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Integrated Mobile Marketing Platform Emergic mConnector Integrated Email-Mobile Marketing Platform Presented By: Sales Person Name Email ID: Mobile:

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Presentation on theme: "Integrated Mobile Marketing Platform Emergic mConnector Integrated Email-Mobile Marketing Platform Presented By: Sales Person Name Email ID: Mobile:"— Presentation transcript:

1 Integrated Mobile Marketing Platform Emergic mConnector Integrated Email-Mobile Marketing Platform Presented By: Sales Person Name Email ID: Mobile:

2 What is Emergic mConnector? Emergic mConnector is an integrated, interactive Email/mobile marketing platform which supports broadcast of Mobile Terminated and analysis of Mobile Originated SMS. It can be installed in-house to integrate with CRM or ERP applications or as a hosted platform It supports multiple data sources and multiple Email/SMS formats with customizable UI and reports Integrated Mobile Marketing Platform

3 SMS Architecture Define connectors to pull data on demand or when a defined 'event' fires. The data pulled is rendered in the format of an XML by defining SMS templates. This XML is dispatched over a secure HTTPS connection on Netcore's Bulk sms API. All SMS dispatches are recorded & viewable in the form of reports. How it works? Integrated Mobile Marketing Platform

4 4 mConnector Deployment - Hosted

5 5 mConnector Deployment - Installed

6 6 Login To the web based GUI using details provided. Upload Contacts Either via CSV file or automatically via eConnector. Create Emails Using HTML templates. Schedule/Send To the target group by segmenting the lists. Track & Analyze Reports Detailed Open/View, Bounced & Click/Link Track. How it works? Architecture Mailing Architecture

7 Features This is an example text. Go ahead and replace it with your own text. Data Management Configuration Msg Types and Formats Publish/Schedule Detailed Reports User Management Upload contacts in bulk or connect to an existing database Supports multiple databases (mysql, postgres, oracle, ms sql) Supports FTP server Supports text files (csv, xls, dat) Integrated Mobile Marketing Platform

8 Features This is an example text. Go ahead and replace it with your own text. Configuration Data Management Msg Types and Formats Publish/Schedule Detailed Reports User Management Integrated Mobile Marketing Platform Quick and easy configuration with built-in multiple database connector templates Manipulate multiple databases and tables for generating SMS and finding mobile no’s API call to receive data or update client data source. Publish Email/SMS in specified format using templates.

9 Features This is an example text. Go ahead and replace it with your own text. Msg Types and Formats Data Management Configuration Publish/Schedule Detailed Reports User Management Supports mobile originated as well as mobile terminated SMS Supports Audio, Text, Picture SMS & WAP Push Publish common SMS or different SMS for different numbers or personalized SMS using templates Segment contacts to target with relevant SMS Bulk Emails Integrated Mobile Marketing Platform

10 Features This is an example text. Go ahead and replace it with your own text. Publish/Schedule Data Management Configuration MsgTypes and Formats Detailed Reports User Management Send immediately Schedule for future publish Repeat publish (scheduled jobs) Integrated Mobile Marketing Platform

11 Features This is an example text. Go ahead and replace it with your own text. Detailed Reports Data Management Configuration Msg Types and Formats Publish/Schedule User Management Mobile originated SMS details with response SMS delivery status Audio SMS delivery status and dial time details Campaign and Account Summary Filter reports using search criteria Export reports in XLS or PDF Customizable UI for specific report and forms Integrated Mobile Marketing Platform

12 Features This is an example text. Go ahead and replace it with your own text. User Management Data Management Configuration Msg Types and Formats Publish/Schedule Detailed Reports Robust authentication mechansim Role based access (admin & user) Multiple user logins Integrated Mobile Marketing Platform

13 Usage Scenarios of mConnector Integrated Mobile Marketing Platform Transactional alerts by SMS Quiz and Surveys Mobile Coupons (Generation & Redemption) Sales Tracking & Reporting Results enquiry/ Outlet locator by SMS Publish/Subscribe system with group management Reminder about New offers via email. Emails for Lead generation

14 Integrated Mobile Marketing Platform Success Stories

15 more Retail – Hosted mConnector (As a Store Locator, Loyalty Points Tracker, Campaign Manager) Integrated Mobile Marketing Platform more send a list of address along with pin codes to netCORE which are manually uploaded in mConnector If an user want to locate a More outlet in his area, he/she sends an SMS More to 56070 mConnector receives the query & responds with the address corresponding to the pin code or a generalized message in absence of the requested pin code Manual upload of data in hosted mConnector User SMS’s More to 56070 User SMS’s More to 56070 mConnector responds with the address corresponding to pin code

16 Future Group –mConnector SMS (As a Mobile Recharger) Integrated Mobile Marketing Platform Upload a file containing user details ( mobile no., recharge amt, etc..) Create a scheme using mConnector customizable reports & forms Apply the scheme to generate coupons & publish the same to user mobiles Kiosk user can search for coupon details using mobile no./coupon no. by entering details in the kiosk screen which can be used to print/redeem coupon Upload of file in mConnector Create and run scheme to generate and publish mobile coupons Enter details in the kiosk screen to print/redeem coupons

17 17 Future Group mConnector Emails Completely Outsourced Remind about Fashion Friday offer via email Communicate Green Card loyalty points Separate domain for email marketing pantaloondirect.net

18 Why Emergic mConnector? Java based. Works on Unix/Linux, Windows Supports multiple DB’s like Postgres, MySQL, Excel, Access, Oracle….. Offered as a hosted model also Platform & Database Independent Reduces API coding efforts from months to few days. Automated operation with minimum manual intervention. Experience Minimal Efforts Useful for Multi-Modal Campaign Management Supports Email, Audio, Text, Picture SMS & WAP Push with detailed reports Experience Integrated Platform Integrated Mobile Marketing Platform

19 Clients Integrated Mobile Marketing Platform

20 Thank You Integrated Mobile Marketing Platform


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