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5/6/16| slide 1mtmediagroep.nl Management Team and Sprout MT MediaGroep The best way to reach decision makers in the Netherlands.

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Presentation on theme: "5/6/16| slide 1mtmediagroep.nl Management Team and Sprout MT MediaGroep The best way to reach decision makers in the Netherlands."— Presentation transcript:

1 5/6/16| slide 1mtmediagroep.nl Management Team and Sprout MT MediaGroep The best way to reach decision makers in the Netherlands

2 Sprout and Management Team 5/6/16| slide 2mtmediagroep.nl

3 Highest reach for Management Team and Sprout 5/6/16| slide 3mtmediagroep.nl

4 5/6/16| slide 4mtmediagroep.nl About Management Team  Management Team offers a multimedia platform for the modern dutch manager and brings news, tools and inspiration  Management Team is in publication for over 30 years and maintains its position as the leading business magazine in The Netherlands.  Management Team focuses on three editorial cornerstones: Business & Strategy, Management, Career & Lifestyle

5 About Management Team’s Lifestyle environment  Management Team has increased its editorial focus on lifestyle, without losing the broad perspective on business, strategy and management.  In each edition Gear life – Special rate for lifestyle advertisers next to Personal gear page (50% discount)  Annual design special – Publication date 16-12-2011 – Reservation deadline 25-11-2011 5/6/16| slide 5mtmediagroep.nl

6 Lifestyle in Management Team 5/6/16| slide 6mtmediagroep.nl

7 Design special Management Team 5/6/16| slide 7mtmediagroep.nl

8 5/6/16| slide 8mtmediagroep.nl Management Team portfolio  A fortnightly magazine – Circulation: 130.000 & Readership: 260.000  The website MT.nl – Pageviews: 400.000 & unique visitors: 150.000 per month  A daily MT digital newsletter: – Subscriptions 35.000  Glossy Guides – MT 500, MT ICT, MT Finance, MT 100, MT 101  Events to inform and inspire. – Together with specialised training organisations we offer the MT Manager seminars, conferences and masterclasses

9 MT Guides with a glossy touch 5/6/16| slide 9mtmediagroep.nl

10 Management Team website 5/6/16| slide 10mtmediagroep.nl

11 5/6/16| slide 11mtmediagroep.nl About MT Managers  55% works in organisations with more than 200 employees  One out of five is CEO  More than 50% is between 36 and 49 years old.  94% have finished a higher education  MT managers read their copy of MT for 35 minutes

12 5/6/16| slide 12mtmediagroep.nl About Management Team reach  Management Team has the strongest reach amongst decision makers in companies with 10+ employees  Management Team has the strongest reach by far amongst larger size companies (200+, 500+ and even 5000+)  Management Team reaches the most decision makers working in a business, financial, ICT/Telecom, HR/Education environment

13 5/6/16| slide 13mtmediagroep.nl Advertising rates MT In Management Team  2/1 Full Colour: € 21.837,-  1/1 Full Colour: € 12.132,-  1/2 Full Colour: € 6.672,- MT.nlROSChannel  CPM Large Rectangle (MPU): € 80,-€ 75,-  CPM Leader Board:€ 70,-€ 65,-  CPM Advertorial € 50,-€ 45,-  CPM Roadblock:€ 150,-€ 145,-  CPM Floorad/layer:€ 100€ 95,-  CPM Logolink: € 25,-€ 20,-  CPM Frequency Cap:+10%+10% MT Digital Newsletter  Advertorial (35.000 subscribers) per edition: € 2.000,-

14 5/6/16| slide 14mtmediagroep.nl About Sprout  Sprout inspires and supports entrepreneurs by offering them a broad package of information and service.  Sprout is in publication for 5 years and offers a strong multimedia platform for entrepreneurs.

15 5/6/16| slide 15mtmediagroep.nl Sprout portfolio  A monthly magazine – Circulation: 100.000 & Readership: 200.000  The website Sprout.nl – Pageviews: 250.000 & unique visitors: 75.000 per month  A digital Sprout newsletter: 2x per week – Subscriptions: 23.000  Sprout ChallengerDay event – About entrepreneurs who know how to challenge the market – Visitors: 500-750 entrepreneurs

16 Sprout website 5/6/16| slide 16mtmediagroep.nl

17 About Sprout entrepreneurs  Sprout entrepreneurs see entrepreneurship as their lifestyle  Sprout reaches entrepreneurs with organisations with 0-200 employees  Sprout entrepreneurs work mostly in finance, ICT, retail, industry or business environment  Sprout entrepreneurs all have a strong ambition to grow.  Sprout entrepreneurs are passionate, are bold in business and like to go their own way 5/6/16| slide 17mtmediagroep.nl

18 5/6/16| slide 18mtmediagroep.nl About Sprout entrepreneurs  They have on average 9 years in business  They are on average 43 years old  They have higher education  They read their copy of Sprout for 41 minutes  53% reads only Sprout and not De Zaak or Ondernemen

19 5/6/16| slide 19mtmediagroep.nl Advertising rates Sprout In Sprout magazine  2/1 Full Colour: € 18.219,-  1/1 Full Colour: € 10.122,-  1/2 Full Colour: € 5.567,- Sprout.nlROSChannel  CPM Large Rectangle (MPU): € 80,-€ 75,-  CPM Leader Board:€ 70,-€ 65,-  CPM Advertorial € 50,-€ 45,-  CPM Roadblock:€ 150,-€ 145,-  CPM Floorad/layer:€ 100€ 95,-  CPM Logolink: € 25,-€ 20,-  CPM Frequency Cap:+10%+10% Sprout Digital Newsletter  Advertorial (23.000 subscribers) per edition: € 1.250,-

20 MT MediaGroep BV More information? Marjolein de Bruijn Senior AccountManager National & International Sales T: 020 – 262 07 23 M: 06 – 512 68 337 E: marjolein@mtmediagroep.nl 5/6/16| slide 20mtmediagroep.nl


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