1. Profile of Table Magazine Readers

2. Affluent Readers TABLE MAGAZINE READERS ARE 315% MORE LIKELY THAN THE AVERAGE PITTSBURGH ADULT TO HAVE $100,000+ INCOME

3. Dining & Wine

4. 24% OF TABLE MAGAZINE READERS ARE FREQUENT DINERS, COMPARED TO 11.9% OF THE MARKET….INDEXING AT 201. Dining & Wine

5. Health & Fitness TABLE MAGAZINE IS MOST TARGETED & EFFICIENT IN REACHING FITNESS BUFFS.

6. Foreign Vehicles TABLE MAGAZINE READERS ARE 263% MORE LIKELY THAN THE AVERAGE PITTSBURGH ADULT TO PLAN TO BUY A FOREIGN VEHICLE DURING THE NEXT 12 MONTHS.

7. Luxury Vehicles TABLE MAGAZINE READERS ARE 92% MORE LIKELY THAN THE AVERAGE PITTSBURGH ADULT TO OWN A LUXURY DOMESTIC VEHICLE.

8. Supermarket Spending 61.1% OF TABLE MAGAZINE READERS SPEND $150+ WEEKLY AT SUPERMARKETS

9. Women’s Clothing 74% OF TABLE MAGAZINE READERS ARE FREQUENT PURCHASERS OF WOMEN’S CLOTHING

10. Jewelry TABLE MAGAZINE READERS ARE 61% MORE LIKELY THAN THE AVERAGE PITTSBURGH ADULT TO BE FREQUENT JEWELRY STORE SHOPPERS

11. High End Travel TABLE MAGAZINE READERS ARE 174% MORE LIKELY THAN THE AVERAGE PITTSBURGH ADULT TO BE FREQUENT UPPER INCOME FOREIGN AIR TRAVELERS

12. Travel OVER 57% OF TABLE MAGAZINE READERS ARE FREQUENT HOTEL GUESTS

13. Home Improvement

14. South Hills Village Over 40% of Table Magazine Readers Shop Often at South Hills Village

15. Ross Park Mall Nearly 37% of Table Magazine Readers Shop Often at Ross Park Mall

16. Washington Crown Center TABLE MAGAZINE READERS ARE 191% MORE LIKELY THAN THE AVERAGE PITTSBURGH ADULT TO SHOP FREQUENTLY AT WASHINGTON CROWN CENTER

17. Electronics OVER 50% OF TABLE MAGAZINE READERS PLAN TO BUY A NEW TELEVISION THIS YEAR

18. Culture 76.6% OF TABLE MAGAZINE READERS ATTEND CULTURAL EVENTS

19. “Green” Consumers TABLE MAGAZINE READERS ARE 92% MORE LIKELY THAN THE AVERAGE PITTSBURGH ADULT TO BUY “GREEN”

20. Spa Customers NEARLY 27% OF TABLE MAGAZINE’S FEMALE READERS ARE SPA PRIME PROSPECTS

21. Spa Customers TABLE MAGAZINE IS HIGHLY TARGETED & EFFICIENT IN DELIVERING PRIME SPA PROSPECTS