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EXECUTIVE SUMMARY The E.V.E.N.T. company is founded by 5 passionate, creative and young entrepreneurs willing to organise a huge range of events, from.

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Presentation on theme: "EXECUTIVE SUMMARY The E.V.E.N.T. company is founded by 5 passionate, creative and young entrepreneurs willing to organise a huge range of events, from."— Presentation transcript:

0 E.V.E.N.T. Business Plan

1

2 EXECUTIVE SUMMARY The E.V.E.N.T. company is founded by 5 passionate, creative and young entrepreneurs willing to organise a huge range of events, from family festivities (baptism, weddings, birthday parties…) to company ice breaking getaways or all kind of event the costumers could be looking for. We are flexible, open minded and focused on our costumers, giving them the possibility to personalize our offer.

3 MISSION STATEMENT The E.V.E.N.T. company operates in order to becoming one of the leading companies working in the field of organizing special events - in entertainment, animation and other social events - in the country but also in the perspective of expanding internationally, with an offer addressed both individuals and businesses.

4 COMPANY BACKGROUND The background of the company
Agata: BSc Logistics; experienced Customer Service Assistant Andreea: Public services; experienced Events Organizer The background of the company is based on a diversity of our education, experiences and cultures. This mixture encouraged us to start our own business in order to satisfy the needs existing on the market these days. Sabina: MSc Civil Engineering; experienced Marketing Assistant Silvia: Bachelor Degree in Psychology; experienced Events Organizer Piotr: BA Journalism; experienced Journalist ,Website & Graphic Designer COMPANY BACKGROUND

5 SERVICE DESCRIPTION The range of services offered is very diverse and can be adapted to the requirements of each client and the service quality is ensured by training and experience of staff in this area. Services of this company is aimed at people with a monthly income above average, and firms, market strategy and will be adapted to these customer segments. So quality should be appropriate to demanding high quality guaranteed, professional staff, as well as partnering with partners able to provide high quality products and services.

6 Accomodation Costumes Photo and Video Accesories Dance classes Music As examples of our business we decided to choose the services they offer at a wedding: People, famous people Decorations Entertainment (clowns, performances) Search and hiring hall Transport Special effects, fireworks Catering

7 (promotional flyers, presentation folders…)
MARKETING PLAN Marketing activity aims to inform potential customers of services and advantages offered by our company. For this purpose we have developed promotional materials (promotional flyers, presentation folders…) However, we believe that the best advertising is the quality of our service and the most effective means of promotion will be the clients who recommend our services and products. We also track the promotion name and services through partnerships with radio and television, as well as local newspapers to obtain advertising space at minimal cost.

8 COMPETITOR ANALYSIS In the area, which is our target sector, there are no competitors in the field of event organization. However there is a growing number of inhabitants and companies who may be our potential customers. This is the main reason why we decided to start E.V.E.N.T.

9 SWOT ANALYSIS Strengths:
- we are flexible and focused on customers requirements; - we are young, open-minded and creative - we give the opportunity to personalize the offer; - high-specialized staff; - we offer a competitive price. Weaknesses: - no experience on running our own business; - lack of contacts with resource providers; - customer’ scepticism.

10 possibility to spread around the world.
SWOT ANALYSIS Opportunities: growing demand; possibility to spread around the world. .Threats: unemployment; future competitors.

11 OPERATIONS E.V.E.N.T. is establishing strategic partnerships with network service providers that will permit the company to co-host a remote access server at their facility. The initial deployment is focused on service providers who generate a majority of their revenue through broadband services to businesses. This strategy establishes E.V.E.N.T. in the remote access market while maintaining the company growth at a manageable level. Following the initial deployment, E.V.E.N.T. will target a broader base of service providers and larger corporate end users. Long term revenue growth will result from the addition of value added and premium services.

12 FINANCIAL PLANNING We estimated initial investment amount at EUR 10,000. All of the partners contribute with euros each. The investment will be fully recovered in the first year of activity, the net profit of the company. The money will be used to set up the company with the Trade Registry, obtain all permits and licenses necessary to promote our services and for the establishment of a reserve fund of euros to pay the employees.

13 TIMELINE MAIN AIMS: First 6 months- To become known
1st year- Recover the investment 2nd year- To grow up within the country 3rd year- To make our offer wider 4th year- To spread out internationally 5th year- To become a leading company in the sector


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