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Week #1: Introduction to Etsy and Setting up Shop.

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1 Week #1: Introduction to Etsy and Setting up Shop

2 Name What do you want to sell? Have you ever used Etsy before? Is there anything specific that you want to learn?

3 Week #1: Setting up your Etsy Shop Week #2: Listing Items Week #3: Promoting your Shop Work as we go or watch and work later Ask questions! Homework Website: http://www.weebly.com/weebly/main.phphttp://www.weebly.com/weebly/main.php

4 What can you sell on Etsy? Handmade Crafts/art Supplies Vintage Items See Do’s and Do Not’s of Etsy

5 Global marketplace – 15M buyers Reach new customers Promotional Tools Seller Communities, Forums, and Teams $ in your Pocket No Membership Fees Low Selling Fees Express Creativity Share the Story of your Craft Outlet for your Creative Passion

6 Etsy Costs Listing fee ($0.20 for 4 months or until item sells) Etsy comission of 3.5% of transaction total Paypal Fees $0.30 initial fee 2.9% of transaction fee $ is typically available right after the sale Direct Checkout Fees $0.25 initial fee 3% of transaction fee $ held until item is shipped or 3 days after sale, whichever is later

7 Product idea Email address and password for Etsy account Paypal account (optional)

8 Etsy.com -> sell -> register Confirmation email Choosing a shop name Keywords based on your products Fun and personal Edit your profile Profile Picture Location Personal Profile

9 Sell yourself as an artist Convey enthusiasm Build confidence and trust Short paragraphs Any other Etsy shops

10 Short biography How long How you developed your skills Inspiration What do you like about making… Interesting points Historical aspects of products Interesting materials Where has work been featured Custom orders

11 Announce Sales Product Launches Turn Around Time

12 Include something about international customs: “All international orders require customs forms and these will be filled out truthfully. Any duty imposed by the country of destination is out of our control and the responsibility of the buyer.”

13 Relevant to your Shop Items you Created Simple Uncluttered Shop Name and Phrase to Describe Options: Create your own banner with Photoshop, Pixlr, etc. Hire a graphic designer to create a personalized banner Purchase a premade banner on Etsy

14 Set-up Your Account on Etsy.com.Etsy.com Set-up Your Paypal Account. See here for detailed instructions on how to do this.here Remember your log-in information for both of these sites! You will need it for the rest of this class. Come up with a Shop Name for your Etsy shop. Work on your personal profile for your Etsy shop. Fill in your policy sections. Play with making a banner for your shop.

15 A finished product ready to list A digital camera (if you have one available) Your log-in information for your Etsy and Paypal accounts Flash Drive

16 December 15 th at St. Charles Community College

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