1. Analytics Clay Gonzales Evan Miller Naaman Butler Devin Cairns

2. What We Accomplished ◦ Health Informatics Site optimized! ◦ CCI Recruiting Site optimized! ◦ Technologies Site optimized! ◦ STARS alliance optimized! ◦ AITPSEO recommendations

3. What’s Left Make Changes to Wordpress AITP site Have new files approved and uploaded Gauge Success of SEO optimization

4. Goals ◦ Gain a complete understanding of SEO  Done ◦ Discover 5 methods of increasing SEO  Done ◦ Determine What Each Site needed  Done ◦ Increase Web Traffic  To Be Determined

5. Metrics ◦ Gain a complete understanding of SEO  Gauged by each group member’s ability to proficiently demonstrate a complete understanding of SEO ◦ Discover 5 methods of increasing SEO  Quality of contributing factors discovered ◦ Determine What Each Site needed  Use of SEO checklist using methods from the previous goal ◦ Increase Web Traffic  Google Analytics  > 20% increase in traffic

6. Challenges Conflicting Schedules ◦ Lead to meeting cancelations Communication issues ◦ One method doesn’t always work for everyone ◦ Text messages not getting received

7. QUESTIONS??