1. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Tuesday 26 July 2011 What is Sustainability? Teaching Sustainability in Printing

2. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program An Overview of the Workshop What is Sustainability – definitions Activity Characteristics of a Sustainable Organisation Business Sustainability Roadmap Activity Ecological Footprint Demonstration Activity

3. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Sustainability explained through animation

4. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Activity 1: Defining Sustainability Break into small groups (4 to 5 per group) Nominate a scribe who will stay at the table On butcher’s paper document your definitions of sustainability – what does it mean to you? Groups will rotate to a different table after 3-5 minutes and add to the definition at each table After the final rotation, groups to come up with a succinct definition of sustainability Whole group discussion on what this means to the printing industry

5. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Definitions of Sustainability There is no simple definition of 'sustainability'. However, most definitions include: living within the limits of what the environment can provide understanding the many interconnections between economy, society and the environment (triple bottom line) the equal distribution of resources and opportunities –especially between developed & developing countries producing more with less

6. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Sustainability involves meeting a triple bottom line: Social bottom line: relationships with community, employees and stakeholders Environmental bottom line: maintaining and enhancing our environment Economic bottom line: being a profitable company/ organisation that stays in business Sustainability

7. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Sustainability Connections for Print Businesses

8. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Stakeholder driven – recognise the need to make trade-offs (between profit and stakeholders) Transparent and accountable - internally and externally Trustworthy – perception impacts reputation Integrated - social and environment is just part of day to day activity Risk aware – continually review risk and opportunity Data aware – integrated tracking and reporting Communicate - engage proactively internally and externally Tread lightly – reduce to minimum environment and social impacts Account for costs – account for environmental cost on balance sheet Characteristics of a Sustainable Organisation

9. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Benefits of Sustainable Practices to a Print Business Improved company or brand image Cost savings Competitive advantage Improved employee satisfaction, morale or retention Product, service or market innovation New sources of revenue Effective risk management Enhanced stakeholder relations

10. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Views from Leaders and Influencers Peter Ellyard (Futurist and Consultant to Business): “doing economically well by doing ecological good” Peter McMorrow (MD Leighton Contractors): “Sustainability for us is defined and evaluated within the context of performance. It means our business is long lasting, consistently profitable, and corporately responsible… but its not just about financial results … equally important is the way we do our business.” Mark Johnson (Chairman AGL): “A sustainable business is one that adds measurable value by its financial success and its positive contribution to society as a good corporate citizen”

11. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Anthony Kasozi, Business Director, Ashridge Consulting UK “Responding strategically to the opportunities and threats posed by sustainable development is one of the most critical challenges facing leadership today. Customers will demand it, government will regulate for it and limited resources will dictate it. Those organisations that respond intelligently will succeed. Those that continue with business as usual will not.” Peter Drucker, Author and Social Ecologist “Every single social and global issue of our day is a business opportunity in disguise, just waiting for the innovation, the pragmatism, and the strategic capacity of great companies to aim higher.” Comments from Business Leaders

12. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Business Sustainability Roadmap – QLD Government Demonstrates the way a business can progress on the sustainability journey and what new capabilities are needed to become a sustainable enterprise The Roadmap can guide competency development and shape relationships with stakeholders including customers, suppliers, other companies and policymakers How a business uses the Roadmap will depend on its risks, operating environment, challenges and opportunities

13. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Activity: Assess your sustainability progress Use the self assessment checklist provided Consider the indicators listed in the first column Write down the specific actions that your print business has taken or ways your organisation has addressed each indicator Assign one point for each specific example you write down Areas where you can’t list any examples require more focus within your business

14. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Our Ecological Footprint The Ecological Footprint measures how much nature we have, how much we use, and who uses it. It shows us how much biologically productive land and water a population (an individual, an organisation, a city, a country, or all of humanity) requires to support current levels of consumption and waste production, using prevailing technology. The Ecological Footprint illustrates that, as a global community, we currently need about 1.3 planets to meet our average resource consumption levels. Australia's Ecological Footprint in the Living Planet Report 2008 was 7.8 global hectares (gha) per person1. This is 2.8 times the average global Footprint (2.7 gha), and well beyond the level of what the planet can regenerate on an annual basis - an equivalent of about 2.1 global hectares per person per year. The most significant factor contributing to the Australian Ecological Footprint is carbon dioxide emissions from fossil fuels (constituting approximately half of the total Australian Footprint).

15. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Ecological Footprint Calculators As measurement tools, the calculators also help you to compare the impacts that different activities or everyday decisions might have, whether they take place in your home, in your school or office, or in managing an event. The Personal, Home, School, Office and Event Calculators use both life cycle data of individual consumption items and national Australian Bureau of Statistics data on Australian consumption patterns. In 2007 the Victorian EPA worked with Global Footprint Network and WWF Australia to develop a new version of the Personal calculator. This fun and engaging tool is designed to help people calculate their own environmental impact.

16. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Calculate your Personal Footprint

17. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Comparing Apples and Earth Just how much of the Earth’s Surface is needed for growing food for a world of people?

18. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Educating our Communities and Staff on Sustainability

19. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Assessment Tasks Assessment Task 1: Sustainability and My Organisation What does sustainability mean to you? What are the benefits of sustainability to your organisation? Consider what your organisation could do to achieve better sustainability outcomes across the following areas: Energy Waste Supply Chain Fleet and Warehouse Staff Education

20. This project has been assisted by the New South Wales Government through its Energy Efficiency Training Program Assessment Tasks Assessment Task 2: Seek Input from Stakeholders When identifying goals and targets for becoming a more sustainable organisation, there are a number of key people and groups that need to be involved. Their involvement is key to the success of any initiative you are planning, and will often have a different view on what should be achieved and how. Complete the table to identify who you would involve, why you would involve them and methods for involving them.