position our alliance strategies to best effect with minimal effort. Early signs are that the incremental revenue generated as a result of this assignment will far outweigh any cost involved to a factor of over 100 to 1 (i.e. over £9m).” – Patrick Nicolet Global Head of Sales and Alliances Capgemini.
“I thought I knew a thing or two about strategic alliances until I met ABP, they take it to a whole new level.” – Dr Ian Shellard Group Head of Global Physical Logistics
“The commercial difference between a systematic strategic relationship in which both parties are truly going to market together compared with a reseller relationship was exponential not incremental for us.” – James Eddo Strategic Alliance Director
“I used the Alliance Best Practice approach in my relationship with IBM. Before I used it the best year I had ever had was €6m. Last year after using the approach we generated €23m!” - Roopa Dhanalal Director EMEA Alliance for IBM BCS

14. What is the value for our clients II?
“It wasn’t until ABP explained the impact that the lack of a strategy was having that we talked to our partners about it and sure enough the ‘drag’ was considerable. We didn’t even have a sensible document we could share with partners which showed them how we viewed them.” – Juergen Kircher Corporate Planning Director Siemens EN.
“It was essential to have an external expert explain to our partners what best practice represented rather than how we did things in IBM. ABP did this extremely effectively.” – Jim Whitehurst Director ISV alliances IBM.
“In the quarter following the ABP exercise we generated more revenue than in the previous three quarters combined!” – Jeff Gerkin VP WW IBM Alliance Cognos
“We generated an extra £7.5m of non budgeted revenue as a result of working with ABP. If I had known how quick and effective the exercise was I would have done it long ago!” – Lucy Dimes VP Global Strategic Partnerships, BT

15. Specific expertise in your sector
Accenture
Aenis
Apple Computer, Inc.
Ariba
Atos Origin
Avaya
BCX
BDO Unicon
Bearing Point
BT Global Services
Business Objects
Capgemini
Chordiant
Ciber-Novesoft
Cognos
Computacenter
CSC
Csiper
Delaware
Dell
Deloitte
EMC
Epiphany
Everis
Frontline
Fontworkx
Genesys
HP (UK)
HP (USA)
i2 Technologies
IBM (UK)
IBM (USA)
IBM Global Services
IBS
IDS Sheer
Intel
Intentia
ITS
Kana
Lawson.
Logica
McAfee
Micro Focus
Microsoft
NEC
Nortel
Oracle (EMEA)
Peregrine
SAP (EMEA)
SAP (Global)
SAP (UK)
SAP (Japan)
SAP (US)
SAS Institute
Siebel
Siemens AG
Siemens Business Services
Siemens Comms
SSA
StorageTek
uLogistics
Unisys
Xerox

16. For further details please contact;
Mike Nevin
Managing Director - Alliance Best Practice Ltd
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