1. Leon Festinger

2. Born in Brooklyn, NY in 191 Achieved my Bachelor’s in Psychology in 1939. Studied under Kurt Lewin (famous social psychologist) at University of Iowa Achieved my PhD in child behavior in 1942 Worked on statistics and a quantitative model of decision making No interest in social psychology at first "The looser methodology of the social psychology studies, and the vagueness of relation of the data to Lewinian concepts and theories, all seemed unappealing to me in my youthful penchant for rigor." ABOUT ME

3. Taught at many major institutions, such as MIT, University of Michigan, and Stanford University. LATER LIFE